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1 - 12 de 12 resultados para “gary beckman”
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  • The New Arts Entrepreneur

    Navigating the Arts Ecologies

    de Gary Beckman ...
    Series series Discovering the Creative Industries
    The New Arts Entrepreneur is the first uniquely designed pedagogy for arts entrepreneurship educators and students. Melding an arts-first approach with understandable entrepreneurial concepts and newly formulated tools, the text helps arts students to envision themselves as an entrepreneurial CEO, not simply another random entrepreneur flailing through a maze of well-worn entrepreneurial ... Leer más

    $54.99 USD

  • From an Antique Land

    An Introduction to Ancient Near Eastern Literature

    de Gary Beckman, Ingo Kottsieper, Gonzalo Rubio, Benjamin R. Foster, Susan Tower Hollis, Wayne T. Pitard ...
    Many of the world's first written records have been found in the area of the Ancient Near East, in what is today known as the Middle East. While many people are familiar with the ancient Israelite literature recorded in the Hebrew Bible, most Near Eastern literature remains a mystery. From an Antique Land lifts the veil from these fascinating writings, explaining the ancient stories in the context ... Leer más

    $55.99 USD

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  • Competitive Strategy

    Techniques for Analyzing Industries and Competitors

    de Michael E. Porter ...
    Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity—like all great breakthroughs—Porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter ... Leer más

    $34.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Competitive Advantage

    Creating and Sustaining Superior Performance

    de Michael E. Porter ...
    Now beyond its eleventh printing and translated into twelve languages, Michael Porter’s The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained in the modern global economy. Porter’s groundbreaking study of international competitiveness has shaped national policy in countries around the world. It has also transformed thinking and action ... Leer más

    $31.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Marketing 3.0

    From Products to Customers to the Human Spirit

    de Philip Kotler, Hermawan Kartajaya, Iwan Setiawan ...
    Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the ... Leer más

    $17.00 USD

  • On Competition

    de Michael E. Porter ...
    Series series Harvard Business Review Book
    For the past two decades, Michael Porter's work has towered over the field of competitive strategy.On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health care, ... Leer más

    $32.99 USD o gratis con Kobo Plus

  • Thinking about the Future: Guidelines for Strategic Foresight (2nd edition)

    de Andy Hines ...
    Thinking about the Future, by Andy Hines and Peter Bishop, distills the expertise of three dozen senior foresight professionals into a set of essential guidelines for carrying out successful strategic foresight. Presented in a highly scannable yet personable style, each guideline includes an explanation and rationale, key steps, a case example, and resources for further study. The 115 guidelines ... Leer más

    $6.99 USD o gratis con Kobo Plus

  • Business Management for the IB Diploma Study and Revision Guide

    de Paul Hoang ...
    Series series Prepare for Success
    This Study and Revision Guide will ensure you approach your exams feeling confident and prepared through the help of accurate and accessible notes, examiner advice, and exam-style questions on each key topic.- Practise and check your understanding on a range of Exam Practice questions- Be aware of the essential points with key terms and facts for each topic- Discover what you need to achieve ... Leer más

    $3.99 USD

  • Open Services Innovation

    Rethinking Your Business to Grow and Compete in a New Era

    de Henry Chesbrough ...
    The father of "open innovation" is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services ... Leer más

    $21.00 USD

  • Making Sustainability Work

    Best Practices in Managing and Measuring Corporate Social, Environmental, and Economic Impacts

    de Marc J. Epstein, Adriana Rejc Buhovac ...
    Most companies today have some commitment to corporate social responsibility, but implementing these initiatives can be particularly challenging. While a lot has been written on ethical and strategic factors, there is still a dearth of information on the practical nuts and bolts. And whereas with most other organizational initiatives the sole objective is improved financial performance, ... Leer más

    $27.99 USD

  • The Strategy Paradox

    Why committing to success leads to failure (and what to do about it)

    de Michael E. Raynor ...
    A compelling vision. Bold leadership. Decisive action. Unfortunately, these prerequisites of success are almost always the ingredients of failure, too. In fact, most managers seeking to maximize their chances for glory are often unwittingly setting themselves up for ruin. The sad truth is that most companies have left their futures almost entirely to chance, and don’t even realize it. The reason? ... Leer más

    $10.99 USD

  • MBA in a Box

    Practical Ideas from the Best Brains in Business

    de Joel Kurtzman, Glenn Rifkind, Victoria Griffith ...
    The best minds in business—at your serviceMBA in a Box brings together some of the best brains in business who show how the core curriculum of an MBA program works in the real world. People like Michael Porter, Rosabeth Moss Kanter, Adrian J. Slywotzky, Warren Bennis, and Bill George give you a box full of ideas and tools that can boost your career and help you add value to your organization. For ... Leer más

    $15.99 USD