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1 - 12 de 14 resultados para “greg hoffman”
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  • Het emotie-effect

    Creatieve leiderslessen uit een leven bij Nike

    de Greg Hoffman ...
    Traducido por Jasper Mutsaers ...
    Creativiteit kun je leren: marketinglessen uit een leven bij Nike. Voor lezers van Shoe Dog. Waarom zijn de reclames van Nike (o.a. met Serena Williams, Roger Federer en Cristiano Ronaldo) zo populair, met soms wel meer dan 100 miljoen views op YouTube? Greg Hoffman, de voormalig Chief Marketing Officer van Nike, verklaart in dit boek hun succes: ze stellen de mens boven het product. In Het emotie ... Leer más

    $14.99 USD o gratis con Kobo Plus

  • Progettare emozioni

    Lezioni di creatività da una vita in Nike

    de Greg Hoffman ...
    In Progettare emozioni, Hoffman condivide le lezioni e le storie sul potere della creatività tratte dalla sua quasi trentennale esperienza in Nike. Una celebrazione dell’ingegnosità e una chiamata alle armi per chi si occupa di brand building per riscoprire quell’elemento umano che crea legami con i consumatori. Progettare emozioni è una guida per liberare l’ispirazione all’interno di un brand e ... Leer más

    $24.99 USD

  • Emotion By Design

    Creative Leadership Lessons from a Life at Nike

    de Greg Hoffman ...
    **Filled with innovative strategies for success from a former branding expert, Emotion By Design will show you how to create an empowering brand that resonates deeply with people by unlocking the creativity within your organization and unleashing it out into the world."The branding lessons in Greg Hoffman’s Emotion By Design are invaluable for any business, big or small, and it gives you a ... Leer más

    $16.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Audiolibro

    Emotion By Design

    Creative Leadership Lessons from a Life at Nike

    de Greg Hoffman ...
    Narrado por Greg Hoffman ...

    Completo

    9 hora 2 minutos

    **Filled with innovative strategies for success from a former branding expert, Emotion By Design will show you how to create an empowering brand that resonates deeply with people by unlocking the creativity within your organization and unleashing it out into the world."The branding lessons in Greg Hoffman’s Emotion By Design are invaluable for any business, big or small, and it gives you a ... Leer más

    $27.99 USD

    Disponible también en: eBook

    Disponible también en: eBook

  • 有溫度的品牌行銷：Nike前行銷長精煉27年的創意領導課

    Emotion By Design: Creative Leadership Lessons from a Life at Nike

    de 葛雷格．霍夫曼(Greg Hoffman) ...
    ★亞馬遜分類暢銷榜第一名★甫出版即售出11國版權，各國讀者爭相捧讀★《商業內幕》、《廣告時代》評選最具創意力的領導人品牌如何打動人心、與顧客建立強烈情感連結？透過Nike前行銷長的親筆傳記，一窺品牌幕後推手的經營心法！「作為品牌，絕不能忘記原則是觸動消費者的情感。」──Nike前行銷長，葛雷格．霍夫曼✦影星克里斯．伊凡感動推薦：「太鼓舞人心了。我愛不釋手。」✦行銷大師賽斯．高汀盛讚：「一個品牌不只是一個商標，而是一個故事。霍夫曼會幫助我們了解，致力於實踐創意，將如何讓每個故事變得更好。」▶▶霍夫曼從實習生到行銷長的27年奇幻旅程：．打造Nike+的logo，與賈伯斯攜手合作，創立Apple Watch Nike系列。．找來傳奇球星柯比．布萊恩推出聯名球鞋，加強Nike與運動明星之間的緊密聯繫。．為「小皇帝」勒布朗．詹姆斯打造爆紅影片，成功扭轉輿論方向。．為少數族裔發聲，... ... Leer más

    $9.99 USD

  • Superagency

    What Could Possibly Go Right with Our AI Future

    de Reid Hoffman, Greg Beato ...
    Instant New York Times and USA Today Bestseller.Tech visionary and co-founder of Manas AI Reid Hoffman shares his unique insider’s perspective on an AI-powered future, making the case for its potential to unlock a world of possibilities."An essential companion." — Fei-Fei Li"An important read." —Bill Gates"Brilliant mind. Compassionate heart. Bold ideas…Read this book!” —Van Jones"Refreshingly ... Leer más

    $14.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Superagency: Wenn Künstliche Intelligenz zum Alltag wird

    Wie KI die ganze Menschheit auf ein neues Level heben wird

    de Reid Hoffman, Greg Beato ...
    KI? Von ihr drohen uns natürlich auch Gefahren, aber … es gibt so vieles, was uns begeistern sollte: personalisierter Unterricht für jedes Kind durch KI-Tutoren; Forscher finden Heilmittel für Krankheiten wie Alzheimer und Krebs; KI-Berater helfen den Menschen, sich in komplexen Systemen zurechtzufinden und ihre Ziele zu erreichen. Die KI-Insider Hoffman und Beato – der eine ein legendärer Silicon ... Leer más

    $26.99 USD o gratis con Kobo Plus

  • Audiolibro

    Superagency

    What Could Possibly Go Right with Our AI Future

    de Reid Hoffman, Greg Beato ...
    Narrado por Scott Wallace, AI Narration ...

