Decision Making & Problem Solving in Management & Leadership & Business & Finance eBooks

Using AI in Marketing

Harness AI technologies to transform marketing strategies and results

by Mercury Learning and Information, Greg Kihlström ...

Explore how to leverage AI in marketing for analytics, personalization, and team workflow enhancement while addressing ethical and strategic challenges.Key FeaturesComprehensive insights into integrating AI in marketing strategiesReal-world examples showcasing AI's impact on customer personalizationStep-by-step guides for adopting AI while addressing ethical considerationsBook DescriptionArtificial ... Read more

$32.39 USD or Free with Kobo Plus

Explore how to leverage AI in marketing for analytics, personalization, and team workflow enhancement while addressing ethical and strategic challenges.Key FeaturesComprehensive insights into integrating AI in marketing strategiesReal-world examples showcasing AI's impact on customer personalizationStep-by-step guides for adopting AI while addressing ethical considerationsBook DescriptionArtificial
... Read more
Die Grundbefehle des Unterbewusstseins

Dein Unterbewusstsein positiv beeinflussen

by Fabian Pscherer ...

Die Grundbefehle des Unterbewusstseins sind wie das Betriebssystem deines Geistes - sie steuern deine Gedanken, Emotionen und Handlungen auf einer tieferen Ebene, oft ohne dass du es bewusst bemerkst. Diese Grundbefehle können deine Einstellungen, Überzeugungen und Verhaltensweisen beeinflussen und haben einen großen Einfluss auf dein Leben. Es ist wichtig, sich ihrer bewusst zu sein und zu ... Read more

$9.99 USD

Die Grundbefehle des Unterbewusstseins sind wie das Betriebssystem deines Geistes - sie steuern deine Gedanken, Emotionen und Handlungen auf einer tieferen Ebene, oft ohne dass du es bewusst bemerkst. Diese Grundbefehle können deine Einstellungen, Überzeugungen und Verhaltensweisen beeinflussen und haben einen großen Einfluss auf dein Leben. Es ist wichtig, sich ihrer bewusst zu sein und zu
... Read more
The Invisible Filter

How Mental Models Shape Our Lives

by Rohit Gupta ...

From the boardroom to the living room, every decision we make and reaction we have is shaped by unnoticed, ingrained patterns of thinking. Why is it that we feel anxious about unfamiliar situations and people? Why is it so hard to find common ground on polarizing issues? And why, even when we recognize that we're governed by our unconscious biases, is it so difficult to change?In The Invisible ... Read more

$4.99 USD

From the boardroom to the living room, every decision we make and reaction we have is shaped by unnoticed, ingrained patterns of thinking. Why is it that we feel anxious about unfamiliar situations and people? Why is it so hard to find common ground on polarizing issues? And why, even when we recognize that we're governed by our unconscious biases, is it so difficult to change?In The Invisible
... Read more
La gioia di vendere

Autostima e vendita: la strada per i tuoi risultati

by Francesco Briguglio ...

La gioia di vendere è un viaggio pratico fatto di 19 tappe che unisce strumenti pratici di negoziazione e crescita personale, non per insegnarti a convincere gli altri, ma per aiutarti a convincere te stesso che la vendita può essere gioia e libertà. Non importa quanti “No” hai ricevuto. Non importa quante porte hai visto chiudersi. Se sei qui, è perché dentro di te c'è ancora quella voce che non ... Read more

$18.99 USD

La gioia di vendere è un viaggio pratico fatto di 19 tappe che unisce strumenti pratici di negoziazione e crescita personale, non per insegnarti a convincere gli altri, ma per aiutarti a convincere te stesso che la vendita può essere gioia e libertà. Non importa quanti “No” hai ricevuto. Non importa quante porte hai visto chiudersi. Se sei qui, è perché dentro di te c'è ancora quella voce che non
... Read more
From Idea to Empire

by Godwin Protace ...

