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Content Marketing Strategy

Harness the Power of Your Brand’s Voice

de Robert Rose ...

WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can.An organization's content communicates everything to consumers. Content marketing is one of the most important piec... ... Leer más

$31.99 USD

WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can.An organization's content communicates everything to consumers. Content marketing is one of the most important piec...
... Leer más
What's Wrong with China

de Paul Midler ...

What’s Wrong with China is the most cogent, insightful and penetrating examination I have read on the paradoxes and self-deceptions of Modern China, written by someone who has lived in the country and dealt with it day to day for decades. This book will be hated by the commissars, because it is a triumph of analysis and good sense.—PAUL THEROUXI sure wish I’d read this book before heading to China ... Leer más

$15.00 USD

What’s Wrong with China is the most cogent, insightful and penetrating examination I have read on the paradoxes and self-deceptions of Modern China, written by someone who has lived in the country and dealt with it day to day for decades. This book will be hated by the commissars, because it is a triumph of analysis and good sense.—PAUL THEROUXI sure wish I’d read this book before heading to China
... Leer más
The 22 Immutable Laws of Marketing

Exposed and Explained by the World's Two

de Al Ries, Jack Trout ...

Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing. ... Leer más

Antes $13.99 USD Ahora $11.99 USD

Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.
... Leer más
How to Make Money Writing Fiction

How to Make a Living Writing, #1

de Nick Hoff ...

Series Libro 1 - How to Make a Living Writing
Quit your job in the next 90 days and make 6 figures or more writing bestselling fiction books even if you hate marketing and sales.Have you always dreamt of being a bestselling fiction author, but don't know how to make money writing fiction or how to find the readers for your book and sell your books?Then you're absolutely in the right place.You see, I was in your situation.When I first ... Leer más

Gratis

Quit your job in the next 90 days and make 6 figures or more writing bestselling fiction books even if you hate marketing and sales.Have you always dreamt of being a bestselling fiction author, but don't know how to make money writing fiction or how to find the readers for your book and sell your books?Then you're absolutely in the right place.You see, I was in your situation.When I first
... Leer más
Online Business

Guide about successful career on internet

de Nauman Ashraf ...

Thanks for your visit. You can also get my ebooks with special discounts herehttps://www.seoclerk.com/ebook/913976/I-will-send-you-10-ebooks-on-your-desired-topicsThis guide book is mainly focused on the use of internet for making money while working from home. There are many chapters in this guide book and these are helpful with amazing tips and tricks so that the reader can start online business ... Leer más

$1.00 USD o gratis con Kobo Plus

Thanks for your visit. You can also get my ebooks with special discounts herehttps://www.seoclerk.com/ebook/913976/I-will-send-you-10-ebooks-on-your-desired-topicsThis guide book is mainly focused on the use of internet for making money while working from home. There are many chapters in this guide book and these are helpful with amazing tips and tricks so that the reader can start online business
... Leer más
The 22 Immutable Laws of Branding

How to Build a Product or Service into a World-Class Brand

de Al Ries, Laura Ries ...

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding.Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. ... Leer más

Antes $8.99 USD Ahora $7.99 USD

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding.Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries.
... Leer más
Ice to the Eskimos

How to Market a Product Nobody Wants

de Jon Spoelstra ...

You.That's Right. YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't ... Leer más

$8.99 USD

You.That's Right. YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't
... Leer más
Thai Tiger

de Nim Stant ...

The business world is a jungle. Fast. Fierce. Unforgiving. One wrong move and someone hungrier takes your place. If you don't define yourself, the world will do it for you-and the story it writes won't be in your favor.In Thai Tiger, entrepreneur and global media leader Nim Stant delivers a raw, unfiltered look at what it truly takes to rise in life and business. Born and raised in Thailand, she ... Leer más

$0.99 USD

The business world is a jungle. Fast. Fierce. Unforgiving. One wrong move and someone hungrier takes your place. If you don't define yourself, the world will do it for you-and the story it writes won't be in your favor.In Thai Tiger, entrepreneur and global media leader Nim Stant delivers a raw, unfiltered look at what it truly takes to rise in life and business. Born and raised in Thailand, she
... Leer más
INTERNET MARKETING FOR SMALL BUSINESS

distinctive steps to Profitable Marketing

de T.O. Falana ...

The internet has brought huge potentials for small business owners.Here is a guide for small business owners to help in the actualization of marketing goals and also reduce needless spending. ... Leer más

Gratis

The internet has brought huge potentials for small business owners.Here is a guide for small business owners to help in the actualization of marketing goals and also reduce needless spending.
... Leer más
Michael Jordan and the New Global Capitalism

de Walter LaFeber ...

