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  • The Management of Opera

    An International Comparative Study

    This book presents the current and future issues facing opera houses and opera companies. Problems in different environments need different solutions. In particular, it opposes the American method of managing cultural institutions, preferring a European one where public support and funds plays a major role. ... Leer más

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  • The Crowd: A Study of the Popular Mind

    The following work is devoted to an account of the characteristics of crowds. The whole of the common characteristics with which heredity endows the individuals of a race constitute the genius of the race. When, however, a certain number of these individuals are gathered together in a crowd for purposes of action, observation proves that, from the mere fact of their being assembled, there result ... Leer más

    $3.99 USD o gratis con Kobo Plus

  • Hacking Growth

    How Today's Fastest-Growing Companies Drive Breakout Success

    The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Leer más

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  • Hug Your Haters

    How to Embrace Complaints and Keep Your Customers

    de Jay Baer ...
    Haters are not your problem. . . .Ignoring them is.Eighty percent of companies say they deliver outstanding customer service, but only 8 percent of their customers agree. This book will help you close that gap by reconfiguring your customer service to deliver knockout experiences.The near-universal adoption of smartphones and social media has fundamentally altered the science of complaints. ... Leer más

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  • Project Risk Management - The Most Important Methods and Tools for Successful Projects

    de Roland Wanner ...
    Projects fail because of risks that are discovered too late, are ignored or simply are not sought. This statement seems trivial at first glance, but it is not so obvious for many stakeholders. With effective risk management, you keep your project under control and eliminate 90% of all project problems before they occur.This book describes the most important methods and tools how to successfully ... Leer más

    $10.99 USD o gratis con Kobo Plus

  • The Indispensable Milton Friedman

    Essays on Politics and Economics

    Edición de Lanny Ebenstein ...
    Milton Friedman is one of the most famous economists in history. His writings and theories on everything from capitalism and freedom to deregulation and welfare have inspired movements, influenced government policies, and changed the course of America’s economic history.Now, acclaimed Friedman biographer Dr. Lanny Ebenstein brings together twenty of Friedman’s greatest essays in his new book, The ... Leer más

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  • Construction Productivity

    A Practical Guide for Building and Electrical Contractors

    de Eddy M. Rojas ...
    Construction Productivity offers some of the best productivity studies commissioned by ELECTRI International: The Foundation for Electrical Construction, that were selected, coordinated, and monitored by a number of the most progressive contractors in the electrical industry and performed by outstanding scholars from top U.S. universities. Topics include measuring labor productivity, establishing ... Leer más

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  • IoT Inc.: How Your Company Can Use the Internet of Things to Win in the Outcome Economy

    Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They’re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do—and for anyone running a business today, outcomes are the key.The Internet of Things (IoT) is the point of connection between products and the results they deliver—it’s ... Leer más

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  • Understanding and Negotiating EPC Contracts, Volume 2

    Annotated Sample Contract Forms

    Any project which involves an EPC contract is also likely to involve a number of other complicated contracts. The challenge of the parties to an EPC contract is not to try to eliminate risk but rather put into place a narrative structure that enables the parties to predict the contractual result that would obtain if a risk materializes. If the EPC contract does not allow the parties to determine ... Leer más

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  • Black Ops Advertising

    Native Ads, Content Marketing and the Covert World of the Digital Sell

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    From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistinguishable from reporting, the Internet we rely on for news, opinions and even impartial sales content is now the ultimate corporate tool. Reader beware: content without a corporate sponsor lurking behind it is rare indeed.Black Ops Advertising ... Leer más

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  • Scenario Planning - Revised and Updated

    The Link Between Future and Strategy

    Series series Business and Management (R0)
    Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation. ... Leer más

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  • Great Economists, The

    Ten Economists Whose Thinking Changed The Way We Live

    de Phil Thornton ...
    The Great Economists succinctly and accurately describes the thinking of the world’s leading economic thinkers. It captures their key beliefs, explores their backgrounds, assesses their thinking and evaluates their legacy. It explains the schools of thought named after them and clearly shows how they influence our everyday lives.The full text downloaded to your computerWith eBooks you can:search ... Leer más

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