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  • Gastronomy for Tourism Development

    Potential of the Western Balkans

    The Western Balkans and associated countries are striving to achieve and foster their economic growth, social well-being, and sustainable development. For all three of these areas, the tourism sector is a major source of income, change, and innovation, and the common gastronomic heritage of the Western Balkans presents a unique opportunity to develop tourism products that go far beyond different ... Leer más

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  • Green Economy in the Western Balkans

    Towards a Sustainable Future

    Edición de Sanda Renko, Almir Peštek ...
    This multidisciplinary approach to the Western Balkans addresses topics from responsible business and ethics, innovation, corporate social responsibility, and new technology to human resources management. It is a theoretical and practical guide towards a sustainable future for the Western Balkans, showing drivers and barriers affecting the region in its effort to green its economy, and provides a ... Leer más

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  • Challenges For the Trade in Central and Southeast Europe

    Edición de Sanda Renko, Blazenka Knezevic ...
    Series Libro 29 - International Business and Management
    This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty ... Leer más

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  • Entrepreneurship

    An International Introduction

    de Dafna Kariv ...
    Entrepreneurship means different things to different people, but the entrepreneurial personality is a critical success factor to any new business. These traits are also increasingly in great demand at established multinational corporations.This groundbreaking textbook differs from its competitors by placing an emphasis both on the core processes and practices of entrepreneurship, as well as ... Leer más

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  • Handbook of Hospitality Strategic Management

    Edición de Michael Olsen, Jinlin Zhao ...
    Handbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of ... Leer más

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  • Managing Korean Business

    Organization, Culture, Human Resources and Change

    During the 1990s the Korean economy was regarded as a possible "role model" to be followed by other newly industrializing economies, but the "Asian Crisis" of 1997 destroyed this image. Past practices, challenges and responses are explored in this collection by an international group of authors. ... Leer más

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  • Chinnovation

    How Chinese Innovators are Changing the World

    de Yinglan Tan ...
    Chinnovation: How Chinese Innovators are Changing the WorldIt is widely-believed that China's entrepreneur class has grown and their businesses are succeeding primarily due to their knowledge of the domestic market, quick adaptation to market changes, and their resourcefulness. But innovation? Forget about it.Well, not quite.Drawing on a wealth of on-the-ground stories and thorough research, ... Leer más

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  • The Fundamental Elements of Strategy

    Concepts, Theories and Cases

    de Xiu-bao Yu ...
    Series series Business and Management (R0)
    This open access book clarifies confusions of strategy that have existed for nearly 40 years through the core thoughts of three fundamental elements. Unlike the traditional definition of strategy as "a plan to achieve a long-term goal from overall considerations”in a linear view, this book defines strategy from non-linear viewpoint as it is in the real world. The art of a strategy lies not only in ... Leer más

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  • Social Innovation in Higher Education

    Landscape, Practices, and Opportunities

    Series series Economics and Finance (R0)
    This open access book offers unique and novel views on the social innovation landscape, tools, practices, pedagogies, and research in the context of higher education. International, multi-disciplinary academics and industry leaders present new developments, research evidence, and practice expertise on social innovation in higher education institutions (HEIs), across academic and professional ... Leer más

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  • Innovation Systems in Small Catching-Up Economies

    New Perspectives on Practice and Policy

    Series series Business and Management (R0)
    In several parts of the world, countries are undergoing economic, social, and political transitions, enhanced and accelerated by the forces of globalization. These transition economies can serve as laboratories for understanding the innovation process. This volume features original theoretical and empirical research. It offers the first comprehensive view of innovation system development in the ... Leer más

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  • Social Entrepreneurship in the Greater China Region

    Policy and Cases

    Edición de Yanto Chandra, Linda Wong ...
    Series series Routledge Contemporary China Series
    This book offers the first exploration into the development of social enterprises in the Greater China region, consisting of Hong Kong, Macau, Taiwan and Mainland China. By drawing on the research and experience of over a dozen scholars and practitioners from across the area, it offers a picture of how a strong State can play an important role as a catalyst in developing the social ... Leer más

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  • Perspectives on Consumer Behaviour

    Theoretical Aspects and Practical Applications

    Edición de Włodzimierz Sroka ...
    Series series Business and Management (R0)
    This book explores key factors associated with consumer behaviour, from both a theoretical and practical perspective. It particularly focuses on the consumer in the 21st century – educated and conscious, but also impatient, disloyal and capricious. The book is divided into three main parts: the first part discusses the theoretical and legal aspects of consumers’ behaviour, analysing the government ... Leer más

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