From Idea to Empire: Mastering the Art of Business Success is your ultimate companion on the entrepreneurial journey—from the first flicker of inspiration to building a lasting legacy. This book isn't just about starting a business—it's about transforming your mindset, mastering your strategy, and building with purpose.Whether you're a first-time founder or a seasoned entrepreneur, this book walks ... Read more

$3.99 USD or Free with Kobo Plus

From Idea to Empire: Mastering the Art of Business Success is your ultimate companion on the entrepreneurial journey—from the first flicker of inspiration to building a lasting legacy. This book isn't just about starting a business—it's about transforming your mindset, mastering your strategy, and building with purpose.Whether you're a first-time founder or a seasoned entrepreneur, this book walks
... Read more
Coordinación y dinamización del equipo de monitores de tiempo libre. MF1870.

by Miguel Ángel Ladrón de Guevara ...

Series series Dirección y coordinación de actividades de tiempo libre educativo infantil y juvenil
Este Manual es el más adecuado para impartir el MF1870 "Coordinación y dinamización del equipo de monitores de tiempo libre" de los Certificados de Profesionalidad, y cumple fielmente con los contenidos del Real Decreto.Puede solicitar gratuitamente las soluciones a todas las actividades y al examen final en el email [email protected] que se adquieren con este Manual:- Aplicar ... Read more

$15.45 USD or Free with Kobo Plus

Este Manual es el más adecuado para impartir el MF1870 "Coordinación y dinamización del equipo de monitores de tiempo libre" de los Certificados de Profesionalidad, y cumple fielmente con los contenidos del Real Decreto.Puede solicitar gratuitamente las soluciones a todas las actividades y al examen final en el email [email protected] que se adquieren con este Manual:- Aplicar
... Read more
The Deliverables Management Handbook

Bridging Tasks to Outcomes

by Adam Russell ...

The concept of ‘Deliverables Management’ is like background noise in the project management narrative. It seems like a self-evident concept that requires no further explanation or expansion. Existing sources are often redundant and circular: a “deliverable” is something that “gets delivered”; and the things that "get delivered" are "deliverables". How it is delivered is the subject of other ... Read more

$16.39 USD

The concept of ‘Deliverables Management’ is like background noise in the project management narrative. It seems like a self-evident concept that requires no further explanation or expansion. Existing sources are often redundant and circular: a “deliverable” is something that “gets delivered”; and the things that "get delivered" are "deliverables". How it is delivered is the subject of other
... Read more
Romantic Escapes

Post-Millennial Trends in Contemporary Popular Romance Fiction

Edited by Irene Pérez Fernández, Carmen Pérez Ríu ...

Series Book 24 - Critical Perspectives on English and American Literature, Communication and Culture
Romance continues to stand as the most profitable literary genre and the second most read book category. The developments reshaping the conventions and marketing practices of popular fiction, both inside and beyond the books themselves, have affected the romance genre in specific ways that demand critical attention. This book brings together a collection of twelve chapters on postmillennial ... Read more

$71.09 USD

Romance continues to stand as the most profitable literary genre and the second most read book category. The developments reshaping the conventions and marketing practices of popular fiction, both inside and beyond the books themselves, have affected the romance genre in specific ways that demand critical attention. This book brings together a collection of twelve chapters on postmillennial
... Read more
Managing Conflict in Projects

by George Pitagorsky ...

Healthy conflict will make a project more likely to succeed. No conflict robs a project of opportunities to find optimal solutions. Unhealthy conflict corrodes team productivity, morale and integrity, which in turn threatens timelines and reduces profitability. In fact, depending on the scale of the project, unhealthy conflict can even endanger organizational survival itself. In Managing Conflict ... Read more

$9.99 USD or Free with Kobo Plus

Healthy conflict will make a project more likely to succeed. No conflict robs a project of opportunities to find optimal solutions. Unhealthy conflict corrodes team productivity, morale and integrity, which in turn threatens timelines and reduces profitability. In fact, depending on the scale of the project, unhealthy conflict can even endanger organizational survival itself. In Managing Conflict
... Read more
The Energy of Agreement: Aligning Intentions, Goals, and Outcomes in Every Negotiation

by Shawn R. Allen ...

In every negotiation, the real power doesn't lie in the tactics you use or the words you speak; it lies in understanding the underlying energy that drives each conversation. The true art of negotiating goes far beyond securing a deal—it's about aligning the intentions, goals, and outcomes between all parties, ensuring that what's agreed upon doesn't just meet the surface-level needs, but creates ... Read more

$18.00 USD or Free with Kobo Plus

In every negotiation, the real power doesn't lie in the tactics you use or the words you speak; it lies in understanding the underlying energy that drives each conversation. The true art of negotiating goes far beyond securing a deal—it's about aligning the intentions, goals, and outcomes between all parties, ensuring that what's agreed upon doesn't just meet the surface-level needs, but creates
... Read more
Cómo ser un consejero de éxito

Claves para acceder, ejercer y consolidarse en un consejo de administración.

by Krista Walochik ...

