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AI-Enabled Analytics for Business

A Roadmap for Becoming an Analytics Powerhouse

de Lawrence S. Maisel, Robert J. Zwerling, Jesper H. Sorensen ...

We are entering the era of digital transformation where human and artificial intelligence (AI) work hand in hand to achieve data driven performance.Today, more than ever, businesses are expected to possess the talent, tools, processes, and capabilities to enable their organizations to implement and utilize continuous analysis of past business performance and events to gain forward-looking insight ... Leer más

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We are entering the era of digital transformation where human and artificial intelligence (AI) work hand in hand to achieve data driven performance.Today, more than ever, businesses are expected to possess the talent, tools, processes, and capabilities to enable their organizations to implement and utilize continuous analysis of past business performance and events to gain forward-looking insight
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Predictive Business Analytics

Forward Looking Capabilities to Improve Business Performance

de Lawrence Maisel, Gary Cokins ...

Series series Wiley and SAS Business Series
Discover the breakthrough tool your company can use to make winning decisionsThis forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which ... Leer más

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Discover the breakthrough tool your company can use to make winning decisionsThis forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which
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If You Build It Will They Come?

Three Steps to Test and Validate Any Market Opportunity

de Rob Adams ...

Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend ... Leer más

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Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend
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Capital Projects

What Every Executive Needs to Know to Avoid Costly Mistakes and Make Major Investments Pay Off

de Paul Barshop ...

A real-world framework for driving capital project successCapital Projects provides an empirically-based framework for capital project strategy and implementation, based on the histories of over 20,000 capital projects ranging from $50,000 to $40 billion. Derived from the detailed, carefully normalized database at preeminent project consultancy IPA, this solid framework is applicable to all types ... Leer más

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A real-world framework for driving capital project successCapital Projects provides an empirically-based framework for capital project strategy and implementation, based on the histories of over 20,000 capital projects ranging from $50,000 to $40 billion. Derived from the detailed, carefully normalized database at preeminent project consultancy IPA, this solid framework is applicable to all types
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Marketing Calculator

Measuring and Managing Return on Marketing Investment

de Guy R. Powell ...

This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge. It demystifies how marketers can significantly improve their measurement and management infrastructure in order to improve their return on marketing effectiveness and ROI. They will be able to significantly improve their tactical and strategic ... Leer más

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This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge. It demystifies how marketers can significantly improve their measurement and management infrastructure in order to improve their return on marketing effectiveness and ROI. They will be able to significantly improve their tactical and strategic
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Series series Wiley CIO
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This Business Model Canvas Guide is DIFFERENT from books you're used to. If you're looking for a textbook, this is not for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Business Model Canvas challenges you're facing and generate better solutions to solve those problems.Ask ... Leer más

$55.99 USD o gratis con Kobo Plus

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A guide to getting the crucial business case right?every timeShowing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the "Value Realization" process, using proven strategies that maximize the business payoff from IT projects. Filled with case studies, this innovative book enables ... Leer más

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$14.99 USD o gratis con Kobo Plus

This book is aimed at increasing the success rate of transformation projects and programs. It focuses on providing project management practitioners and business leaders with the qualitative information and knowledge to deliver the envisaged ‘value’ to organizations by successfully executing transformation projects and programs. Organizational transformation projects are among the most challenging
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$55.99 USD o gratis con Kobo Plus

Are there trusted community members who can help in communicating your important messages?How are you to know if your group is falling prey to conformity pressures and groupthink?How can there be a compassionate future in a world of robots and Artificial Intelligence?How did it feel to be across the line with a group of people who shared your experience?How have you influenced employees to follow
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de Breakthrough Management Group, Neil DeCarlo ...

The perfect prescription for any organization.Increasingly popular with large and mid-sized companies around the world, Lean Six Sigma is the new hybridization of Six Sigma and Lean methodologies, and there is no better approach for achieving operational excellence in an organization. But how do you implement Lean Six Sigma, and what does it entail?The Complete Idiot’s Guide® to Lean Six Sigma ... Leer más

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The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective ... Leer más

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The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective
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If You Build It Will They Come?

Capital Projects

Marketing Calculator

Enterprise Performance Management Done Right

Business Model Canvas A Complete Guide - 2021 Edition

Making Technology Investments Profitable

Transform and Thrive - A step by step guide for successful execution of transformation projects and programs

Leadership A Complete Guide - 2021 Edition

The Complete Idiot's Guide to Lean Six Sigma

The Balanced Scorecard

eReaders

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Wiley and SAS Business Series

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