Walter LaFeber's timely analysis looks at the ways that triumphant capitalism, coupled with high-tech telecommunications, is conquering the nations of the world, one mind—one pair of feet—at a time.With Michael Jordan and the New Global Capitalism, Walter LaFeber has written a biography, a social history, and a far-ranging economic critique. From basketball prodigy to international phenomenon to ... Leer más

$15.99 USD

Walter LaFeber's timely analysis looks at the ways that triumphant capitalism, coupled with high-tech telecommunications, is conquering the nations of the world, one mind—one pair of feet—at a time.With Michael Jordan and the New Global Capitalism, Walter LaFeber has written a biography, a social history, and a far-ranging economic critique. From basketball prodigy to international phenomenon to
... Leer más
Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide—From Presentations and Promotions to Communicating and Closing

de Terri Morrison, Wayne A. Conaway ...

How do you break the ice in the UAE?When do you present a contract in China?How close should you stand to a South Korean?Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do—and what to avoid—in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse ... Leer más

$17.99 USD

How do you break the ice in the UAE?When do you present a contract in China?How close should you stand to a South Korean?Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do—and what to avoid—in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse
... Leer más
Poorly Made in China

An Insider's Account of the China Production Game

de Paul Midler ...

An insider reveals what can—and does—go wrong when companies shift production to ChinaIn this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade—the deliberate and secret habit of Chinese manufacturers ... Leer más

$10.00 USD

An insider reveals what can—and does—go wrong when companies shift production to ChinaIn this entertaining behind-the-scenes account, Paul Midler tells us all that is wrong with our effort to shift manufacturing to China. Now updated and expanded, Poorly Made in China reveals industry secrets, including the dangerous practice of quality fade—the deliberate and secret habit of Chinese manufacturers
... Leer más
Breakthrough Marketing at no Cost

For Global Success

de Robin Beck, Nadine May ...

Would you like to learn a whole bunch of insider tricks and tools to market your book (or actually any other product or service) at nil cost to you? The book that you have spent so much time creating and perfecting will simply not be getting out into the world unless you begin to practice these fun marketing exercises and we have proved that it needn’t cost you money, just time that you will love ... Leer más

Gratis

Would you like to learn a whole bunch of insider tricks and tools to market your book (or actually any other product or service) at nil cost to you? The book that you have spent so much time creating and perfecting will simply not be getting out into the world unless you begin to practice these fun marketing exercises and we have proved that it needn’t cost you money, just time that you will love
... Leer más
Don & Nancy Failla Own Your Life

45 Second Presentation That Will Change Your Life

de Don Failla ...

Series series Own Your Life
Don & Nancy Failla - Own Your Life Success ProgramThe teachings in this book is what “cracked the code” for Don & Nancy Failla to build a duplicable organization to over 1,00,000 people. As Don said, “100 percent of people outside Network Marketing don’t understand it. And 90 percent of people inside Network Marketing don’t understand it!”45second.com ... Leer más

$9.99 USD

Don & Nancy Failla - Own Your Life Success ProgramThe teachings in this book is what “cracked the code” for Don & Nancy Failla to build a duplicable organization to over 1,00,000 people. As Don said, “100 percent of people outside Network Marketing don’t understand it. And 90 percent of people inside Network Marketing don’t understand it!”45second.com
... Leer más
The Fall of Advertising and the Rise of PR

de Al Ries, Laura Ries ...

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations.Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built ... Leer más

$8.99 USD

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations.Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built
... Leer más
Fundable & Findable

The Brand-New Way to Fix Your Nonprofit Fundraising

de Kevin L. Brown ...

More fundraising can’t fix your fundraising.Too many nonprofits are unseen, unheard, and underfunded. And to break this nonprofit starvation cycle, we must tackle the problem differently.So if your income has stalled, stop chasing donations. Gather your leadership team and do this instead:To get funding, be fundable internally (theory of change and strategic plan) and findable externally ... Leer más

$9.99 USD o gratis con Kobo Plus

More fundraising can’t fix your fundraising.Too many nonprofits are unseen, unheard, and underfunded. And to break this nonprofit starvation cycle, we must tackle the problem differently.So if your income has stalled, stop chasing donations. Gather your leadership team and do this instead:To get funding, be fundable internally (theory of change and strategic plan) and findable externally
... Leer más
Brand New World

Define the Role of Your Brand to Create a Bold Future

de Sarah J Kay ...

Brand New World equips next-generation CEOs and CMOs to embrace creative thinking, feel confident in making impactful billion-dollar choices, and harness the power of their brand and leadership teams to create a bold future.Humanity faces complex global challenges. People around the world want to make progress towards a better life, community, and world and they expect brands to play a role in ... Leer más

$9.99 USD

Brand New World equips next-generation CEOs and CMOs to embrace creative thinking, feel confident in making impactful billion-dollar choices, and harness the power of their brand and leadership teams to create a bold future.Humanity faces complex global challenges. People around the world want to make progress towards a better life, community, and world and they expect brands to play a role in
... Leer más
The Chinese Way in Business

The Secrets of Successful Business Dealings in China

de Boye Lafayette De Mente ...

