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“paul grainge”

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  • Industrie della promozione e schermi digitali

    de Paul Grainge, Catherine Johnson ...
    Traducido por Chiara Veltri ...
    digitali Paul Grainge Catherine Johnson Trailer cinematografici, promo televisivi, pubblicità, video «brandizzati» e contenuti realizzati apposta per vendere un prodotto occupano uno spazio sempre maggiore: circolano in abbondanza nei luoghi digitali e sono condivisi sui social, colonizzano ampie porzioni del tempo che passiamo davanti a uno schermo (grande o piccolo, statico o mobile). Industrie ... Leer más

    $10.99 USD

  • Brand Hollywood

    Selling Entertainment in a Global Media Age

    de Paul Grainge ...
    From the growth in merchandising and product placement to the rise of the movie franchise, branding has become central to the modern blockbuster economy. In a wide-ranging analysis focusing on companies such as Disney, Dolby, Paramount, New Line and, in particular, Warner Bros., Brand Hollywood provides the first sustained examination of the will-to-brand in the contemporary movie business. ... Leer más

    $55.99 USD

  • Promotional Screen Industries

    de Paul Grainge, Catherine Johnson ...
    From the trailers and promos that surround film and television to the ads and brand videos that are sought out and shared, promotional media have become a central part of contemporary screen life. Promotional Screen Industries is the first book to explore the sector responsible for this thriving area of media production.In a wide-ranging analysis, Paul Grainge and Catherine Johnson explore the ... Leer más

    $58.99 USD

  • Lowering the Boom

    Critical Studies in Film Sound

    de Jay Beck, Jay Beck, Tony Grajeda, John Belton, Clark Farmer, Paul Grainge, David T. Johnson, Anahid Kassabian, David Laderman0, James Lastra1, Arnt Maasø2, Matthew Malksy3, Barry Mauer4, Robert Miklitsch5, Nancy Newman6, Melissa Ragona7, Petr Szczepanik8, Paul Théberge9, Debra White-Stanley0 ...
    As the first collection of new work on sound and cinema in over a decade, Lowering the Boom addresses the expanding field of film sound theory and its significance in rethinking historical models of film analysis. The contributors consider the ways in which musical expression, scoring, voice-over narration, and ambient noise affect identity formation and subjectivity. Lowering the Boom also ... Leer más

    $14.99 USD

  • Ephemeral Media

    Transitory Screen Culture from Television to YouTube

    Edición de Paul Grainge ...
    Ephemeral Media explores the practices, strategies and textual forms helping producers negotiate a fast-paced mediascape. Examining dynamics of brevity and evanescence in the television and new media environment, this book provides a new perspective on the transitory, and transitional, nature of screen culture in the early twenty-first century. ... Leer más

    $38.99 USD

  • Film Histories

    An Introduction and Reader

    Edición de Paul Grainge ...

    $30.99 USD

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  • YouTube

    Online Video and Participatory Culture

    de Jean Burgess, Joshua Green, Henry Jenkins, John Hartley ...
    Series series Digital Media and Society
    YouTube is one of the most well-known and widely discussed sites of participatory media in the contemporary online environment, and it is the first genuinely mass-popular platform for user-created video. In this timely and comprehensive introduction to how YouTube is being used and why it matters, Burgess and Green discuss the ways that it relates to wider transformations in culture, society and ... Leer más

    $20.75 USD

  • On-Demand Culture

    Digital Delivery and the Future of Movies

    de Chuck Tryon ...
    The movie industry is changing rapidly, due in part to the adoption of digital technologies. Distributors now send films to theaters electronically. Consumers can purchase or rent movies instantly online and then watch them on their high-definition televisions, their laptops, or even their cell phones. Meanwhile, social media technologies allow independent filmmakers to raise money and sell their ... Leer más

    $23.99 USD

  • The Netflix Effect

    Technology and Entertainment in the 21st Century

    Edición de Kevin McDonald, Professor Daniel Smith-Rowsey ...
    Netflix is the definitive media company of the 21st century. It was among the first to parlay new Internet technologies into a successful business model, and in the process it changed how consumers access film and television. It is now one of the leading providers of digitally delivered media content and is continually expanding access across a host of platforms and mobile devices. Despite its ... Leer más

    $39.99 USD

  • The Business of Culture

    Strategic Perspectives on Entertainment and Media

    Edición de Joseph Lampel, Jamal Shamsie, Theresa K. Lant ...
    Series series Organization and Management Series
    The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely studied from a strategic management perspective. This book addresses this void by examining a wide range of cultural industries--motion pictures, ... Leer más

    $70.99 USD

  • Television as Digital Media

    de Lynn Spigel, Graeme Turner, Julian Thomas ...
    Series series Console-ing passions
    In Television as Digital Media, scholars from Australia, the United Kingdom, and the United States combine television studies with new media studies to analyze digital TV as part of digital culture. Taking into account technologies, industries, economies, aesthetics, and various production, user, and audience practices, the contributors develop a new critical paradigm for thinking about television ... Leer más

    $28.99 USD

  • Film Fourth Edition

    A Critical Introduction

    de Tom Wallis, Maria Prammaggiore ...
    Updated and expanded for a new edition, this is the perfect starter text for students of film studies. Packed full of visual examples from all periods of film history up to the present, Film:A Critical Introduction illustrates film concepts in context and in depth, addressing techniques and terminology used in film production and criticism, and emphasising thinking and writing critically and ... Leer más

    $3.99 USD