Se buscan consejeros profesionales para incorporarse a los consejos de administración. La creciente regulación y control de las empresas convierte la función de consejero en un rol de alta responsabilidad y exigencia para el grupo selecto que lo ejerce. Este libro va dirigido a quienes desean explorar esa carrera, a aquellos que están en la búsqueda activa de su primera oportunidad y a los ... Read more

$5.92 USD

Se buscan consejeros profesionales para incorporarse a los consejos de administración. La creciente regulación y control de las empresas convierte la función de consejero en un rol de alta responsabilidad y exigencia para el grupo selecto que lo ejerce. Este libro va dirigido a quienes desean explorar esa carrera, a aquellos que están en la búsqueda activa de su primera oportunidad y a los
... Read more
Take Charge of the Future

Using the Power of Scenarios to Drive Strategy and Performance

by Arden Brummell, PhD ...

Strategic planner and consultant Arden Brummell shares his wealth of experience about the scenarios-to-strategy planning process, weaving in his personal career journey with practical examples and insights. The process of creating scenarios and developing strategy provides a powerful vehicle for strategic conversation leading to better informed decision-making across business, government and non ... Read more

$9.99 USD

Strategic planner and consultant Arden Brummell shares his wealth of experience about the scenarios-to-strategy planning process, weaving in his personal career journey with practical examples and insights. The process of creating scenarios and developing strategy provides a powerful vehicle for strategic conversation leading to better informed decision-making across business, government and non
... Read more
OKRs im Mittelstand

Effizienz und Innovation durch klare Ziele

by James P. Anderson ...

"OKR im Mittelstand: Effizienz und Innovation durch klare Ziele" von James P. Anderson ist der Schlüssel für mittelständische Unternehmen, um in der heutigen dynamischen Geschäftswelt erfolgreich zu sein. Anderson zeigt, wie Objectives and Key Results (OKRs) die Brücke zwischen ambitionierten Zielen und deren Realisierung schlagen können. Durch praktische Anleitungen und Fallstudien wird ... Read more

$19.99 USD

"OKR im Mittelstand: Effizienz und Innovation durch klare Ziele" von James P. Anderson ist der Schlüssel für mittelständische Unternehmen, um in der heutigen dynamischen Geschäftswelt erfolgreich zu sein. Anderson zeigt, wie Objectives and Key Results (OKRs) die Brücke zwischen ambitionierten Zielen und deren Realisierung schlagen können. Durch praktische Anleitungen und Fallstudien wird
... Read more
Sales and Marketing the Six Sigma Way

Improve Your Sales Process, Win More of the Right Customers, Lower Your Costs, Boost Your Margins

by Michael J. Webb ...

Quality management. Process mapping. Speed to production. In the past 50 years, a rigorous, measurement-based methodology called Six Sigma has brought production management to previously unimaginable levels of success and sophistication. Top corporations such as Motorola and GE have built their reputations, products, and revenues using this approach. Indeed, Six Sigma has found widespread ... Read more

$9.99 USD or Free with Kobo Plus

Quality management. Process mapping. Speed to production. In the past 50 years, a rigorous, measurement-based methodology called Six Sigma has brought production management to previously unimaginable levels of success and sophistication. Top corporations such as Motorola and GE have built their reputations, products, and revenues using this approach. Indeed, Six Sigma has found widespread
... Read more
Toma decisiones y asúmelas

Las claves para elegir satisfactoriamente en el ámbito laboral

by 50Minutos ...

Series series Coaching
Las claves para adoptar decisiones profesionales con total serenidadEste libro es una guía práctica y accesible que te ayudará a tomar decisiones satisfactorias en el trabajo y a asumirlas, que te aportará la información esencial y te permitirá ganar tiempo.En tan solo 50 minutos podrás:• Descubrir los procesos complejos que sigue el cerebro para llegar a una decisión, en los que se mezcla la ... Read more

$9.99 USD or Free with Kobo Plus

Las claves para adoptar decisiones profesionales con total serenidadEste libro es una guía práctica y accesible que te ayudará a tomar decisiones satisfactorias en el trabajo y a asumirlas, que te aportará la información esencial y te permitirá ganar tiempo.En tan solo 50 minutos podrás:• Descubrir los procesos complejos que sigue el cerebro para llegar a una decisión, en los que se mezcla la
... Read more
You Were Made To Be In Debt Until You Die! So……..What Now???

by Robert Anderson ...

