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  • The Invisible Advantage

    How A-Players Navigate the Job Market in the Age of AI

    de Rahul Desai ...
    The job market looks healthy on paper. In reality, it's broken.On one side, experienced professionals send applications into an algorithmic void. And, on the other, hiring managers drown in resumes but continue to make bad bets. AI only accelerates the mess.The Invisible Advantage pulls back the curtain on what's gone wrong in the job market and what actually works today. Drawing on thousands of ... Leer más

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  • Application of Communication Computational Intelligence and Learning

    Proceeding of National Conference on Communication, Computational Intelligence and Learning (NCCC IL 2021), December 16th–17th Pune, India

    The special issue is dedicated to National conference on Communication, computational intelligence and learning-NCCCIL sponsored by AICTE and organized by Department of Information Technology at Army Institute of Technology from 12–13 January 2022. This conference gave the collaborative forum to academic experts, researchers and corporate professionals to enrich their knowledge in the automation ... Leer más

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  • Product Leadership

    How Top Product Managers Launch Awesome Products and Build Successful Teams

    In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?This ... Leer más

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  • Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

    de Rajat Paharia ...
    The New York Times and Wall Street Journal bestseller!The new secret to driving LOYALTY THAT PAYSOnce revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will ... Leer más

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  • Just Enough Research

    2024 Edition

    de Erika Hall ...
    Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.Just Enough Research is here to help.Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help ... Leer más

    $22.99 USD

  • Data Driven

    Succeeding with data isn’t just a matter of putting Hadoop in your machine room, or hiring some physicists with crazy math skills. It requires you to develop a data culture that involves people throughout the organization. In this O’Reilly report, DJ Patil and Hilary Mason outline the steps you need to take if your company is to be truly data-driven—including the questions you should ask and the ... Leer más

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  • The Lean Entrepreneur

    How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets

    Leverage the framework of visionaries to innovate, disrupt, and ultimately succeed as an entrepreneurThe Lean Entrepreneur, Second Edition banishes the "Myth of the Visionary" and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times bestseller, this great guide ... Leer más

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  • Product Management for UX People

    From Designing to Thriving in a Product World

    "This is the book to read if you're thinking of a career transition from UX to product." —Ellen Chisa, Founder in Residence, Boldstart VenturesUser experience designers and researchers are wrestling with product management—as a peer discipline, a job title, a future career—or simply wondering exactly what it entails. In Product Management for UX People, Christian Crumlish demystifies product ... Leer más

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  • Impact-first Product Teams

    Define Success. Do Work That Matters. Be Indispensable.

    de Matt LeMay ...
    Around the world, product teams are waking up to the same uncomfortable truth: doing things "the right way" doesn't matter if your team loses its funding or your company goes out of business.Simply put, product teams can no longer afford to be disconnected from the business impact of their work. And well-trodden "best practices" from Silicon Valley behemoths can only provide so much guidance for ... Leer más

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  • Disrupting Digital Business

    Create an Authentic Experience in the Peer-to-Peer Economy

    de R "Ray" Wang ...
    Surf the waves of change.We are no longer an economy of products and services. The digital transformation demands that we focus our attention on experiences and outcomes. Business leaders and their organizations must shift to keeping promises-no matter how their customers interact with them.But organizations no longer control the conversation. In this era of social and mobile technology, customers ... Leer más

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  • The AI Factor

    How to Apply Artificial Intelligence and Use Big Data to Grow Your Business Exponentially

    de Asha Saxena ...
    Take heart. AI is none of those things. It’s part of our everyday lives, and it has the power to transform your business.This book will put AI, big data, the cloud, robotics, and smart devices in context. It will reveal how these technologies can dramatically multiply any businesses—including yours—by strategically using your data’s latent, transformative potential.Noted business leader, data ... Leer más

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  • Research That Scales

    The Research Operations Handbook

    de Kate Towsey ...
    Most organizations fail to tap into the game–changing power of research. Research That Scales is the ultimate playbook for transforming your research practice, whatever its size or shape, into an impactful and efficient insight–generating engine. Use it to plan, manage, and scale a research practice that can truly propel businesses forward.Who Should Read This Book?If you’re a research leader, a ... Leer más

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