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  • Promoting and Marketing Events

    Theory and Practice

    de Nigel Jackson ...
    This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well. ... Leer más

    $81.99 USD

  • Politics: The Basics

    Series series The Basics
    Now in its fifth edition, Politics: The Basics explores the systems, movements and issues at the cutting edge of modern politics. A highly successful introduction to the world of politics, it offers clear and concise coverage of a range of issues and addresses fundamental questions such as:• Why does politics matter?• Why obey the state?• What are the key approaches to power?• How are political ... Leer más

    $33.99 USD

  • A Practical Guide to Event Promotion

    This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its ... Leer más

    $84.99 USD

  • Political Campaigning, Elections and the Internet

    Comparing the US, UK, France and Germany

    Series series Routledge Research in Political Communication
    The Internet first played a minor role in the 1992 U.S. Presidential election, and has gradually increased in importance so that it is central to election campaign strategy. However, election campaigners have, until very recently, focused on Web 1.0: websites and email.Political Campaigning, Elections and the Internet contextualises the US Presidential campaign of 2008 within three other contests: ... Leer más

    $56.99 USD

  • Self-Alteration

    How People Change Themselves across Cultures

    Many of us feel a pressing desire to be different—to be other than who we are. Self-conscious, we anxiously perceive our shortcomings or insufficiencies, wondering why we are how we are and whether we might be different. Often, we wish to alter ourselves, to change our relationships, and to transform the person we are in those relationships. Not only a philosophical question about how other people ... Leer más

    $28.99 USD

  • Forest Quality

    Assessing Forests at a Landscape Scale

    Series series The Earthscan Forest Library
    Deforestation is frequently a topic of discussion in the environmental arena, but it is not just the number of trees that matters; the quality of the forest is also important. Even where the forest area is stable or increasing, there are often rapid changes in its character. Natural forests are being replaced by plantations or by intensively managed forests. Around the world, forests are becoming ... Leer más

    $42.99 USD

  • Audiolibro

    Tales of London: Hawksmoor and others

    Four BBC Radio 4 Dramas

    Completo

    6 hora 18 minutos

    Stunning all-star adaptations of Ackroyd's intriguing London storiesA superb collection of dramas guaranteed to thrill and entertain from best-selling author Peter Ackroyd. Set in the heart of London, these star-studded adaptations feature parallel investigations into killings across two centuries, black magic, haunted houses, holy ghosts and a stunning performance by Simon Callow as the ... Leer más

    $18.99 USD

  • Audiolibro

    Eugene O’Neill: A BBC Radio Drama Collection

    9 Full-Cast Productions including Long Day’s Journey into the Night, The Hairy Ape, The Iceman Cometh & more

    Completo

    18 hora 50 minutos

    Nine classic plays from the award-winning American dramatist, plus a selection of his poetryEugene O'Neill’s revolutionary 20th century dramas changed the direction of American theatre, introducing European realism and experimental techniques to the US stage. He wrote more than 50 plays, portraying characters on the margins of society and tackling controversial issues, winning a Nobel Prize, and ... Leer más

    $21.99 USD

  • Audiolibro

    Quote... Unquote

    Highlights from the acclaimed BBC Radio 4 panel show

    Completo

    1 horas 52 minutos

    This exclusive compilation was first published to celebrate the 25th anniversary of the 'Quote, Unquote'. It takes a fond look a the show in which celebrity guests are quizzed about quotations, famous and obscure, and invited to contribute their own quotes and anecdotes. From identifying Shakespearean dialogue, attributing witty last words and putting names to famous one-liners, panellists go on ... Leer más

    $6.99 USD

  • Plant Genetic Resources and Climate Change

    Series Libro 20 - CABI Climate Change Series
    * Provides specific examples of germplasm research related to climate change threats * Edited by internationally renowned experts in the field * The final chapter of the book draws a synthesis of the many issues raised within the book ... Leer más

    $156.99 USD

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  • Big Gods

    How Religion Transformed Cooperation and Conflict

    How did human societies scale up from small, tight-knit groups of hunter-gatherers to the large, anonymous, cooperative societies of today--even though anonymity is the enemy of cooperation? How did organized religions with "Big Gods"--the great monotheistic and polytheistic faiths--spread to colonize most minds in the world? In Big Gods, Ara Norenzayan makes the surprising and provocative ... Leer más

    $20.19 USD

  • Identity

    A Very Short Introduction

    Series series Very Short Introductions
    Identity has become one of the most widely used terms today, appearing in many different contexts. Anything and everything has an identity, and identity crises have become almost equally pervasive. Yet 'identity' is extremely versatile, meaning different things to different people and in different scientific disciplines. To many its meaning seems self-evident, since its various uses share common ... Leer más

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