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  • Creativity in Business

    The Basic Guide for Generating and Selecting Ideas

    Creativity in Business The basic guide for generating and selecting ideas Many people see creativity & innovation as the driving force for change, growth and prosperity for society, education and business. This book will help you to to understand the basics of creativity and how you can come up with many ideas and how to select the right ones for your situation. What you will learn In this book we ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Not Invented Here

    Cross-Industry Innovation

    NOT INVENTED HERE: cross-industry innovation Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways? Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of ... Leer más

    $12.99 USD o gratis con Kobo Plus

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  • Customers for Life

    How to Turn That One-Time Buyer Into a Lifetime Customer

    In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world.Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the ... Leer más

    $7.99 USD

  • KaChing: How to Run an Online Business that Pays and Pays

    de Joel Comm ...
    The Web is a powerful “money button” that can connect you with vast networks of customers, solidify your business image, and create continual growth. The key is in knowing how to install that button effectively. In an era of blogging, social networking, message boards, and web sites for every subject under the sun, it’s difficult to figure out which internet tools are the ones that will make your ... Leer más

    $15.00 USD

  • Good Business

    Leadership, Flow, and the Making of Meaning

    Since Mihaly Csikszentmihalyi published the groundbreaking Flow more than a decade ago, world leaders such as Tony Blair and former President Clinton, and influential sports figures like Super Bowl champion coach Jimmy Johnson have all been inspired by the book. In today's corporate upheaval, a new business paradigm is evolving. While many CEOs are being exposed for their greed, truly visionary ... Leer más

    $10.99 USD

  • The Laws of Subtraction: 6 Simple Rules for Winning in the Age of Excess Everything

    de Matthew May ...
    The Laws of Subtraction features contributions by over 50 highly regarded thinkers, creatives, and executives.On Law #1: What Isn't There Can Often Trump What Is"When you reduce the number of doors that someone can walk through, more people walk through the one that you want them to walk through." -- SCOTT BELSKY, founder and CEO of Behance and author of Making Ideas HappenOn Law #2: The Simplest ... Leer más

    $16.19 USD

  • Jump Start Your Brain

    How Everyone at Every Age Can Be Smarter and More Productive

    de Doug Hall ...
    Learn time-tested, research-proven practices that generate creativity and innovation, helping you and/or your organization get a leg-up on the competition.Creativity is not random. There are reproducible tools and tactics that can help you think smarter and more creatively. Doug Hall and David Wecker work with executives, entrepreneurs, kids, teachers—and everyone who hungers for more wisdom, ... Leer más

    $11.59 USD

  • Engagement Marketing

    How Small Business Wins in a Socially Connected World

    A definitive guide to growing your small business through "Engagement Marketing"As a small business owner, you've always relied on word-of-mouth referrals to grow your business. Thanks to social media—and its nimble partner, mobile technology—it's now easier than ever to turn customers and clients into engaged fans who spread the word about your business across a variety of online platforms. And ... Leer más

    $15.00 USD

  • The Four Lenses of Innovation

    A Power Tool for Creative Thinking

    de Rowan Gibson ...
    Ever wonder where big, breakthrough ideas come from? How do innovators manage to spot the opportunities for industry revolution that everyone else seems to miss?Contrary to popular belief, innovation is not some mystical art that's forbidden to mere mortals. The Four Lenses of Innovation thoroughly debunks this pervasive myth by delivering what we've long been hoping for: the news that innovation ... Leer más

    $21.00 USD

  • Grow From Within (PB)

    Mastering Corporate Entrepreneurship and Innovation

    Create Business and Generate Profits inNew Markets through Innovation!“The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth.”Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management“An essential resource for both private and public sector leaders seeking to align new business ... Leer más

    $22.99 USD

  • Ageless Entrepreneur

    Never Too Early, Never Too Late

    de Fred Dawkins ...
    Series Libro 3 - The Entrepreneurial Edge
    Ageless Entrepreneur offers a new perspective on the barriers to entry that young people face today in starting their careers as well as valuable insights into the possibilities for seniors, who all too often are being forced out of the work force when they can least afford it.Entrepreneurial guru Sam Macleod leads an improbable group of would be entrepreneurs into new challenges and unexpected ... Leer más

    $7.99 USD o gratis con Kobo Plus

  • Results at the Top

    Using Gender Intelligence to Create Breakthrough Growth

    What if your company could gain a greater profit share of the market simply by promoting more women into its senior management team? Sounds like a no-brainer, and despite nearly every study done in the past three decades proving companies with women leaders deliver superior performance, the number of women in the C-suites of companies all over the world is noticeably low. Results at the Top is ... Leer más

    $17.00 USD