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The Procrastination Economy

The Big Business of Downtime

de Ethan Tussey ...

2018 Outstanding Academic Title, given by Choice MagazineHow mobile devices make our in-between moments valuable to media companies while also providing a sense of control and connectionIn moments of downtime – waiting for a friend to arrive or commuting to work – we pull out our phones for a few minutes of distraction. Just as television reoriented the way we think about living rooms, mobile ... Leer más

$18.99 USD

2018 Outstanding Academic Title, given by Choice MagazineHow mobile devices make our in-between moments valuable to media companies while also providing a sense of control and connectionIn moments of downtime – waiting for a friend to arrive or commuting to work – we pull out our phones for a few minutes of distraction. Just as television reoriented the way we think about living rooms, mobile
... Leer más
Point of Sale

Analyzing Media Retail

de Daniel Herbert, Derek Johnson, Emily West, Greg Steirer, Heikki Tyni, Olli Sotamaa, Elizabeth Affuso, Avi Santo, Ethan Tussey0, Meredith A. Bak1, Courtney Brannon Donoghue2, Tim J. Anderson3, Lynn Comella4, Benjamin Woo5, Nasreen Rajani6, Erin Hanna7, Evan Elkins8, Marc Steinberg9 ...

Point of Sale offers the first significant attempt to center media retail as a vital component in the study of popular culture. It brings together fifteen essays by top media scholars with their fingers on the pulse of both the changes that foreground retail in a digital age and the history that has made retail a fundamental part of the culture industries. The book reveals why retail matters as a ... Leer más

$25.99 USD

Point of Sale offers the first significant attempt to center media retail as a vital component in the study of popular culture. It brings together fifteen essays by top media scholars with their fingers on the pulse of both the changes that foreground retail in a digital age and the history that has made retail a fundamental part of the culture industries. The book reveals why retail matters as a
... Leer más

Long Tail

Why the Future of Business Is Selling Less of More

de Chris Anderson ...

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone?"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From ... Leer más

$12.99 USD

Disponible también en: Audiolibro

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone?"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From
... Leer más

Disponible también en: Audiolibro
I Live in the Future & Here's How It Works

Why Your World, Work, and Brain Are Being Creatively Disrupted

de Nick Bilton ...

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of the ... Leer más

$10.99 USD

Disponible también en: Audiolibro

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of the
... Leer más

Disponible también en: Audiolibro
Ctrl Alt Delete

Reboot Your Business. Reboot Your Life. Your Future Depends on It.

de Mitch Joel ...

A game-changing book that outlines the ways in which technology has transformed how brands and businesses innovate and connect with consumers: "An indispensable read for a time when so much is in transition" (Arianna Huffington).The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are ... Leer más

$11.99 USD

Disponible también en: Audiolibro

A game-changing book that outlines the ways in which technology has transformed how brands and businesses innovate and connect with consumers: "An indispensable read for a time when so much is in transition" (Arianna Huffington).The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are
... Leer más

Disponible también en: Audiolibro
Spreadable Media

Creating Value and Meaning in a Networked Culture

de Henry Jenkins, Sam Ford, Joshua Green ...

Series Libro 15 - Postmillennial Pop
Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts “stickiness”—aggregating attention in centralized places—with “spreadability”—dispersing content widely through both formal and informal networks,some ... Leer más

$20.19 USD

Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts “stickiness”—aggregating attention in centralized places—with “spreadability”—dispersing content widely through both formal and informal networks,some
... Leer más
Lurking

How a Person Became a User

de Joanne McNeil ...

One of Esquire 's Best Books to Elevate Your Reading List in 2020, , and a OneZero Best Tech Book of 2020. Named one of the 100 Notable books of 2020 by the End of the World Review.A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the userIn a shockingly short amount of time, the internet has bound people around the world together and torn us ... Leer más

$12.99 USD

Disponible también en: Audiolibro

One of Esquire 's Best Books to Elevate Your Reading List in 2020, , and a OneZero Best Tech Book of 2020. Named one of the 100 Notable books of 2020 by the End of the World Review.A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the userIn a shockingly short amount of time, the internet has bound people around the world together and torn us
... Leer más

Disponible también en: Audiolibro
The Digital Divide

Arguments for and Against Facebook, Google, Texting, and the Age of Social Networking

de Mark Bauerlein ...

