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“paul herbig”

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  • Handbook of Cross-Cultural Marketing

    de Erdener Kaynak, Paul Herbig ...
    Going global can be risky business if you don't divest yourself of your ethnocentric thinking. You have to take into consideration your new market's language, work schedules, tastes, lifestyle choices, and cultural associations, and this is the book to help you do that! Handbook of Cross-Cultural Marketing shows you how to sensitize your marketing approaches to the cultural norms and taboos of ... Leer más

    $104.99 USD

  • Ein Stückchen Freiheit

    de Paul Herbig ...
    In Zeiten von Smartphones entstehen täglich unzählbare Mengen an Film- und Fotomaterial. Wir filmen uns gegenseitig und fotografieren uns selbst. Es ist Zeit abzuschalten. In der Natur. In diesem Buch finden Sie Naturfotografien mit interpretierenden, individuellen Geschichten. Wer auf schöne Dinge der Natur achtet und sich diesen widmet, sie betrachtet, der kann in diesen Momenten nicht an Leid ... Leer más

    $15.99 USD

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  • 2030

    How Today's Biggest Trends Will Collide and Reshape the Future of Everything

    de Mauro F. Guillén ...
    AN INTERNATIONAL BESTSELLERWall Street Journal BestsellerA Porchlight Book BestsellerFinancial Times Best Books of 2020Yahoo Finance Favorite Business Books of 2020JP Morgan NextList 2021 selection"Bold, provocative...illuminates why we're having fewer babies, the middle class is stagnating, unemployment is shifting, and new powers are rising."— ADAM GRANTThe world i... ... Leer más

    $14.99 USD o gratis con Kobo Plus

  • The New Geography of Jobs

    de Enrico Moretti ...
    "A timely and smart discussion of how different cities and regions have made a changing economy work for them—and how policymakers can learn from that." —Barack ObamaWe're used to thinking of the United States in opposing terms: red versus blue, haves versus have-nots. But today there are three Americas. At one extreme are the brain hubs—cities like San Francisco, Boston, and Durham—with workers ... Leer más

    $14.39 USD o gratis con Kobo Plus

  • Innovation in Real Places

    Strategies for Prosperity in an Unforgiving World

    de Dan Breznitz ...
    Winner of Balsillie Prize for Public Policy Winner of Donner Prize A Summer Book of 2021, Financial Times Longlisted Financial Times and McKinsey Best Business Book of the Year A challenge to prevailing ideas about innovation and a guide to identifying the best growth strategy for your community. Across the world, cities and regions have wasted trillions of dollars on blindly copying the Silicon ... Leer más

    $15.99 USD

  • The Power of Unreasonable People

    How Social Entrepreneurs Create Markets That Change the World

    de John Elkington, Pamela Hartigan ...
    Series series Leadership for the Common Good
    Renowned playwright George Bernard Shaw once said "The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." By this definition, some of today's entrepreneurs are decidedly unreasonable--and have even been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue in The Power ... Leer más

    $25.99 USD o gratis con Kobo Plus

  • What's Mine Is Yours

    The Rise of Collaborative Consumption

    de Rachel Botsman, Roo Rogers ...
    "Amidst a thousand tirades against the excesses and waste of consumer society, [this book] offers us something genuinely new and invigorating: a way out." —Steven Johnson, New York Times–bestselling author of The Infernal MachineA groundbreaking and original book, What's Mine is Yours articulates for the first time the roots of "collaborative consumption," the authors' term for the technology ... Leer más

    $14.99 USD o gratis con Kobo Plus

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • The Solution Revolution

    How Business, Government, and Social Enterprises Are Teaming Up to Solve Society's Toughest Problems

    de William D. Eggers, Paul Macmillan ...
    Government Alone Can’t Solve Society’s Biggest ProblemsWorld hunger. Climate change. Crumbling infrastructure. It’s clear that in today’s era of fiscal constraints and political gridlock, we can no longer turn to government alone to tackle these and other towering social problems. What’s required is a new, more collaborative and productive economic system. The Solution Revolution brings hope ... Leer más

    $18.99 USD o gratis con Kobo Plus

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • HBR's 10 Must Reads on Managing Across Cultures (with featured article "Cultural Intelligence" by P. Christopher Earley and Elaine Mosakowski)

    de Harvard Business Review, Jeanne Brett, Yves L. Doz, Erin Meyer, Hal Gregersen ...
    Series series HBR's 10 Must Reads
    Put an end to miscommunication and inefficiency—and tap into the strengths of your diverse team.If you read nothing else on managing across cultures, read these 10 articles. We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you manage culturally diverse employees, whether they’re dispersed around the world or you’re working with a ... Leer más

    $17.99 USD o gratis con Kobo Plus

  • Global Marketing, Global Edition

    de Svend Hollensen ...
    Learn and develop skills involving strategic global marketing decision-makingGlobal Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide ... Leer más

    $42.99 USD

  • Masters of Management

    How the Business Gurus and Their Ideas Have Changed the World—for Better and for Worse

    de Adrian Wooldridge ...
    "A tour de force of management theory . . . An insightful, hard-headed, and amusing guide . . . should be required reading for every student of business." —Lynda Gratton, author of The 100-Year LifeIn 1996, longtime Economist journalists and editors John Micklethwait and Adrian Wooldridge published The Witch Doctors, an explosive critique of management theory and its legions of evangelists and ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Passion and Purpose

    Stories from the Best and Brightest Young Business Leaders

    de John Coleman, Daniel Gulati, W. Oliver Segovia ...
    Globalization. Sustainability. Technology. Diversity. Learning. Convergence of the public and private sectors. These are the big issues on the minds of young leaders today-the challenges they most want to, and must, pursue.In Passion and Purpose, dozens of recent Harvard Business School MBAs share personal stories on assuming the mantle of leadership in ways unlike any previous generation. In ... Leer más

    $18.99 USD o gratis con Kobo Plus