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1 - 12 de 12 resultados para “yeunjae lee”
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  • Strategic Communication for Corporate Social Advocacy

    Edición de Yeunjae Lee, Jo-Yun Li, Weiting Tao ...
    Series series Literature, Cultural and Media Studies (R0)
    This book introduces strategic communication students and professionals to essential topics and trends in corporate social advocacy (CSA). CSA refers to companies’ actions that publicly declare their stances on controversial social issues. This book covers emerging CSA communication issues relevant in today’s rapidly-changing world, including but not limited to theoretical frameworks, CSA ... Leer más

    $71.99 USD

  • Strategic CEO Communication

    de Yeunjae Lee, Cen (April) Yue ...
    A comprehensive, research-based guide to CEO communication, this book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders.Strategic CEO Communication is informed by communication theory and research insights from public relations and strategic communication scholarship to help readers build relationships, improve corporate reputation, ... Leer más

    $60.99 USD

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  • Cultivating Communities of Practice

    A Guide to Managing Knowledge

    de Etienne Wenger, William Snyder, Richard A. McDermott ...
    Today's economy is fueled by knowledge. Every leader knows this to be true, yet few have systematic methods for converting organizational knowledge into economic value. This book argues that communities of practice--groups of individuals formed around common interests and expertise--provide the ideal vehicle for driving knowledge-management strategies and building lasting competitive advantage. ... Leer más

    $27.99 USD o gratis con Kobo Plus

  • Cultures of Belonging

    Building Inclusive Organizations that Last

    de Alida Miranda-Wolff ...
    Clear, actionable steps for you to build new values, experiences, and perspectives into your organizational culture, infusing it with the diversity, inclusion, and belonging employees need to feel accepted, be their best selves, and do their best work.Bypass the faulty processes and communication styles that make change impossible in so many other organizations; access these practical tools and ... Leer más

    $12.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Human Resources Management

    de Alan S. Gutterman ...
    The human resources function is at the forefront of a company's efforts with respect to two of the key elements of organizational design—people and organizational structure. While human resources practices differ around the world, it would seem to be universally true that in order for companies to successfully achieve their strategic goals and objectives they must strive to attract, motivate, and ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • Rethinking the MBA

    Business Education at a Crossroads

    de Srikant Datar, David A. Garvin, Patrick G. Cullen ...
    "Business Schools Face Test of Faith." "Is It Time to Retrain B-Schools?" As these headlines make clear, business education is at a major crossroads.For decades, MBA graduates from top-tier schools set the standard for cutting-edge business knowledge and skills. Now the business world has changed, say the authors of Rethinking the MBA, and MBA programs must change with it. Increasingly, managers ... Leer más

    $32.99 USD o gratis con Kobo Plus

  • Excellence in Internal Communication Management

    de Dr. Rita Linjuan Men, Dr. Shannon Bowen ...
    This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders.Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and ... Leer más

    $10.99 USD

  • Organizational Culture

    de Alan S. Gutterman ...
    In addition to their formal structure and the rules and standard operating procedures used to support and operate the structure, organizations also rely heavily on their organizational culture as an important tool in controlling and coordinating the activities of their members (e.g., executive, managers and employees), formulating communications among those members, and providing incentives and ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • Sustainability and Organizational Culture

    de Alan S. Gutterman ...
    In addition to their formal structure and the rules and standard operating procedures used to support and operate the structure, organizations also rely heavily on their organizational culture as an important tool in controlling and coordinating the activities of their members (e.g., executive, managers and employees), formulating communications among those members, and providing incentives and ... Leer más

    $0.99 USD o gratis con Kobo Plus

  • Sustainable Business

    Integrating CSR in Business and Functions

    de , Aagaard ...
    Series series River Publishers Series in Multi Business Model Innovation, Technologies and Sustainable Business
    The developments in our environment and society have made it clear that the way we run our businesses and govern our nations is not sustainable in the long run. This is also why more and more companies and organizations are pursuing sustainable business through various Corporate Social Responsibility (CSR) activities. While many companies facilitate a CSR strategy on the corporate level, CSR is ... Leer más

    $22.99 USD

  • Trailblazers

    How Top Business Leaders are Accelerating Results through Inclusion and Diversity

    de Redia Anderson, Lenora Billings-Harris ...
    Make diversity your competitive advantageTo reap the full benefits of diversity and inclusion, today's forward thinking companies look past "diversity" training towards a more comprehensive, holistic business approach. These leaders incorporate diversity and inclusion into every aspect of business culture, employee engagement, talent management and market penetration.Trailblazers reveals the ... Leer más

    $17.00 USD

  • Strategic Talent Management

    Contemporary Issues in International Context

    Edición de Paul Sparrow, Hugh Scullion, Ibraiz Tarique ...
    Series series Cambridge Companions to Management
    With contributions from leading scholars and practitioners, this Cambridge Companion examines the topical issue of talent management from a strategic perspective, mapping out insights from a number of related fields including strategy, organisational learning, marketing and supply chain management. The authors examine the challenges faced when viewing talent management in a global context, showing ... Leer más

    $45.99 USD