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Gamification in Tourism

Designing Memorable Experiences

de Roman Egger, Paul Bulencea ...

Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book ... Leer más

$21.99 USD o gratis con Kobo Plus

Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book
... Leer más

This is Service Design Thinking

Basics-Tools-Cases

Edición de Marc Stickdorn, Jakob Schneider ...

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about ... Leer más

$28.99 USD

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about
... Leer más
Design Thinking for Interiors

Inquiry, Experience, Impact

de Joy H. Dohr, Margaret Portillo ...

Take a holistic approach to contemporary interior design.The interior design process is changing. In order to create truly engaging work, designers are developing a deeper and broader understanding of how design theory, research, and existing practice can help them make better decisions. This inquiry provides answers on how design is experienced, and its impact over time.At the same time, the ... Leer más

$67.00 USD

Take a holistic approach to contemporary interior design.The interior design process is changing. In order to create truly engaging work, designers are developing a deeper and broader understanding of how design theory, research, and existing practice can help them make better decisions. This inquiry provides answers on how design is experienced, and its impact over time.At the same time, the
... Leer más
Educating for Creativity

A Global Conversation

de Robert Kelly ...

Bringing creativity into mainstream educational practice has become a mantra among educators. But what does creative practice in education really look like? Take a journey around the globe with educator and artist Robert Kelly to witness innovative creative practice in action, with examples from early childhood to post-secondary levels. Through stories and real-life examples, discover the ... Leer más

$19.99 USD

Bringing creativity into mainstream educational practice has become a mantra among educators. But what does creative practice in education really look like? Take a journey around the globe with educator and artist Robert Kelly to witness innovative creative practice in action, with examples from early childhood to post-secondary levels. Through stories and real-life examples, discover the
... Leer más
Webs of Influence

The Psychology Of Online Persuasion

de Nathalie Nahai ...

Nathalie Nahai is a web psychologist, international speaker and consultant. Having worked with Fortune 500 companies including Unilever, Google and Harvard Business Review, she helps businesses apply scientific rigour to their website design, content marketing and products.Nathalie presents at conferences around the world on the science of online persuasion, and contributes to national ... Leer más

$13.99 USD

Nathalie Nahai is a web psychologist, international speaker and consultant. Having worked with Fortune 500 companies including Unilever, Google and Harvard Business Review, she helps businesses apply scientific rigour to their website design, content marketing and products.Nathalie presents at conferences around the world on the science of online persuasion, and contributes to national
... Leer más
The Museum Experience Revisited

de John H Falk, Lynn D Dierking ...

The first book to take a "visitor's eye view" of the museum visit when it was first published in 1992, The Museum Experience revolutionized the way museum professionals understand their constituents. Falk and Dierking have updated this essential reference, incorporating advances in research, theory, and practice in the museum field over the last twenty years. Written in clear, non-technical style, ... Leer más

$57.99 USD

The first book to take a "visitor's eye view" of the museum visit when it was first published in 1992, The Museum Experience revolutionized the way museum professionals understand their constituents. Falk and Dierking have updated this essential reference, incorporating advances in research, theory, and practice in the museum field over the last twenty years. Written in clear, non-technical style,
... Leer más
The Engaging Museum

Developing Museums for Visitor Involvement

de Graham Black ...

Series series Heritage: Care-Preservation-Management
This very practical book guides museums on how to create the highest quality experience possible for their visitors. Creating an environment that supports visitor engagement with collections means examining every stage of the visit, from the initial impetus to go to a particular institution, to front-of-house management, interpretive approach and qualitative analysis afterwards.This holistic ... Leer más

$57.99 USD

This very practical book guides museums on how to create the highest quality experience possible for their visitors. Creating an environment that supports visitor engagement with collections means examining every stage of the visit, from the initial impetus to go to a particular institution, to front-of-house management, interpretive approach and qualitative analysis afterwards.This holistic
... Leer más
Service Quality Management in Hospitality, Tourism, and Leisure

de Connie Mok, Beverley Sparks, Jay Kadampully ...

Does your staff deliver the highest quality service possible?Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation. Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts ... Leer más

$101.99 USD

Does your staff deliver the highest quality service possible?Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation. Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts
... Leer más
Digital Experience Design

Ideas, Industries, Interaction

de Linda Leung ...

Although the dot-com bubble burst long ago, the interactive media industry is still flush with fresh talent, new ideas and financial success. Digital Experience Design chronicles the diverse histories and perspectives of people working in the dot-com world alongside an account of the current issues facing the industry. From the perspective of older disciplines such as education, fine art and ... Leer más

$23.99 USD

Although the dot-com bubble burst long ago, the interactive media industry is still flush with fresh talent, new ideas and financial success. Digital Experience Design chronicles the diverse histories and perspectives of people working in the dot-com world alongside an account of the current issues facing the industry. From the perspective of older disciplines such as education, fine art and
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Branding with Brains

The Science Of Getting Customers To Choose Your Company

de Tjaco Walvis ...

Tjaco Walvisis a partner at THEY, a brand management consulting firm based in Amsterdam, the Netherlands. Previously, he was a strategy and research director with BBDO. Tjaco is a leading expert on brand strategy issues, including brand positioning, extensions, portfolio management and location branding. He has worked with boards and marketing executives of companies like Amsterdam Airport ... Leer más

$15.99 USD

Tjaco Walvisis a partner at THEY, a brand management consulting firm based in Amsterdam, the Netherlands. Previously, he was a strategy and research director with BBDO. Tjaco is a leading expert on brand strategy issues, including brand positioning, extensions, portfolio management and location branding. He has worked with boards and marketing executives of companies like Amsterdam Airport
... Leer más
Design Expertise

de Bryan Lawson, Kees Dorst ...

Design Expertise explores what it takes to become an expert designer.It examines the perception of expertise in design and asks what knowledge, skills, attributes and experiences are necessary in order to design well. Bryan Lawson and Kees Dorst develop a new model of design expertise and show how design expertise can be developed.This book is designed for all students, teachers, practitioners and ... Leer más

$73.99 USD

Design Expertise explores what it takes to become an expert designer.It examines the perception of expertise in design and asks what knowledge, skills, attributes and experiences are necessary in order to design well. Bryan Lawson and Kees Dorst develop a new model of design expertise and show how design expertise can be developed.This book is designed for all students, teachers, practitioners and
... Leer más
Creating Exhibitions

Collaboration in the Planning, Development, and Design of Innovative Experiences

de Polly McKenna-Cress, Janet Kamien ...

“This is a must-read for the nervous novice as well as the world-weary veteran. The book guides you through every aspect of exhibit making, from concept to completion. The say the devil is in the details, but so is the divine. This carefully crafted tome helps you to avoid the pitfalls in the process, so you can have fun creating something inspirational. It perfectly supports the dictum—if you don ... Leer más

$59.00 USD

“This is a must-read for the nervous novice as well as the world-weary veteran. The book guides you through every aspect of exhibit making, from concept to completion. The say the devil is in the details, but so is the divine. This carefully crafted tome helps you to avoid the pitfalls in the process, so you can have fun creating something inspirational. It perfectly supports the dictum—if you don
... Leer más

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Gamification in Tourism

La gente que leyó esto también disfrutó

This is Service Design Thinking

Design Thinking for Interiors

Educating for Creativity

Webs of Influence

The Museum Experience Revisited

The Engaging Museum

Service Quality Management in Hospitality, Tourism, and Leisure

Digital Experience Design

Branding with Brains

Design Expertise

Creating Exhibitions

eReaders

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