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Oxford Quick Reference eBook Series

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  • A Dictionary of Media and Communication

    Series series Oxford Quick Reference
    This authoritative and up-to-date A-Z covers all aspects of interpersonal, mass, and networked communication, including digital and mobile media, advertising, journalism, and nonverbal communication. This new edition is particularly focused on expanding coverage of social media terms, to reflect its increasing prominence to media and communication studies as a whole. More than 2,000 entries have ... Read more

    $13.29 USD

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  • The Content Trap

    A Strategist's Guide to Digital Change

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  • Managers, Can You Hear Me Now?: Hard-Hitting Lessons on How to Get Real Results

    Learn from the executive who made Verizon Wireless #1 what it takes to drive results, develop people, and build careers“***Happy employees don't make good results; good results make happy employees.***” This is one of the rules that helped Denny Strigl to transform Verizon Wireless from a regional carrier into a billion-dollar behemoth during his 20 years as president and CEO. Strigl's long ... Read more

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  • Ground Wars

    Personalized Communication in Political Campaigns

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  • Instant Songwriting: Musical Improv from Dunce to Diva Part 2 (Decent Level)

    Instant Songwriting is the ultimate how-to book for musical improvisers and an excellent resource for songwriters. With over two decades of musical improv experience, Nancy Howland Walker guides you with clear, logical and fun step-by-step exercises, from the very basics of putting a song together, to highly advanced song techniques.Whether you are new to the art form or experienced, your songs ... Read more

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  • The Art of the Book Proposal

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    Here is an expert's guide through the elements of a nonfiction book proposal, including the outline, chapter summaries, marketing/publicity, book and chapter titles, and more. Filled with exercises designed to help a writer conceive and create a desirable proposal, and checklists to keep track of the project's progress, The Art of the Book Proposal provides the framework on which to build a great ... Read more

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  • The Logic of Connective Action

    Digital Media and the Personalization of Contentious Politics

    Series series Cambridge Studies in Contentious Politics
    The Logic of Connective Action explains the rise of a personalized digitally networked politics in which diverse individuals address the common problems of our times such as economic fairness and climate change. Rich case studies from the United States, the United Kingdom and Germany illustrate a theoretical framework for understanding how large-scale connective action is coordinated. In many of ... Read more

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  • The Power and the Story

    The Global Battle for News and Information

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    A sweeping analysis of journalism's role in the post-truth age, from a British media expert.In an era defined by fake news and technological shifts, The Power and the Story examines the global state of journalism. John Lloyd analyzes the decline of Western newspapers, the impact of social media on revolts, and the influence of media moguls. He explores journalism's relationship with political ... Read more

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  • Clash of the Financial Pundits: How the Media Influences Your Investment Decisions for Better or Worse

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    Philip Hoffman's accidental death by drug use seems to be controlled by his birth numerology, like in case of other persons. His birth details had the 'dual' nature.One more person dies this year, reinforcing our 'death date' calculation method/logic beyond perfection......again! ... Read more

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    Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google’s AdWords search engine marketing applications. It provides a big picture overview of the AdWords system, helping businesses and individuals decide how to advertise products or their clients’ products. Optimizing AdWords was written for those at every rung of the ladder, from ... Read more

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