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  • e-HR

    Using Intranets to Improve the Effectiveness of Your People

    Series series Routledge Revivals
    Title first published in 2003. Despite all the hype about e-learning, the real breakthrough in technology, at least as far as HR goes, is in the development of the corporate intranet for people management purposes. Bryan Hopkins and James Markham's book explains the potential for intranets in every aspect of HR: personnel administration, performance management, employee development, communication ... Leer más

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  • Cloud computing

    Moving IT out of the office

    Cloud computing is considered to be one of the main business drivers for growth and innovation, and a global survey by Gartner listed cloud computing as one of the top three technology priorities for CIOs in 2012. Yet debate continues around its real benefits, security and data protection issues. The articles in this ebook look at different aspects of cloud computing, from strategic and ... Leer más

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  • Seven Steps to Mastering Business Analysis

    Business analysis is the fastest growing field in business today and the role of the business analyst is both strategic and tactical. Business analysts are part strategist, part program or project manager, part architect and part systems analyst. They work as a liaison among stakeholders in order to elicit, analyze, and communicate requirements for changes to business processes, policies and ... Leer más

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  • Performance Dashboards

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    Tips, techniques, and trends on harnessing dashboard technology to optimize business performanceIn Performance Dashboards, Second Edition, author Wayne Eckerson explains what dashboards are, where they can be used, and why they are important to measuring and managing performance. As Director of Research for The Data Warehousing Institute, a worldwide association of business intelligence ... Leer más

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  • Content Strategy for the Web

    Series series Voices That Matter
    If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesigning your home page won't help. Investing in a new content management system won't fix it, either. So, where do you start?Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) ... Leer más

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  • Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline

    The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout bestseller hailed as a “sales bible” (Inc.)If your organization’s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a ... Leer más

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  • Agile Excellence for Product Managers

    de Greg Cohen ...
    Organizations are constantly struggling with complex development projects and are in search for a few, straightforward, and easy to learn methods to help deal with their problems. For this reason, more and more software companies are rapidly turning to Agile development to cope with fast changing markets, unknown or changing product requirements, borderless competition, and to solve complex ... Leer más

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  • Email Marketing By the Numbers

    How to Use the World's Greatest Marketing Tool to Take Any Organization to the Next Level

    de Chris Baggott ...
    Praise for EMAIL MARKETING by the NUM8ERS"At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results."—Anne Holland, President, MarketingSherpa"Despite its proven power ... Leer más

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  • Successful Business Intelligence: Unlock the Value of BI & Big Data, Second Edition

    de Cindi Howson ...
    Expanded to cover the latest in business intelligence—big data, cloud, mobile, visual data discovery, and in-memory—this fully updated bestseller by BI guru Cindi Howson provides the most modern techniques to exploit BI for the highest ROI. Written by industry analyst and BI consultant Cindi Howson, Successful Business Intelligence: Unlock the Value of BI and Big Data, Second Edition reveals how ... Leer más

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  • A Manager's Guide to Data Warehousing

    de Laura Reeves ...
    Aimed at helping business and IT managers clearly communicate with each other, this helpful book addresses concerns straight-on and provides practical methods to building a collaborative data warehouse . You’ll get clear explanations of the goals and objectives of each stage of the data warehouse lifecycle while learning the roles that both business managers and technicians play at each stage. ... Leer más

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  • Agile Testing

    How to Succeed in an Extreme Testing Environment

    de John Watkins ...
    In an IT world in which there are differently sized projects, with different applications, differently skilled practitioners, and on-site, off-site, and off-shored development teams, it is impossible for there to be a one-size-fits-all agile development and testing approach. This book provides practical guidance for professionals, practitioners, and researchers faced with creating and rolling out ... Leer más

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  • Agile Data Warehousing Project Management

    Business Intelligence Systems Using Scrum

    de Ralph Hughes ...
    You have to make sense of enormous amounts of data, and while the notion of “agile data warehousing? might sound tricky, it can yield as much as a 3-to-1 speed advantage while cutting project costs in half. Bring this highly effective technique to your organization with the wisdom of agile data warehousing expert Ralph Hughes. Agile Data Warehousing Project Management will give you a thorough ... Leer más

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