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“mirjam prenger”

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  • Making Media

    Production, Practices, and Professions

    Edición de Mark Deuze, Mirjam Prenger ...
    Making Media' uncovers what it means and what it takes to make media, focusing on the lived experience of media professionals within the global media, including rich case studies of the main media industries and professions: television, journalism, social media entertainment, advertising and public relations, digital games, and music. This carefully edited volume features 35 authoritative essays ... Leer más

    $43.99 USD

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  • Strategy, HRM, and Performance

    A Contextual Approach

    de Elaine Farndale, Jaap Paauwe ...
    The book expounds the macro-level relationship between strategy, HRM, and performance, addressing important challenges that have constrained research and practice to date. Adopting a critical perspective, the first challenge is a narrow definition of 'performance' that has been largely driven by a managerialist, profit motive, with little regard for the human element. This book proposes adopting a ... Leer más

    $30.99 USD

  • Branding in Governance and Public Management

    de Jasper Eshuis, E.H. Klijn ...
    Series series Routledge Critical Studies in Public Management
    Politicians and public managers utilize branding to communicate with the public as well as to position themselves within the ever-present media now so central to political and administrative life. They must further contend with stakeholders holding contradictory opinions about the nature of a problem, the desirable solutions , and the values at stake. Branding is used as a strategy to manage ... Leer más

    $70.99 USD

  • Is Technology Good for Education?

    de Neil Selwyn ...
    Series series Digital Futures
    Digital technologies are a key feature of contemporary education. Schools, colleges and universities operate along high-tech lines, while alternate forms of online education have emerged to challenge the dominance of traditional institutions. According to many experts, the rapid digitization of education over the past ten years has undoubtedly been a ‘good thing’.Is Technology Good For Education? ... Leer más

    $10.00 USD

  • Exploring Public Relations and Management Communication

    de Ralph Tench, Stephen Waddington ...
    Develop a clear understanding of the concepts and best practices in public relationsExploring Public Relations and Management Communication, 5th Edition by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic ... Leer más

    $35.99 USD

  • Corporate Communication

    A Guide to Theory and Practice

    de Joep P. Cornelissen ...
    This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.The text has been updated to include:• changes to the workplace in light of the Covid-19 pandemic and the impact of hybrid working on employee communication• the ongoing impacts of digital disruption and transformation on corporate communication at ... Leer más

    $82.79 USD

  • Managing Technology in Higher Education

    Strategies for Transforming Teaching and Learning

    de A. W. (Tony) Bates, Albert Sangra ...
    Universities continue to struggle in their efforts to fully integrate information and communications technology within their activities. Based on examination of current practices in technology integration at 25 universities worldwide, this book argues for a radical approach to the management of technology in higher education. It offers recommendations for improving governance, strategic planning, ... Leer más

    $38.00 USD

  • The Service State: Rhetoric, Reality and Promise

    Rhetoric, Reality and Promise

    de Patrice Dutil, Cosmo Howard, John Langford, Jeffrey Roy ...
    Series series Governance Series
    In the past ten years, Canadians have witnessed a renaissance in the delivery of government services. New service organizations are cropping up across the country and accomplishing extraordinary things. Efforts are being made to consult citizens on how to improve and integrate services. Considerable resources are being invested in measuring and showcasing performance improvement.This book probes ... Leer más

    $8.99 USD

  • Making Public Organizations Work

    de Bert George ...
    Public organizations matter, now more than ever. Be it hospitals providing us healthcare, schools offering us education, police officers keeping our streets safe, museums safeguarding our cultural heritage, one can provide multiple examples of how public organizations impact our daily lives. But running public organizations is complex and expectations towards these organizations have never been ... Leer más

    $45.99 USD o gratis con Kobo Plus

  • Human Resources Management

    de Alan S. Gutterman ...
    The human resources function is at the forefront of a company's efforts with respect to two of the key elements of organizational design—people and organizational structure. While human resources practices differ around the world, it would seem to be universally true that in order for companies to successfully achieve their strategic goals and objectives they must strive to attract, motivate, and ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • The Oxford Handbook of Management Consulting

    Edición de Matthias Kipping, Timothy Clark ...
    Series series Oxford Handbooks
    Management consultants of various kinds play an important role in the world of business, and within other types of organization. The Oxford Handbook on Management Consulting is a comprehensive overview of thinking and research on management consultancy with contributions from leading international scholars. The first section provides an account of the historical developments in management ... Leer más

    $44.99 USD

  • The Department Chair Primer

    What Chairs Need to Know and Do to Make a Difference

    de Don Chu ...
    Series Libro 140 - Jossey-Bass Resources for Department Chairs
    If higher education is to fulfill its vital social mission, new department leaders must be prepared for their positions and get up to speed on the basics quickly, educating themselves about the role and continuing to learn on the job.In this second edition of his classic resource, Don Chu outlines the proven ideas and strategies new department chairs need in order to do their jobs well. Thoroughly ... Leer más

    $29.00 USD