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  • NAFTA — Past, Present and Future

    Series Libro 2 - International Handbooks on Economic Integration
    NAFTA has been described by one expert as being a partial customs union. It is, in any case, a special kind of free trade area because it consists of two highly developed economies and one large third world economy.In this book, the contributors examine the specific interests of the three member countries, Canada, Mexico, and the United States in the creation of NAFTA. They also assess the ... Leer más

    $89.99 USD

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  • Ten Steps To A ResultsBased Monitoring And Evaluation System: A Handbook For Development Practitioners

    An effective state is essential to achieving socio-economic and sustainable development. With the advent of globalization, there are growing pressures on governments and organizations around the world to be more responsive to the demands of internal and external stakeholders for good governance, accountability and transparency, greater development effectiveness, and delivery of tangible results. ... Leer más

    $17.99 USD

  • The Performance Principle

    A Practical Guide to Understanding Motivation in the Modern Workplace

    The Performance Principle is written for any manager, supervisor, or business leader who feels there must be a better, more systematic way to motivate their team and achieve phenomenal results. It tells the fictional story of Will Campbell, the newly promoted executive in charge of the Hyler manufacturing facility. The company has fallen on hard times and Campbell is given a year to turn around ... Leer más

    $12.39 USD o gratis con Kobo Plus

  • The Art of Process Improvement

    Process improvement is about improving quality, about doing more with existing resources while at the same time improving quality of life. Process Improvement is about working smarter, not harder.Process Improvement is not cost cutting, nor is it what the bean counters of the old days used to do. Process Improvement looks at things done repeatedly that are very manual, prone to errors, time ... Leer más

    $7.99 USD o gratis con Kobo Plus

  • Marketing Analytics Roadmap

    Methods, Metrics, and Tools

    de Jerry Rackley ...
    Series series Business and Management (R0)
    Many managers view marketing as a creative endeavor, not something that is measurable or manageable by numbers. But today’s leaders in the C-suite demand greater accountability. They want to know that they are getting a return on their marketing investment. And to get that ROI number, you need analytics. This expectation is intimidating for the many sales and marketing managers who rely on ... Leer más

    $53.99 USD

  • The Community Manager's Playbook

    How to Build Brand Awareness and Customer Engagement

    Series series Business and Management (R0)
    Savvy companies recognize the value of a strong community. Think of Nike and its community of runners, Nike+, and you’ll quickly understand that creating and fostering an online community around a product or brand is a powerful way to boost marketing efforts, gain valuable insight into consumers, increase revenue, improve consumer loyalty, and enhance customer service efforts.Companies now have ... Leer más

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  • Financial Reporting Quality in Emerging Economies

    Empirical Evidence from Brazil and South Africa

    Series Libro 14 - Muensteraner Schriften zur Internationalen Unternehmensrechnung
    Contrary to their increasingly important role in the global economy, little is known so far about the financial reporting practices in emerging economies. This study therefore analyses the financial reporting practices of listed firms in Brazil and South Africa. It also investigates the determinants of financial reporting quality and its effect on information asymmetries. In addition, the author ... Leer más

    $93.99 USD

  • Advanced Social Media Marketing

    How to Lead, Launch, and Manage a Successful Social Media Program

    de Tom Funk ...
    Series series Business and Management (R0)
    Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media platforms—but how to do it quickly, effectively, on a budget, with smart goals, and a road map for success ... Leer más

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  • From Business Strategy to Information Technology Roadmap

    A Practical Guide for Executives and Board Members

    Whether you are a CEO, CFO, board member, or an IT executive, From Business Strategy to Information Technology Roadmap: A Practical Guide for Executives and Board Members lays out a practical, how-to approach to identifying business strategies and creating value-driven technology roadmaps in your organization. Unlike many other books on the subject, you will not find theories or grandiose ideas ... Leer más

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  • Risk Management and Society

    Edición de Denis Smith, Steve Tombs, Eve Coles ...
    Series series Earth and Environmental Science (R0)
    Recent events like the BSE and GM food crises, and the Concorde crash in July 2000, have illustrated that large private and public sector organisations are vulnerable and can suffer from major disruption to their business. Awareness of the need to develop expertise in risk management has grown and as a result new programs of research and teaching in risk and crisis management are being developed ... Leer más

    $89.99 USD

  • Ethics and the Internal Auditor's Political Dilemma

    Tools and Techniques to Evaluate a Company's Ethical Culture

    de Lynn Fountain ...
    Series series Security, Audit and Leadership Series
    This book helps auditors understand the reality of performing the internal audit role and the importance of properly managing ethical standards. It provides many examples of ethical conflicts and proposes alternative actions for the internal auditor. Internal auditors are well-schooled on the IIA Standards, but the reality is that the pressure placed on internal auditors related to execution of ... Leer más

    $115.99 USD

  • Innovation Clusters and Interregional Competition

    Series series Economics and Finance (R0)
    Empirical evidence about cluster building, the emphasis of new growth theory on innovation, the recent interest in economic geography and the high pressure on politicians to establish favourable conditions for attracting dynamic industries have triggered a wave of research during the last decade, trying to understand more deeply why, how and where clusters emerge, and what factors determine their ... Leer más

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