Introducing a groundbreaking eBook: "You Were Made To Be In DEBT Until You DIE! So……..What NOW???"Are you tired of feeling trapped by the never-ending cycle of debt? Do you constantly find yourself struggling to make ends meet, wondering if there's a way out? Look no further, because we have the solution you've been searching for.In this revolutionary eBook, "You Were Made To Be In DEBT Until You ... Read more

$8.99 USD or Free with Kobo Plus

Introducing a groundbreaking eBook: "You Were Made To Be In DEBT Until You DIE! So……..What NOW???"Are you tired of feeling trapped by the never-ending cycle of debt? Do you constantly find yourself struggling to make ends meet, wondering if there's a way out? Look no further, because we have the solution you've been searching for.In this revolutionary eBook, "You Were Made To Be In DEBT Until You
... Read more
Industria 4.0

Conceptos, tecnologías habilitadoras y retos

by Enrique Rodal Montero ...

Series series Empresa y Gestión
La Industria 4.0 se basa en el uso de nuevas tecnologías para mejorar la competitividad de las empresas a través de la supervisión de los procesos, los materiales y los bienes fabricados, la creación de productos personalizados, el desarrollo de nuevos servicios basados en los datos, la optimización del consumo energético, el enriquecimiento de la formación de los trabajadores, la prevención de ... Read more

$11.34 USD

La Industria 4.0 se basa en el uso de nuevas tecnologías para mejorar la competitividad de las empresas a través de la supervisión de los procesos, los materiales y los bienes fabricados, la creación de productos personalizados, el desarrollo de nuevos servicios basados en los datos, la optimización del consumo energético, el enriquecimiento de la formación de los trabajadores, la prevención de
... Read more
Success in Evaluation

Focusing on the Positives

Edited by Steffen Bohni Nielsen, Rudi Turksema, Peter van der Knapp ...

Series series Comparative Policy Evaluation
Success in Evaluation takes a fundamentally different approach to the mainstream supply side discussion of evaluation quality, utilization, and learning. The contributors believe that a systematic focus on success will lead to increased awareness of evaluation and its findings, a more positive attitude, and a greater chance of actual evaluation use. This book offers many different lessons on how ... Read more

$57.99 USD

Success in Evaluation takes a fundamentally different approach to the mainstream supply side discussion of evaluation quality, utilization, and learning. The contributors believe that a systematic focus on success will lead to increased awareness of evaluation and its findings, a more positive attitude, and a greater chance of actual evaluation use. This book offers many different lessons on how
... Read more
The Critical Thinker

by Steven Schuster ...

Unleash your inner Einstein, channel Sherlock's keen eye, and master Plato's rationality.These eminent figures share one extraordinary trait: unparalleled critical thinking. But what set their minds apart, transforming them into intellectual giants of their times?• They championed the art of slow, deliberate thought, resisting snap judgments.• They put every fact and opinion under the microscope - ... Read more

$4.99 USD or Free with Kobo Plus

Unleash your inner Einstein, channel Sherlock's keen eye, and master Plato's rationality.These eminent figures share one extraordinary trait: unparalleled critical thinking. But what set their minds apart, transforming them into intellectual giants of their times?• They championed the art of slow, deliberate thought, resisting snap judgments.• They put every fact and opinion under the microscope -
... Read more
Karrierebooster Soft Skills

Die wichtigsten Schlüsselkompetenzen für den beruflichen Erfolg

by Lothar E. Keck ...

