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  • “Think” And “Do” in Business and Management

    This book invites discussions, promises thought-building and helps decision-making in business matters.The author suggests a panacea for all ills in b-school education in the book: “THINK” AND “DO” IN BUSINESS AND MANAGEMENT.With wit and wisdom, the author makes an electrifying case: questions and insights of business and management theorists are more philosophical rather than mere scientific and ... Leer más

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  • Academic Journal: Editing and Publishing

    Launch One Your Own

    World University rankings were announced by Thomas Reuters and The Times. As an Indian, besides being one teaching for nearly five decades, I was eager to know the results of the announcement. I showed enough concern. Where have our good Indian universities/higher educational institutions been placed? I set my eyes on top ranks, and it didn’t give me anything to be proud of. My eyes crossed over ... Leer más

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  • Success Tomorrow, Starts Today

    “Leaders cannot be created in a class room. They arise in context. But people who already practice management can significantly improve their effectiveness given the opportunity to learn thoughtfully from their own experience.”Henry Mintzberg believes that both management and management education are deeply troubled, but neither can be changed without changing the other.Success Tomorrow Starts ... Leer más

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    This is a concise introduction to the richness and scope of interviewing in social science research, teaching the craft of interview research with practical, hands-on guidance. Incorporating discussion of the wide variety of methods in interview-based research and the different approaches to reading the data, this book will help you to navigate the broad field of qualitative research with ... Leer más

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  • Qualitative Content Analysis in Practice

    Qualitative content analysis is a powerful method for analyzing large amounts of qualitative data collected through interviews or focus groups. It is frequently employed by students, but introductory textbooks on content analysis have largely focused on the quantitative version of the method.In one of the first to focus on qualitative content analysis, Margrit Schreier takes students step-by step ... Leer más

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  • The Big Book of APA Citations and References

    The Big Book of APA Citations and References is the definitive guide to getting every reference right.  In response to dozens of websites and online APA reference generators that often lead students down the wrong path, each reference has been meticulously checked against the Sixth Edition of the APA Manual for Publication for accuracy.  Included in this book are references for: Books Journals ... Leer más

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  • An Englishman Looks at the World

    de H. G. Wells ...
    This is the annotated edition including the rare biographical essay by Edwin E. Slosson called "H. G. Wells - A Major Prophet Of His Time". This book consists of 26 of Wells' essays and journalistic works. Included are: 1. — The Coming Of Blériot 2. — My First Flight 3. — Off The Chain 4. — Of The New Reign 5. — Will The Empire Live? 6. — The Labour Unrest 7. — The Great State 8. — The Common ... Leer más

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  • Qualitative Media Analysis

    Series series Qualitative Research Methods
    In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and ... Leer más

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  • Multiple Correspondence Analysis

    Series series Quantitative Applications in the Social Sciences
    Requiring no prior knowledge of correspondence analysis, this text provides a nontechnical introduction to Multiple Correspondence Analysis (MCA) as a method in its own right. The authors, Brigitte LeRoux and Henry Rouanet, present thematerial in a practical manner, keeping the needs of researchers foremost in mind.Key FeaturesReaders learn how to construct geometric spaces from relevant data, ... Leer más

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  • Crafting your Research Future

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    Series series Synthesis Lectures on Engineering
    What is it like to be a researcher or a scientist? For young people, including graduate students and junior faculty members in universities, how can they identify good ideas for research? How do they conduct solid research to verify and realize their new ideas? How can they formulate their ideas and research results into high-quality articles, and publish them in highly competitive journals and ... Leer más

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  • Handbook of Research in Second Language Teaching and Learning

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    This landmark volume provides a broad-based, state-of-the-art overview of current knowledge and research into second language teaching and learning. Fifty-seven chapters are organized in eight thematic sections:*social contexts of second language learning;*research methodologies in second-language learning, acquisition, and teaching;*contributions of applied linguistics to the teaching and ... Leer más

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  • Principles of Pricing

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    Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an introduction to the basic principles for thinking clearly about pricing. Unlike other marketing books on pricing, the authors use a more analytic approach and relate ideas to the basic principles of microeconomics. Rakesh Vohra and Lakshman Krishnamurthi ... Leer más

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