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1 - 12 de 12 resultados para “g bowerman”
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  • The New Chinese Traveler

    Business Opportunities from the Chinese Travel Revolution

    de G. Bowerman ...
    Series series Business and Management (R0)
    This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers. ... Leer más

    $23.99 USD

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  • The Waiter & Waitress and Waitstaff Training Handbook

    A Complete Guide to the Proper Steps in Service for Food & Beverage Employees

    de Lora Arduser ...
    This training handbook was designed for use by all food service serving staff members. The guide covers every aspect of restaurant customer service for the positions of host, waiter or waitress, head waiter, captain, and bus person. ... Leer más

    $17.99 USD

  • The Disney Way: Harnessing the Management Secrets of Disney in Your Company, Third Edition

    de Bill Capodagli, Lynn Jackson ...
    “Dream, Believe, Dare, Do . . .”Though four simple words, this carefully crafted credo lies at the heart of Walt Disney’s enviable empire and has led The Walt Disney Company to prosperity for decades.As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared ... Leer más

    $21.99 USD

  • Places

    Identity, Image and Reputation

    de Simon Anholt ...
    Series series Business and Management (R0)
    Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding. ... Leer más

    $49.99 USD

  • Introduction to Global Logistics

    Delivering the Goods

    de John Manners-Bell ...
    Introduction to Global Logistics offers a step-by-step guide to global logistics. Covering the breadth of logistics, this highly accessible text is illustrated by engaging case studies of market leaders. In this comprehensive second instalment of Global Logistics Strategies, John Manners-Bell provides an in-depth definition, description and exploration of the strategic principles and practices in ... Leer más

    $55.99 USD

  • Management of Tourism and Hospitality Services

    Second Edition

    de Rebecca Dei Mensah, Ishmael Mensah ...
    What standards should tourism and hospitality practitioners adhere to? What goes into designing and delivering quality tourism and hospitality services? What management functions are necessary for the maintenance of high service standards? What critical issues confront the tourism industry today? The answers to these questions have been adequately addressed by this book which is indispensable to ... Leer más

    $5.99 USD

  • Information and Communication Technologies in Tourism 2018

    Proceedings of the International Conference in Jönköping, Sweden, January 24-26, 2018

    Edición de Brigitte Stangl, Juho Pesonen ...
    Series series Springer Nature Proceedings excluding Computer Science
    This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online ... Leer más

    $161.99 USD

  • Design Science in Tourism

    Foundations of Destination Management

    Edición de Daniel R. Fesenmaier, Zheng Xiang ...
    Series series Tourism on the Verge
    This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations.The book builds on recent findings in psychology, geography and urban and ... Leer más

    $215.99 USD

  • Social Entrepreneurship and Tourism

    Philosophy and Practice

    Edición de Pauline J. Sheldon, Roberto Daniele ...
    Series series Business and Management (R0)
    This volume explores the links between the rapidly growing phenomenon of social entrepreneurship (SE) and the international tourism and hospitality industry. This unique industry is particularly ripe for transformation by SE and the book’s authors delve deeply into the reasons for this. The book has three parts. The first creates a conceptual and theoretical framework for understanding the ... Leer más

    $134.99 USD

  • Alternative Tourism in Turkey

    Role, Potential Development and Sustainability

    Edición de Istvan Egresi ...
    Series Libro 121 - GeoJournal Library
    This book takes inventory of and evaluates the available resources for the development of alternative tourism in Turkey. It examines the role of alternative tourism in future tourism development plans and proposes public policies necessary to assure sustainability. Although tourism started later in Turkey than in the Western Mediterranean countries it has grown very rapidly during the last three ... Leer más

    $89.99 USD

  • Entrepreneurship, Business and Economics - Vol. 1

    Proceedings of the 15th Eurasia Business and Economics Society Conference

    Edición de Mehmet Huseyin Bilgin, Hakan Danis ...
    Series series Springer Nature Proceedings excluding Computer Science
    This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second ... Leer más

    $188.99 USD

  • Supply Chain Management for Humanitarians

    Tools for Practice

    de Gyöngyi Kovács, Karen Spens, Ira Haavisto ...
    Supply Chain Management for Humanitarians provides an in-depth insight into the management of supply chains in the context of humanitarian logistics. This accessible and practical book considers humanitarian logistics from a strategic and operational perspective.The overarching theme is collaboration and coordination, one of the biggest challenges in the humanitarian community. Supply Chain ... Leer más

    $64.99 USD