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  • Contemporary Sport Management

    Edición de Paul M. Pedersen ...
    For over 25 years, Contemporary Sport Management has been the most comprehensive, authoritative introductory sport management textbook, and this improved eighth edition promises to serve the needs of students even better.Sixty contributors representing a diverse array of scholarly and practitioner backgrounds have teamed up to deliver a timely text to keep pace with the ever-changing sport ... Leer más

    $98.99 USD

  • Research Methods and Design in Sport Management

    Learn how to collect, analyze, and share sport management research.The third edition of Research Methods and Design in Sport Management reflects the ever-evolving area of sport management research. With a strong emphasis on both qualitative and quantitative approaches, the book examines the entire research process and equips readers to produce high-quality, ethically sound, and impactful research ... Leer más

    $89.99 USD

  • Routledge Handbook of Sport Communication

    Edición de Paul M. Pedersen ...
    Series series Routledge International Handbooks
    The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication.Now in a fully revised and updated second edition, it explores communication within, through, and for sport in various theoretical, conceptual, cultural, behavioral, practical, and managerial aspects. Including contributions from leading sport communication ... Leer más

    $68.99 USD

  • Communication in Sport Management

    Edición de Paul M. Pedersen ...
    Series series Routledge Research in Sport Business and Management
    This book presents cutting‑edge perspectives on Communication in Sport Management, a core component of contemporary sport business.Featuring the work of leading sport scholars from around the world, this book explores seven key themes in sport communication: engagement, technology, branding, publicity, finance, health, and crisis communication. Drawing on multi‑disciplinary perspectives, including ... Leer más

    $64.99 USD

  • Research Methods and Design in Sport Management

    Research Methods and Design in Sport Management explains research design, implementation, analysis, and assessment criteria with a focus on specific procedures unique to the discipline of sport management. The text is an invaluable resource for students and practitioners in sport management because it focuses on applied research for organizational purposes and the qualitative and quantitative ... Leer más

    $47.99 USD

  • Strategic Sport Communication

    Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases. In turn, the dynamic world of sport communication offers burgeoning career opportunities for students skilled in communication and passionate about sport.No other college text explains the nuances of the field more ... Leer más

    $80.99 USD

  • Sport and the Pandemic

    Perspectives on Covid-19's Impact on the Sport Industry

    Series series Routledge Research in Sport Business and Management
    This book takes a close look at how the sport industry has been impacted by the global Coronavirus pandemic, as entire seasons have been cut short, events have been cancelled, athletes have been infected, and sport studies programs have moved online. Crucially, the book also asks how the industry might move forward.With contributions from sport studies researchers across the world, the book offers ... Leer más

    $62.99 USD

  • Research Methods and Design in Sport Management

    As the sport management industry continues to grow and evolve, so do the methods for gathering and applying research findings to drive successful sport organizations. Research Methods and Design in Sport Management, Second Edition With Web Resource, imparts modern explanations of research design, implementation, analysis, and assessment that are specific to the discipline of sport management.An ... Leer más

    $75.99 USD

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  • Sports Fans, Identity, and Socialization

    Exploring the Fandemonium

    Once deemed an unworthy research endeavor, the study of sports fandom has garnered the attention of seasoned scholars from a variety of academic disciplines. Identity and socialization among sports fans are particular burgeoning areas of study among a growing cadre of specialists in the social sciences. Sports Fans, Identity, and Socialization, edited by Adam C. Earnheardt, Paul Haridakis, and ... Leer más

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  • Understanding Sport Organizations

    Applications for Sport Managers

    The classic groundbreaking text for understanding organizational theory in the sport industry is back in an extensively revised new edition. With an added emphasis on organizational behavior and practical applications of the theory, Understanding Sport Organizations: Applications for Sport Managers, Third Edition, provides a logical progression to understanding the many components of and processes ... Leer más

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  • Sports Sponsorship

    Principles and Practices

    This book focuses on how the sponsorship of sports works: the costs, the goals, evaluation and selection of the property a sponsor chooses, how to activate a sponsorship, how to create a brand association, public relations and brand image possibilities. Anything is possible in a sponsorship, it is simply what the sponsor and the property can agree to during their negotiations. There is, for ... Leer más

    $21.99 USD

  • Sport Communication

    An International Approach

    Sport is a global business. Now more than ever, sport communication professionals need to understand sport’s global reach in order to develop their full potential. This is the first textbook to introduce the fundamental principles and practice of sport communication from an international perspective. Combining business strategies with insights into social issues such as gender, disability and ... Leer más

    $61.99 USD