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  • Independent Luxury

    The Four Innovation Strategies To Endure In The Consolidation Jungle

    Series series Business and Management (R0)
    In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent brands are vital to the survival of the industry. ... Leer más

    $53.99 USD

  • Les business models du futur

    Créer de la valeur dans un monde aux ressources limitées

    Series series Management en action
    Nos ressources naturelles se raréfient. Le prix de l'énergie s'envole. Et pourtant, plus que jamais dans l'histoire de l'humanité, les besoins explosent : urbanisation rapide, accroissement démographique et développement économique absorbent toujours plus de matière et d'énergie. Le monde économique est mal préparé à ces sources de tension et la plupart des business models sont inadaptés. Nous ... Leer más

    $21.99 USD

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  • Identifying Hidden Needs

    Creating Breakthrough Products

    Series series Business and Management (R0)
    Too many new products fail. New products which are hard to differentiate from existing products won't capture the customer's imagination. The failure is due to a poor understanding of customers' needs. Companies need to take a radical approach to identifying customers' real needs, and this book demonstrates innovative ways to achieve this. ... Leer más

    $49.99 USD

  • Winning with Past Performance

    Strategies for Industry and Government

    Use past performance to win contracts and deliver results******at the lowest risk and cost!The federal government has focused on past performance to rank bidders for almost two decades, yet both the collection and use of past performance information remain disjointed, siloed, and not fully understood in government or industry. Nonetheless, contractors' livelihoods depend on how the government ... Leer más

    $57.99 USD

  • The Contrary Forces of Innovation

    An Ethnography of Innovation in the Food Industry

    de T. Hoholm ...
    Series series Business and Management (R0)
    The complexity and tensions of industrial innovation processes are fleshed out through the analysis of an intriguing case study from the food industry. Drawing together insights from multiple disciplines, this book shows the controversial nature of innovation processes. ... Leer más

    $49.99 USD

  • The Greening of the Automotive Industry

    Edición de G. Calabrese ...
    Series series Business and Management (R0)
    An examination of the greening of the automotive industry by the path dependence of countries and carmakers' trajectories. Three sources of path dependency can be detected: business models, consumer attitudes, and policy regulations. The automobile is changing and the race towards alternative driving systems has started! ... Leer más

    $49.99 USD

  • Developing Innovative Organizations

    A roadmap to boost your innovation potential

    de B. Gailly ...
    Series series Business and Management (R0)
    Combining insights from leading academic research and experienced managers, this book provides a systematic framework to understand what innovation is, why it matters, how it can be managed and how it can help your organization to reach its objectives. ... Leer más

    $49.99 USD

  • Agricultural Trade, Policy Reforms, and Global Food Security

    de Kym Anderson ...
    Series series Economics and Finance (R0)
    This book explores the potential for policy reform as a short-term, low-cost way to sustainably enhance global food security. It argues that reforming policies that distort food prices and trade will promote the openness needed to maximize global food availability and reduce fluctuations in international food prices. Beginning with an examination of historical trends in markets and policies, ... Leer más

    $80.99 USD

  • Customer Loyalty and Supply Chain Management

    Business-to-Business Customer Loyalty Analysis

    Series series Routledge Studies in Business Organizations and Networks
    Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn’t considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more on core competencies and improve their innovation capabilities. Supply Chain Management synchronizes the efforts of all parties—particularly ... Leer más

    $65.99 USD

  • Luxury the Chinese Way

    The Emergence of a New Competitive Scenario

    de S. Rovai ...
    Series series Business and Management (R0)
    China's love for luxury is not a phenomenon brought on by the contemporary luxury market, but has been a part of Chinese culture and history for generations. The Chinese luxury industry is again re-emerging along modern cultural and socio-economic contexts, and is taking the market by storm. Luxury the Chinese Way identifies the main strengths and opportunities associated with the Chinese luxury ... Leer más

    $71.99 USD

  • Competing through ICT Capability

    Innovation in Image Communication

    de M. Kodama ...
    Series series Business and Management (R0)
    Proposes that video communications tools are a form of infrastructure that enhance the creation of new knowledge which transcends space and time in business activities. Illustrates that the dynamic relationship of four elements of ICT capability promote the formation of business networks and the development of knowledge communities. ... Leer más

    $89.99 USD

  • CRM Systems in Industrial Companies

    Intra- and Inter-Organizational Effects

    Series series Business and Management (R0)
    CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in the field of industrial marketing. Based on an in-depth case study, this book highlights the complexity and challenges in the development, implementation and use of CRM, revealing how truly challenging it is to extract value from CRM systems. ... Leer más

    $89.99 USD