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  • The Magic Ball

    While searching in the weeds for the first ball he ever hit for a home run, ten-year old Billy Lawson finds instead a battered old baseball half-buried in the mud far beyond the outfield fence. Soon Billy realizes the ball is magic, that it talks out loud and can help him become a better player and person. With a mysterious connection to one of the most historic Major League players ever, the ball ... Leer más

    $4.99 USD

  • Differentiate or Die

    Survival in Our Era of Killer Competition

    A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This ... Leer más

    $17.00 USD

  • REPOSITIONING: Marketing in an Era of Competition, Change and Crisis

    The book that completes Positioning . . .Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind—a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are faster. And once-successful companies are in crisis mode.Repositioning shows you how to adapt, compete ... Leer más

    $25.99 USD

  • How to Catch Big Trout and Parrots

    & True Wild Life & Bear Encounters

    de Steve General ...
    This book will reveal what I call unknown secrets on how to catch those elusive big brown trout. It will also reveal the secrets to catching truly big speckled trout. The big trout are wary and the regular fishing methods won’t work as well on these giants. Think you know the answer? I am fairly certain you don’t. I haven’t seen this information in any other fishing books, and I read a lot of ... Leer más

    $0.99 USD o gratis con Kobo Plus

  • Khác Biệt Hay Là Chết

    Giữa một rừng sản phẩm tương tự nhau, sự khác biệt của mỗi thương hiệu chính là phương cách duy nhất giúp bạn tạo ra dấu ấn trong tâm trí người tiêu dùng và giành được lựa chọn của họ.Ấn bản Differentiate or Die - Khác biệt hay là Chết đầu tiên khi xuất hiện trên thị trường đã được xem là một cẩm nang nghề nghiệp của giới marketing – những người đang nỗ lực làm cho sản phẩm hay thương hiệu của họ ... Leer más

    $4.59 USD o gratis con Kobo Plus

  • Getting Started Fly Fishing For Trout

    de Steve Maslar ...
    Ever wanted to join the fly fisherman in the calendar picture, serenely casting to rising trout at dusk, without a care in the world? Ever thought that you could never learn how or afford to join him? Want to get started with a minimum amount invested, learn how to make basic casts without hiring a teacher, and learn how to "match the hatch" without a PhD in entomology? Well, now you can, with ... Leer más

    $5.99 USD o gratis con Kobo Plus

  • The Making of a Name : The Inside Story of the Brands We Buy

    The Inside Story of the Brands We Buy

    How do brand names differ from other names and what goes into making a good name great and a bad name ghastly? Knowing this can spell the difference between bankruptcy and marketplace triumph. In this indispensable guide the authors share the secrets of successful brand names--how they've indelibly stamped cultures around the world; who makes them; why they're made; and how they're compiled bought ... Leer más

    $36.99 USD

  • Audiolibro

    Differentiate or Die

    Survival in Our Era of Killer Competition

    Narrado por John Lescault ...

    Completo

    6 hora 26 minutos

    In today's ultra-competitive world, the average supermarket has forty thousand brand items on its shelves. Car shoppers can wander through the showrooms of over twenty auto makers. Differentiating products today is more challenging than at any time in history, yet it remains a key to a company's survival, the heart of successful marketing.In Differentiate or Die, bestselling author Jack Trout ... Leer más

    $16.99 USD

  • Trout Quintet

    Five Stories of Life, Liberty, and the Pursuit of Fly Fishing

    de Steve Raymond ...
    This is a new book from the Pacific Northwest’s finest angling writer.There is an abundance of literature on the pleasure and wonder of fly fishing. The themes are familiar and well traveled: ruminations on aging and the passage of time; musings on marriage and balancing the love of friends and families with that of fishing; reflections on the need for companionship versus the quiet beauty and ... Leer más

    $17.99 USD

  • Casting Seaward

    Fishing Adventures in Search of America's Saltwater Gamefish

    de Steve Ramirez ...
    In Casting Seaward, author, naturalist, and educator Steve Ramirez expands beyond the geographical scope of his first two books by traveling thousands of miles by plane, motor vehicle, boat, and foot pursuing the native gamefish of North America’s salt and brackish water habitats. This journey includes following anadromous fish like salmon from the ocean’s depth to the shallowest tributaries of ... Leer más

    $19.99 USD

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    Growth Hacker Marketing

    A Primer on the Future of PR, Marketing, and Advertising

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    Narrado por Ryan Holiday ...

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    2 hora 40 minutos

    A primer on the future of PR, marketing, and advertising—now revised and updated with new case studiesMegabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build ... Leer más

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  • Audiolibro

    The Speed of Trust

    The One Thing that Changes Everything

    Narrado por Stephen M.R. Covey ...

    Completo

    12 hora 13 minutos

    Over two million copies sold.Stephen M. R. Covey shows how trust—and the speed at which it is established with clients, employees, and all stakeholders—is the single most critical component of a successful leader and organization.Stephen M. R. Covey, widely known as one of the world’s leading authorities on trust, asserts that it is “the most overlooked, misunderstood, underutilized asset to ... Leer más

    $29.99 USD