    Completo

    7 hora 58 minutos

    **Narrated by Scott Wallace and converted with AI to Reid Hoffman's voiceInstant New York Times and USA Today Bestseller.Tech visionary and co-founder of Manas AI Reid Hoffman shares his unique insider’s perspective on an AI-powered future, making the case for its potential to unlock a world of possibilities."An essential companion." — Fei-Fei Li"An important read." —Bill Gates"Brilliant mind. ... Leer más

    $24.99 USD

    Disponible también en: eBook

    Disponible también en: eBook

  • 1650-1850

    Ideas, Aesthetics, and Inquiries in the Early Modern Era (Volume 29)

    de Deborah Kennedy, Angelina Dulong, Mona Scheuermann, Paul Tankard, Christina Ionescu, Catherine J. Lewis Theobald, Jeanne M. Britton, Timothy Erwin, Laurence Roussillon-Constanty, Ileana Baird, Yanzhang Cui, Duane Coltharp, Thomas Hothem, John C. Traver, Christopher Trigg, Paul deGategno, Courtney A. Hoffman, Elizabeth Kraft, John Knapp, Gefen Bar-On Santor, Susan Spencer, Greg Clingham, Christopher D. Johnson, Leigh G. Dillard, Anthony W. Lee ...
    Series Libro 29 - 1650-1850
    Exploratory, investigative, and energetically analytical, 1650–1850 covers the full expanse of long-eighteenth-century thought, writing, and art while delivering abundant revelatory detail. Essays on well-known cultural figures combine with studies of emerging topics to unveil a vivid rendering of a dynamic period, simultaneously committed to singular genius and universal improvement. Welcoming ... Leer más

    $115.99 USD

  • FINSTERE NACHT

    Mystery-Thriller

    de Greg F. Gifune ...
    Traducido por Kalle Max Hofmann ...
    "Spannender und intelligenter Gruselroman" [Lesermeinung] "Greg Gifune hat mit diesem Roman mal wieder gezeigt, wie man auch ohne Tonnen von Blut für schlaflose Nächte sorgen kann! Uneingeschränkt empfehlenswert!" [Lesermeinung] "Ein sehr atmosphärisches, kurzweiliges Buch, das einen (zumindest mich) immer weiter lesen lassen will und über das eigene Ich nachdenken lässt." [Lesermeinung] Inhalt: ... Leer más

    $5.99 USD o gratis con Kobo Plus

  • Tiki Blue

    de Greg West ...
    Greg West faced the unimaginable reality of losing his beautiful wife, Tiki, after 31 years of marriage. Two years later, the weight of grief slowly began to melt, reshaping itself into enduring memories. In the quiet aftermath of that loss, a new journey began.Tiki Blue is a poetic journal of survival, resilience, and rediscovery. With verses scribbled from airport lounges, seaside cafés, and van ... Leer más

    $3.99 USD

  • Canvas Detroit

    de Julie Pincus, Nichole Christian, Jane Orr, Halima Cassells, Mitch Cope, Ron English, Greg Fadell, Jerome Ferretti, Scott Hocking, Judith Hoffman, Greg Holm, Nicole MacDonald, Hubert Massey, Gregory Tom, Yvette Rock, Robert Sestok, Catie Newell, Raymond E. Stanczak, Graem Whyte, Katie Yamasaki, John Dunivant, John Sauve, Alec Hostomsky, Olayami Dabls, Marc Schwartz, Erik Howard, Katie Craig, Matthew Eaton, Kevin Joy, Veronika Scott, Kobie Solomon ...
    Series series Painted Turtle Press
    A compelling look at the contemporary art and artists that are transforming Detroit's physical landscape.Detroit's unique and partly abandoned cityscape has scarred its image around the world for decades. But in the last several years journalists have begun to view the city through a different lens, focusing on the wide range of contemporary artists finding inspiration amid the emptiness and ... Leer más

    $24.99 USD o gratis con Kobo Plus