This book is a comprehensive, expert guide to doing business in ChinaWestern technology, management expertise and capital have fueled an incredible expansion of China's economy. Trade with China is at an all-time high, and so are the numbers of Westerners traveling to China for business. Business from China has also picked up as Chinese firms look to expand abroad. Understanding the ins and outs ... Leer más

$9.99 USD

This book is a comprehensive, expert guide to doing business in ChinaWestern technology, management expertise and capital have fueled an incredible expansion of China's economy. Trade with China is at an all-time high, and so are the numbers of Westerners traveling to China for business. Business from China has also picked up as Chinese firms look to expand abroad. Understanding the ins and outs
... Leer más
Pikachu s Global Adventure

The Rise and Fall of Pokémon

de David Buckingham, Julian Sefton-Green, Anne Allison, Koichi Iwabuchi ...

Initially developed in Japan by Nintendo as a computer game, Pokémon swept the globe in the late 1990s. Based on a narrative in which a group of children capture, train, and do battle with over a hundred imaginary creatures, Pokémon quickly diversified into an array of popular products including comic books, a TV show, movies, trading cards, stickers, toys, and clothing. Pokémon eventually became ... Leer más

$25.99 USD

Initially developed in Japan by Nintendo as a computer game, Pokémon swept the globe in the late 1990s. Based on a narrative in which a group of children capture, train, and do battle with over a hundred imaginary creatures, Pokémon quickly diversified into an array of popular products including comic books, a TV show, movies, trading cards, stickers, toys, and clothing. Pokémon eventually became
... Leer más
Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3

de Joe Pulizzi, Brian W. Piper ...

From the “godfather of content marketing”—this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach—which includes everything from blogging to YouTube ... Leer más

$21.59 USD

From the “godfather of content marketing”—this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach—which includes everything from blogging to YouTube
... Leer más
Services Marketing: People, Technology, Strategy (Eighth Edition)

de Jochen Wirtz, Christopher Lovelock ...

Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive ... Leer más

$22.99 USD

Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive
... Leer más
Gap Prospecting: Getting The Buyer To Engage: How Problem Centric Prospecting Increases Pipeline By Changing Everything You Know About Outreach, Prospecting, Cold Calling, And Sending Emails

de Keenan, Will Aitken ...

Most prospecting fails before the first conversation ever happens.Not because sellers lack effort, tools, or activity--but because buyers don't see a reason to change. They're comfortable enough. Busy enough. Unconvinced enough to ignore you.Gap Prospecting explains why.In this book, Keenan and Will challenge the modern obsession with outreach volume, personalization tricks, and "clever" messaging ... Leer más

$9.99 USD o gratis con Kobo Plus

Most prospecting fails before the first conversation ever happens.Not because sellers lack effort, tools, or activity--but because buyers don't see a reason to change. They're comfortable enough. Busy enough. Unconvinced enough to ignore you.Gap Prospecting explains why.In this book, Keenan and Will challenge the modern obsession with outreach volume, personalization tricks, and "clever" messaging
... Leer más
EL PLAN DE MARKETING EN 4 PASOS. Estrategias y pasos clave para redactar un plan de marketing eficaz.

de Stefano Calicchio ...

¿Qué es y cómo funciona un plan de marketing? ¿A quién va dirigido? ¿Cómo puede una pequeña o mediana empresa ponerse en una posición de ventaja frente a la competencia? ¿Cómo consigue esta herramienta mercadotécnica que una actividad comercial se desarrolle correctamente? Esta guía le ayudará a redactar correctamente un plan de marketing de manera sencilla, clara y completa, enseñándole las ... Leer más

$1.99 USD o gratis con Kobo Plus

¿Qué es y cómo funciona un plan de marketing? ¿A quién va dirigido? ¿Cómo puede una pequeña o mediana empresa ponerse en una posición de ventaja frente a la competencia? ¿Cómo consigue esta herramienta mercadotécnica que una actividad comercial se desarrolle correctamente? Esta guía le ayudará a redactar correctamente un plan de marketing de manera sencilla, clara y completa, enseñándole las
... Leer más
Customer Satisfaction Surveys - A Practical Guide To Making Them Work

From www.infoquestcrm.co.uk

de John Coldwell ...

Most mid- to large businesses have to undertake regular customer satisfaction surveys because their quality procedures say so. This book is designed to help these organisations turn what is seen by many as a 'task' into a very profitable exercise - listening to the feedback from the organisation's most valuable asset - their customers - and then taking action. The authors have been conducting ... Leer más

Gratis

Most mid- to large businesses have to undertake regular customer satisfaction surveys because their quality procedures say so. This book is designed to help these organisations turn what is seen by many as a 'task' into a very profitable exercise - listening to the feedback from the organisation's most valuable asset - their customers - and then taking action. The authors have been conducting
... Leer más

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