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  • The Physics of Business Growth

    Mindsets, System, and Processes

    Series series Stanford Briefs
    "Captures the basic laws of growth companies and creates a new formula for success." —Richard A. D'Aveni, Tuck School of Business, Dartmouth CollegeOrganic business growth is governed by its own natural laws—underlying truths that set the stage for growth and innovation, much in the way that Einstein's theory of relativity accounts for the movement of objects in the space-time continuum. The most ... Leer más

    $8.99 USD o gratis con Kobo Plus

  • Designing for Growth

    A Design Thinking Tool Kit for Managers

    Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to ... Leer más

    $20.99 USD

  • The Designing for Growth Field Book

    A Step-by-Step Project Guide

    Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project, systematically explaining how to address the four key questions ... Leer más

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  • Design Thinking for the Greater Good

    Innovation in the Social Sector

    Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems, ideate solutions, and iterate toward better answers, design thinking is already well established in the commercial world. Through ten ... Leer más

    $21.99 USD

  • Solving Problems with Design Thinking

    Ten Stories of What Works

    Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can affect business results. However, most managers lack a sense of how to use this new approach for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; ... Leer más

    $20.99 USD

  • The Experimentation Field Book

    A Step-by-Step Project Guide

    Experimentation is an essential part of innovation. It is the link between generating new ideas and putting them into practice. We are constantly experimenting in our daily lives, and organizations place great value on testing new products, services, and strategies. Yet there is a shortage of actionable guidance on how to design and execute high-quality experiments for practical purposes.This book ... Leer más

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  • Experiencing Design

    The Innovator's Journey

    In daylong hackathons, design thinking seems deceptively easy. On the surface, it involves a set of seemingly simple activities such as gathering data, identifying insights, generating ideas, prototyping, and experimentation. But practiced at a superficial level, even great design tools don’t go deep enough to create the shifts in mindset and skillset that are required to achieve transformational ... Leer más

    $20.99 USD

  • The Physics of Business Growth

    Mindsets, System, and Processes

    Organic business growth is governed by its own natural laws—underlying truths that set the stage for growth and innovation, much in the way that Einstein's law of relativity accounts for the movement of objects in the space-time continuum. The most fundamental law is that uncertainty is the only certainty. Dominating forces are ambiguity and change; the processes at work involve exploration, ... Leer más

    $17.99 USD

  • Design Thinking for the Greater Good

    Innovation in the Social Sector

    Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems, ideate solutions, and iterate toward better answers, design thinking is already well established in the commercial world. Through ten ... Leer más

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    How to Tell Your Story in a Noisy Social World

    New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works.When managers and marketers outline their social media ... Leer más

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  • Decisive

    How to Make Better Choices in Life and Work

    Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions. Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get ... Leer más

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  • Steve Jobs

    Walter Isaacson’s “enthralling” (The New Yorker) worldwide bestselling biography of Apple cofounder Steve Jobs.Based on more than forty interviews with Steve Jobs conducted over two years—as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality ... Leer más

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