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  • Business Success in Africa

    Academic and Managerial Insights

    Series series Business and Management (R0)
    This edited book combines academic and managerial insights on achieving business success in Sub-Saharan African markets. It offers a holistic view of business in Africa by addressing key elements of a business model. After a part that presents situational analyses of the business environment companies encounter in Africa, the book delves into the operational analysis.Each section is introduced by ... Leer más

    $125.09 USD

  • Success in the Bottom of the Pyramid Market in Africa

    The Case of Multinational Pharmaceutical Companies

    Series series Economics and Finance (R0)
    This book presents an empirical investigation of the efforts that multinational pharmaceutical companies take in order to find a business model that allows for a profitable access to the Bottom of the Pyramid (BoP) markets. The Bottom of the Pyramid in Africa is frequently mentioned as an attractive market due to its sheer size. Yet most companies struggle to access it because of the low price ... Leer más

    $49.49 USD

  • Distribution in Afrika

    Distributionslogistik in Westafrika als Beispiel

    Series series Business and Economics (German Language)
    Das Buch analysiert die Herausforderungen der Distribution in Afrika am konkreten Beispiel der Distributionslogistik in Westafrika und bietet konkrete Lösungsansätze für Unternehmen. Afrika rückt seit einigen Jahren zunehmend als Absatzmarkt für westliche Unternehmen in den Fokus. So nimmt auch die Frage nach dem passenden Distributionsansatz eine zentrale Rolle bei Markteintritt und -bearbeitung ... Leer más

    $18.99 USD

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  • Global Public Procurement Theories and Practices

    Edición de Khi V. Thai ...
    Series series Social Sciences (R0)
    This book discusses current theories and practices in the field of public procurement. Over the past few decades, public procurement has had to evolve conceptually and organizationally in the face of unrelenting budget constraints, government downsizing, public demand for increased transparency in public procurement, as well as greater concerns about efficiency, fairness and equity. Procurement ... Leer más

    $170.99 USD

  • Global Marketing

    Practical Insights and International Analysis

    This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America. These emerging markets are given balanced coverage alongside developed markets and the text also includes a dedicated chapter on emerging markets ... Leer más

    $119.99 USD

  • The Immigrant Exodus

    Why America Is Losing the Global Race to Capture Entrepreneurial Talent

    de Vivek Wadhwa ...
    A 2012 ECONOMIST BOOK OF THE YEARMany of the United States' most innovative entrepreneurs have been immigrants, from Andrew Carnegie, Alexander Graham Bell, and Charles Pfizer to Sergey Brin, Vinod Khosla, and Elon Musk. Nearly half of Fortune 500 companies and one-quarter of all new small businesses were founded by immigrants, generating trillions of dollars annually, employing millions of ... Leer más

    $12.99 USD

  • Simpler

    The Future of Government

    Simpler government arrived four years ago. It helped put money in your pocket. It saved hours of your time. It improved your children’s diet, lengthened your life span, and benefited businesses large and small. It did so by issuing fewer regulations, by insisting on smarter regulations, and by eliminating or improving old regulations. Cass R. Sunstein, as administrator of the most powerful White ... Leer más

    $13.99 USD

  • Export Marketing Strategy

    Tactics and Skills That Work

    If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial ... Leer más

    $6.99 USD

  • The Cost Disease: Why Computers Get Cheaper and Health Care Doesn't

    The exploding cost of health care in the United States is a source of widespread alarm. Similarly, the upward spiral of college tuition fees is cause for serious concern. In this concise and illuminating book, well-known economist William J. Baumol explores the causes of these seemingly intractable problems and offers a surprisingly simple explanation. Baumol identifies the "cost disease" as a ... Leer más

    $21.99 USD

  • Boulevard of Broken Dreams

    Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed—and What to Do about It

    de Josh Lerner ...
    Series series The Kauffman Foundation Series on Innovation and Entrepreneurship
    How governments can do a better job of supporting entrepreneurship and venture capitalSilicon Valley, Singapore, Tel Aviv—the global hubs of entrepreneurial activity—all bear the marks of government investment. Yet, for every public intervention that spurs entrepreneurial activity, there are many failed efforts that waste untold billions in taxpayer dollars. When has governmental sponsorship ... Leer más

    $17.29 USD o gratis con Kobo Plus

  • Digital Kenya

    An Entrepreneurial Revolution in the Making

    Edición de Bitange Ndemo, Tim Weiss ...
    Series series Business and Management (R0)
    This book is open access under a CC BY 4.0 license.Presenting rigorous and original research, this volume offers key insights into the historical, cultural, social, economic and political forces at play in the creation of world-class ICT innovations in Kenya. Following the arrival of fiber-optic cables in 2009, Digital Kenya examines why the initial entrepreneurial spirit and digital revolution ... Leer más

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  • Healthcare Investing: Profiting from the New World of Pharma, Biotech, and Health Care Services

    Is your portfolio in peak health?Ranking among the world's largest markets, the $2.5 trillion health care industry is growing at an unprecedented rate. According to Miller Tabak + Co.'s health care strategist Les Funtleyder, major structural renovations to the system are imminent. “Health care is entering an era of reform,” Funtleyder writes, “and with reform comes change and the opportunity for ... Leer más

    $48.99 USD