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“larry bailin”

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  • Mommy, Where Do Customers Come From?

    How to Market to a New World of Connected Customers

    de Larry Bailin ...
    Looking for a marketing book that ...Tells it like it is?... Can help you keep up in an ever changing world?... Is the right fit no matter your business type or size? Mommy, Where Do Customers Come From? covers all aspects of marketing and selling products and services to a new breed of customer. Customers have become less loyal, more demanding and have more choices. With the proliferation of ... Leer más

    $11.99 USD o gratis con Kobo Plus

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  • Guerrilla Marketing for Financial Advisors

    Innovating Financial Professionals Through Practice Management

    de Jay Conrad Levinson, Grant W. Hicks ...
    This practical marketing guide offers inspiring examples and field-tested advice specifically designed for financial advisors.Guerrilla Marketing is different from traditional marketing. Instead of simply spending money on and hoping for the best, readers will discover how to invest time, energy and imagination into growing their business. Financial professionals will be able to grow their ... Leer más

    $2.99 USD o gratis con Kobo Plus

  • Quick Tourism in English

    For Business & Personal Tourism

    de Clyde A. Warden, Judy F. Chen ...
    Perfect for class use in management schools, schools of tourism, and applied English language classes (ESL & EFL). Teacher slides, exercises, and other teaching material can be obtained from qbook.org for teachers. If you are working in the international tourism industry, this book can help you get ahead. Tourism Can Be Easy & Fun Quick Tourism in English Will Show You How! Combining a management ... Leer más

    $3.50 USD

  • Luxury Brand Marketing

    Core Textbook for a global industry

    de Adriaan Brits ...
    This publication takes the professional marketer on an exciting journey into the world of luxury goods and services. It considers some of the ways in which the luxury industry has been disrupted along with opportunity analysis of a rapidly expanding Asian, African and international market. It incorporates both conventional and modern practices, for example: Whereas price is directly linked to the ... Leer más

    $11.64 USD

  • Using Facebook to Power Up Your Business

    de V.T. ...
    Facebook connects billions of people together around the whole world, and if you are a business owner, you got to have a Facebook page for your business. If not, you'll lose out big time!This ebook compiles tons of tips from REAL Facebook business owners, sharing how they use Facebook as a marketing tool to pull more customers to their businesses. It allows them to collect leads, get their ... Leer más

    $3.99 USD

  • The Globalization of Advertising

    Agencies, Cities and Spaces of Creativity

    de James R. Faulconbridge, Peter Taylor ...
    Series series Routledge Studies in Human Geography
    The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary globalization. At centre of the advertising industry are the global advertising agencies which have an important role in developing global brands both nationally and internationally. This book indentifies and addresses questions on the globalization of ... Leer más

    $73.99 USD

  • Global Strategy in the Service Industries

    Dynamics, Analysis, Growth

    de Mario Glowik ...
    Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments.Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a ... Leer más

    $73.99 USD

  • Marketing Management in Asia.

    Edición de Stanley Paliwoda, Tim Andrews, Junsong Chen ...
    Series series Routledge Studies in International Business and the World Economy
    Asia is no longer simply the continent to which the world turns for outsourcing and off shoring of production, leaving retailing to Western countries. Asia now contains many of the world’s largest markets plus many emergent markets as well. North America is fast ceding ground to China as the world’s largest economic power. Europe has been able to make productivity gains from trade, fiscal and ... Leer más

    $65.99 USD

  • Building Brands in Asia

    From the Inside Out

    de Tim Andrews, Wilson Chew ...
    In a global business environment characterized by volatility and change, the formation of enduring relationships with consumers is paramount, but also notoriously difficult. Developing a unique brand personality is increasingly recognized as a key method to achieving the goal of customer loyalty.Focusing on the creation, development and management of brands in the world’s most dynamic, diverse and ... Leer más

    $66.99 USD

  • Diffusion of Renewable Energy Technologies

    Private Sector Perspectives on Emerging Markets

    de Christian Friebe ...
    Series Libro 4 - Finanzmaerkte und Klimawandel
    By analysing the context of emerging and developing countries, the author explores the private sector perspective on renewable energy diffusion. The evaluation of two technology case studies, namely wind farms (grid-connected renewable energy) and solar home systems (off-grid renewable energy), reveals the perspectives of highly experienced early adopters. Thereby, qualitative and quantitative ... Leer más

    $42.99 USD

  • Car Sales in different way

    How to sell cabriolets, sports cars, luxury pick-ups...as well as other cars, maybe precious goods by MEDI-TOR

    de Gabriel Torma ...
    How to sell cabriolets, sports cars, luxury pick-ups,… etc., better by MEDI-TORMy experience and knowledge in recent years has showed the regularities in the behavior of wealthier citizens at the time of their decision when purchasing a vehicle. I’ve been looking for continuity and principles that can be used in the sales process.I think, my findings are generally useful and dependent on mindset ... Leer más

    $23.30 USD

  • The Routledge Companion to Arts Marketing

    Edición de Ian Fillis, Boram Lee, Adelina Broadbridge ...
    Series series Routledge Companions in Marketing, Advertising and Communication
    The relationship between the arts and marketing has been growing ever more complex, as the proliferation of new technologies and social media has opened up new forms of communication. This book covers the broad and involved relationship between the arts and marketing. It frames "arts marketing" in the context of wider, related issues, such as the creative and cultural industries, cultural policy ... Leer más

    $70.99 USD