Lothar E. Keck, erfolgreicher Projektsteurer und Kommunikationstrainer lässt Sie an seinen Erfahrungen aus der Praxis teilhaben. Er sagt: "Manche Auftraggeber haben mich immer dann beauftragt, wenn Probleme drohten. Diese Herausforderungen haben mir Spaß gemacht und eigentlich habe ich immer das bekommen, was ich wollte. Diese Erfahrung wünsche ich auch Ihnen". In diesem Buch erhalten Sie ... Read more

$28.99 USD

Lothar E. Keck, erfolgreicher Projektsteurer und Kommunikationstrainer lässt Sie an seinen Erfahrungen aus der Praxis teilhaben. Er sagt: "Manche Auftraggeber haben mich immer dann beauftragt, wenn Probleme drohten. Diese Herausforderungen haben mir Spaß gemacht und eigentlich habe ich immer das bekommen, was ich wollte. Diese Erfahrung wünsche ich auch Ihnen". In diesem Buch erhalten Sie
... Read more
Dream It, Build It, Pass It On

How to Align Values, Vision, Mission

by Tammy Buss ...

Series series Passing Down Your Success
ARE YOU THE FIRST- OR SECOND-GENERATION OWNER OF A FAMILY BUSINESS?ARE YOU UNSURE HOW TO DRIVE YOUR BUSINESS TO SUCCESS AND MAINTAIN YOUR LEGACY?Unlock the secret blueprint of business success with this transformative guide to the four critical drivers that separate extraordinary family businesses from ordinary ones.Discover how core values, vision statements, big-picture strategy, and mission ... Read more

$11.99 USD

ARE YOU THE FIRST- OR SECOND-GENERATION OWNER OF A FAMILY BUSINESS?ARE YOU UNSURE HOW TO DRIVE YOUR BUSINESS TO SUCCESS AND MAINTAIN YOUR LEGACY?Unlock the secret blueprint of business success with this transformative guide to the four critical drivers that separate extraordinary family businesses from ordinary ones.Discover how core values, vision statements, big-picture strategy, and mission
... Read more
Den blinde vinkel

Lederens største udfordring

by Mette Villemoes Ponty ...

Den blinde vinkel sætter dig i stand til at spotte din egen andel i problemer på arbejdspladsen, og anviser veje til at ændre indstilling, så det bliver muligt at gøre noget ved dem. For det begynder med os selv. Nye regler eller ændret adfærd gør det ikke. Ledernes største udfordring ligger i deres indstilling – i forhold til dem selv og i forhold til dem, de skal lede.Forfatteren er direktør i ... Read more

$11.09 USD

Den blinde vinkel sætter dig i stand til at spotte din egen andel i problemer på arbejdspladsen, og anviser veje til at ændre indstilling, så det bliver muligt at gøre noget ved dem. For det begynder med os selv. Nye regler eller ændret adfærd gør det ikke. Ledernes største udfordring ligger i deres indstilling – i forhold til dem selv og i forhold til dem, de skal lede.Forfatteren er direktør i
... Read more
Guiding Star OKRs

A New Approach to Setting and Achieving Goals

by Staffan Nöteberg ...

Tired of traditional OKRs that stifle innovation and demotivate teams? The Guiding Star OKR framework offers a refreshing new approach to goal setting, emphasizing purpose, unified direction, and adaptability. Bestselling author Staffan Nöteberg distills knowledge from diverse industries, teaching you to create a compelling “Guiding Star” vision that inspires, aligns, and empowers teams. Learn to ... Read more

$26.69 USD

Tired of traditional OKRs that stifle innovation and demotivate teams? The Guiding Star OKR framework offers a refreshing new approach to goal setting, emphasizing purpose, unified direction, and adaptability. Bestselling author Staffan Nöteberg distills knowledge from diverse industries, teaching you to create a compelling “Guiding Star” vision that inspires, aligns, and empowers teams. Learn to
... Read more
The Power of Your Decision

by Oluwasegun Ikhide ...

The POWER OF Your Decision is a transformative guide to unlocking the full potential of your choices. Every decision you make shapes your destiny, influencing your success, relationships, and personal growth. In this insightful book, you will discover how to harness the power of decisive action, overcome fear and self-doubt, and create a life of purpose and fulfillment.Packed with practical ... Read more

$16.38 USD or Free with Kobo Plus

The POWER OF Your Decision is a transformative guide to unlocking the full potential of your choices. Every decision you make shapes your destiny, influencing your success, relationships, and personal growth. In this insightful book, you will discover how to harness the power of decisive action, overcome fear and self-doubt, and create a life of purpose and fulfillment.Packed with practical
... Read more

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