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“jim kalbach”

1 - 12 de 12 resultados para “jim kalbach”
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  • The Jobs To Be Done Playbook

    Align Your Markets, Organization, and Strategy Around Customer Needs

    de Jim Kalbach ...
    "Jobs To Be Done is key to building successful products, and this book masterfully gives a step–by–step guide on how to put it into practice."—Melissa Perri, author of Escaping the Build TrapThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative.The ... Leer más

    $30.59 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Designing Information Architecture

    A practical guide to structuring digital content for findability and easy navigability

    de Pabini Gabriel-Petit ...
    "A fresh, updated perspective on Information Architecture (IA), blending foundational principles with modern insights to help you design intuitive, structured, and human-centered digital experiences." - Jim Kalbach, Chief Evangelist at Mural. Get your hands on a well-structured, easy-reference handbook filled with IA best practices for organizing digital information spaces Free with your book: DRM ... Leer más

    $32.99 USD o gratis con Kobo Plus

  • Mapping Experiences

    A Complete Guide to Activating Customer-Centered Collaboration

    de Jim Kalbach ...
    It's not the map. It's the mapping.Organizations struggle to improve customer experiences when they focus on internal processes over people's needs. Visualizing experiences helps teams gain an outside-in view of the business, but maps alone don't provide magic answers. The real value is in mapping as a process: the conversations, analysis, and activation that turn insights into action. As data and ... Leer más

    $36.79 USD

  • Deploy Empathy

    A practical guide to interviewing customers (Updated and Expanded Edition)

    de Michele Hansen ...
    With over 5,000 copies sold worldwide, Deploy Empathy has become a go-to guide for anyone interested in learning how to interview customers. This updated and expanded edition includes guidance on using AI in customer research, a customer interview workshop guide, additional analysis methods with worked examples, and more."Deploy Empathy is a playbook for making empathy part of your daily work, and ... Leer más

    $9.99 USD

  • Collaborative Intelligence

    The New Way to Bring Out the Genius, Fun, and Productivity in Any Team

    de Mariano Battan, Jim Kalbach ...
    Create better connected teams and hold more productive meetingsIn Collaborative Intelligence: Design Better Collaboration, Improve Team Productivity, and Build a Culture of Connection, the workplace collaboration experts at MURAL offer a holistic and comprehensive system for fixing today’s broken teamwork culture. This book introduces the emerging practice of collaboration design, a cutting-edge ... Leer más

    $21.00 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Audiolibro

    Collaborative Intelligence

    The New Way to Bring Out the Genius, Fun, and Productivity in Any Team

    de Mariano Battan, Jim Kalbach ...
    Narrado por Sean Pratt ...

    Completo

    4 hora 41 minutos

    Create better connected teams and hold more productive meetingsIn Collaborative Intelligence: Design Better Collaboration, Improve Team Productivity, and Build a Culture of Connection, the workplace collaboration experts at MURAL offer a holistic and comprehensive system for fixing today’s broken teamwork culture. This book introduces the emerging practice of collaboration design, a cutting-edge ... Leer más

    $22.99 USD o gratis con Kobo Plus

    Disponible también en: eBook

    Disponible también en: eBook

  • Audiolibro

    The Jobs To Be Done Playbook

    Align Your Markets, Organization, and Strategy Around Customer Needs

    de Jim Kalbach ...
    Narrado por Tom Parks ...

    Completo

    8 hora 10 minutos

    "Jobs To Be Done is key to building successful products, and this book masterfully gives a step–by–step guide on how to put it into practice." —Melissa Perri, author of Escaping the Build TrapThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative.The ... Leer más

    $20.99 USD o gratis con Kobo Plus

    Disponible también en: eBook

    Disponible también en: eBook

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  • Audiolibro

    Deploy Empathy

    A Practical Guide to Interviewing Customers

    de Michele Hansen ...
    Narrado por Michele Hansen ...

    Completo

    7 hora 9 minutos

    Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will ... Leer más

    $15.99 USD o gratis con Kobo Plus

    Disponible también en: eBook

    Disponible también en: eBook

  • Audiolibro

    Sense & Respond

    How Successful Organizations Listen to Customers and Create New Products Continuously

    de Jeff Gothelf, Josh Seiden ...
    Narrado por Graham Rowat ...

    Completo

    6 hora 19 minutos

    We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.This is no mere tech issue. The ... Leer más

    $19.99 USD

    Disponible también en: eBook

    Disponible también en: eBook

  • Sales Pitch: How to Craft a Story to Stand Out and Win

    de April Dunford ...
    Craft a sales pitch that dramatically outperforms an aimless feature walkthrough.World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your ... Leer más

    $9.99 USD

  • Demand-Side Sales 101

    Stop Selling and Help Your Customers Make Progress

    de Bob Moesta, Greg Engle, Jason Fried ...
    For a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and benefits, or pressuring customers into purchasing. It's really not our fault. We weren't taught how to sell, plus we've been sold before, leaving us with a bitter taste. Here's the truth: sales does not have to feel icky for you or your customers. In fact, with the right approach, sales can be an ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • Continuous Discovery Habits

    Discover Products that Create Customer Value and Business Value

    de Teresa Torres ...
    "If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."- Marty CaganHow do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that ... Leer más

    $9.99 USD