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“martina schell”

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  • Communicating the UX Vision

    13 Anti-Patterns That Block Good Ideas

    de Martina Schell, James O'Brien ...
    This book identifies the 13 main challenges designers face when they talk about their work and provides communication strategies so that a better design, not a louder argument, is what makes it into the world. It is a fact that we all want to put great design into the world, but no product ever makes it out of the building without rounds of reviews, feedback, and signoff. As an interaction or UX ... Leer más

    $40.99 USD

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  • The Shallows: What the Internet Is Doing to Our Brains

    What the Internet Is Doing to Our Brains

    de Nicholas Carr ...
    Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”—Michael Agger, Slate“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our ... Leer más

    $11.99 USD

  • The Cathedral & the Bazaar

    Musings on Linux and Open Source by an Accidental Revolutionary

    de Eric S. Raymond ...
    Open source provides the competitive advantage in the Internet Age. According to the August Forrester Report, 56 percent of IT managers interviewed at Global 2,500 companies are already using some type of open source software in their infrastructure and another 6 percent will install it in the next two years. This revolutionary model for collaborative software development is being embraced and ... Leer más

    $10.99 USD

  • Sketching User Experiences: The Workbook

    de Saul Greenberg, Sheelagh Carpendale, Nicolai Marquardt, Bill Buxton ...
    In Sketching User Experiences: The Workbook, you will learn, through step-by-step instructions and exercises, various sketching methods that will let you express your design ideas about user experiences across time. Collectively, these methods will be your sketching repertoire: a toolkit where you can choose the method most appropriate for developing your ideas, which will help you cultivate a ... Leer más

    $18.99 USD

  • Letting Go of the Words

    Writing Web Content that Works

    de Janice (Ginny) Redish ...
    Series series Interactive Technologies
    Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. ... Leer más

    $44.99 USD

  • Information Architecture

    For the Web and Beyond

    de Louis Rosenfeld, Peter Morville, Jorge Arango ...
    Information architecture (IA) is far more challenging—and necessary—than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond.To guide you through this ... Leer más

    $36.99 USD

  • Usability Testing Essentials

    Ready, Set...Test

    de Carol M. Barnum ...
    Do you love your mobile phone? Your MP3 player? Your e-book reader? You laptop or tablet PC? There’s a reason for that. Usability.When usability testing is part of the design and development of products, the results are better products that users want and like. You may be doing testing now or want to help your company get started, but you may not have all the tools to know how to properly prepare, ... Leer más

    $44.99 USD

  • Practical Web Analytics for User Experience

    How Analytics Can Help You Understand Your Users

    de Michael Beasley ...
    Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. The book is organized according to the concerns UX ... Leer más

    $40.99 USD

  • Facebook Cookbook

    Building Applications to Grow Your Facebook Empire

    de Jay Goldman ...
    Want to build Facebook applications that truly stand out among the thousands already available? In addition to providing easy-to-follow recipes that offer practical ways to design and build scalable applications using the Facebook Platform and its new profile design, this Cookbook also explains proven strategies for attracting users in this highly competitive environment.With plenty of examples ... Leer más

    $23.99 USD

  • Analyzing the Social Web

    de Jennifer Golbeck ...
    Analyzing the Social Web provides a framework for the analysis of public data currently available and being generated by social networks and social media, like Facebook, Twitter, and Foursquare. Access and analysis of this public data about people and their connections to one another allows for new applications of traditional social network analysis techniques that let us identify things like who ... Leer más

    $44.99 USD

  • Designing the Search Experience

    The Information Architecture of Discovery

    de Tony Russell-Rose, Tyler Tate ...
    Search is not just a box and ten blue links. Search is a journey: an exploration where what we encounter along the way changes what we seek. But in order to guide people along this journey, designers must understand both the art and science of search.In Designing the Search Experience, authors Tony Russell-Rose and Tyler Tate weave together the theories of information seeking with the practice of ... Leer más

    $35.99 USD

  • Multiscreen UX Design

    Developing for a Multitude of Devices

    de Wolfram Nagel ...
    People today use technology on different devices in different locations. Users expect to access information on all relevant screens and across multiple channels through smartphones, tablets, laptops/desktops, smart (internet-connected) TVs, and other devices, such as smartwatches for example. Multiscreen is no longer a nice add-on, it's a requirement. In this environment, user experience needs to ... Leer más

    $53.99 USD