This definitive work on the perils and promise of the social- media revolution collects writings by today's best thinkers and cultural commentators, with an all-new introduction by Bauerlein.Twitter, Facebook, e-publishing, blogs, distance-learning and other social media raise some of the most divisive cultural questions of our time. Some see the technological breakthroughs we live with as hopeful ... Leer más

$4.99 USD

This definitive work on the perils and promise of the social- media revolution collects writings by today's best thinkers and cultural commentators, with an all-new introduction by Bauerlein.Twitter, Facebook, e-publishing, blogs, distance-learning and other social media raise some of the most divisive cultural questions of our time. Some see the technological breakthroughs we live with as hopeful
... Leer más
The Impact Equation

Are You Making Things Happen or Just Making Noise?

de Chris Brogan, Julien Stanwell Smith ...

“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it. ... Leer más

$4.99 USD

Disponible también en: Audiolibro

“Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times, and not everyone can get seventy-five thousand subscribers. But the reason we’ve done these things isn’t because we’re special. It’s because we tried and failed, the same way you learn to ride a bike. We tried again and again, and now we have an idea how to get from point A to point B faster because of it.
... Leer más

Disponible también en: Audiolibro
Networked

The New Social Operating System

de Lee Rainie, Barry Wellman ...

How social networks, the personalized Internet, and always-on mobile connectivity are transforming—and expanding—social life.Daily life is connected life, its rhythms driven by endless email pings and responses, the chimes and beeps of continually arriving text messages, tweets and retweets, Facebook updates, pictures and videos to post and discuss. Our perpetual connectedness gives us endless ... Leer más

$15.99 USD

How social networks, the personalized Internet, and always-on mobile connectivity are transforming—and expanding—social life.Daily life is connected life, its rhythms driven by endless email pings and responses, the chimes and beeps of continually arriving text messages, tweets and retweets, Facebook updates, pictures and videos to post and discuss. Our perpetual connectedness gives us endless
... Leer más
Crowdsourcing

Why the Power of the Crowd Is Driving the Future of Business

de Jeff Howe ...

“The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing corrects that—but in doing so, it also unleashes the forces of creative destruction.”—From CrowdsourcingFirst identified by journalist Jeff Howe in a June 2006 Wired article, “crowdsourcing” describes the process by which the power of the many can be leveraged to ... Leer más

$4.99 USD

Disponible también en: Audiolibro

“The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing corrects that—but in doing so, it also unleashes the forces of creative destruction.”—From CrowdsourcingFirst identified by journalist Jeff Howe in a June 2006 Wired article, “crowdsourcing” describes the process by which the power of the many can be leveraged to
... Leer más

Disponible también en: Audiolibro
The Anatomy of Buzz Revisited

Real-life lessons in Word-of-Mouth Marketing

de Emanuel Rosen ...

A new edition of the definitive handbook on word-of-mouth marketing, completely revised and updated for today’s online worldWith two-thirds new material and scores of current examples from today’s most successful companies, The Anatomy of Buzz Revisited takes readers inside the world of word-of-mouth marketing and explains how and why it works.Based on over one hundred new interviews with thought ... Leer más

$4.99 USD

A new edition of the definitive handbook on word-of-mouth marketing, completely revised and updated for today’s online worldWith two-thirds new material and scores of current examples from today’s most successful companies, The Anatomy of Buzz Revisited takes readers inside the world of word-of-mouth marketing and explains how and why it works.Based on over one hundred new interviews with thought
... Leer más

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“ethan tussey”

The Procrastination Economy

Point of Sale

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Long Tail

I Live in the Future & Here's How It Works

Ctrl Alt Delete

Spreadable Media

Lurking

The Digital Divide

The Impact Equation

Networked

Crowdsourcing

The Anatomy of Buzz Revisited

eReaders

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