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artículosartículo

Incluye libros electrónicos

Incluye audiolibros

Incluye 30 horas de tiempo de escucha

Sin compromiso, cancela en cualquier momento en kobo.com/account/subscriptions

Recibe 1 crédito cada mes para el audiolibro de tu elección

Sin compromiso, cancela en cualquier momento en kobo.com/account/subscriptions

Incluye libros electrónicos

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Incluye 30 horas de tiempo de escucha

Sin compromiso, cancela en cualquier momento en kobo.com/account/subscriptions
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Strategic Management

de Dr.Archana Dadhe ...

This book on Strategic Management is specially designed for those who are the students of MBA, PGDM & Executives. It focuses on the art of treatment of the critical business skills needed to plan and manage strategic activities. Units of this book cover entire strategic management process and techniques that aid strategic analysis, decision making, implementation, and control. ... Leer más

$1.99 USD o gratis con Kobo Plus

This book on Strategic Management is specially designed for those who are the students of MBA, PGDM & Executives. It focuses on the art of treatment of the critical business skills needed to plan and manage strategic activities. Units of this book cover entire strategic management process and techniques that aid strategic analysis, decision making, implementation, and control.
... Leer más
Consumer Buying Behaviour & Integtrated Marketing Communications

de Dr.Archana Dadhe ...

Organizations in both the private and public sectors have learned that communicating effectively and efficiently with their target audiences is critical to their success.In the past few years, so much has changed in the field of marketing like the increasing role of the Internet, the emphasis on relationship marketing and business partnerships in the channel of distribution, and the concept of ... Leer más

$3.99 USD o gratis con Kobo Plus

Organizations in both the private and public sectors have learned that communicating effectively and efficiently with their target audiences is critical to their success.In the past few years, so much has changed in the field of marketing like the increasing role of the Internet, the emphasis on relationship marketing and business partnerships in the channel of distribution, and the concept of
... Leer más
Research Methodology

de Dr.Archana Dadhe ...

Research methods are such phenomena that every researcher wishes to learn. It has been observed that researchers find it difficult to conduct an in-depth analysis in their areas of specialization without a sound knowledge of the scientific process of conducting research. Researchers may consult many books and articles but their inherent inquisitiveness will remain unfulfilled if they lack patience ... Leer más

$3.99 USD o gratis con Kobo Plus

Research methods are such phenomena that every researcher wishes to learn. It has been observed that researchers find it difficult to conduct an in-depth analysis in their areas of specialization without a sound knowledge of the scientific process of conducting research. Researchers may consult many books and articles but their inherent inquisitiveness will remain unfulfilled if they lack patience
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Marketing Management

de Dr.Archana Dadhe ...

This book on Marketing Management is specially designed for those who are the students of MBA, PGDM & Executives. It introduces the reader to basic marketing concepts, equally applicable to students and industry practitioners.Through good economic times and bad, marketing remains the pivotal function in any business.Determining and satisfying the needs of customers through products that have value ... Leer más

$3.99 USD o gratis con Kobo Plus

This book on Marketing Management is specially designed for those who are the students of MBA, PGDM & Executives. It introduces the reader to basic marketing concepts, equally applicable to students and industry practitioners.Through good economic times and bad, marketing remains the pivotal function in any business.Determining and satisfying the needs of customers through products that have value
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Sales and Distribution Management

de Dr.Archana Dadhe ...

Sales and Distribution Management, as a composite function of Marketing, focuses on the development of sound Sales and Distribution Strategy, the management of marketing channels, and sales force management in a business organization. Rapid changes in technology, a higher level of customer orientation, the globalization of business, and increasing competition have made Sales and Distribution ... Leer más

$3.99 USD o gratis con Kobo Plus

Sales and Distribution Management, as a composite function of Marketing, focuses on the development of sound Sales and Distribution Strategy, the management of marketing channels, and sales force management in a business organization. Rapid changes in technology, a higher level of customer orientation, the globalization of business, and increasing competition have made Sales and Distribution
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Corporate Performance Management

de David Wade, Ron Recardo ...

Business experts, business economists, and organizational psychologists agree that a specific business strategy must be chosen for a corporation to excel. Beyond the strategy, companies must have a performance measurement system that ties every aspect of the organization - from the boardroom to the factory floor - to the strategy. In their book 'Corporate Performance Management', noted authors ... Leer más

$91.99 USD

Business experts, business economists, and organizational psychologists agree that a specific business strategy must be chosen for a corporation to excel. Beyond the strategy, companies must have a performance measurement system that ties every aspect of the organization - from the boardroom to the factory floor - to the strategy. In their book 'Corporate Performance Management', noted authors
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The Execution Premium

Linking Strategy to Operations for Competitive Advantage

de Robert S. Kaplan, David P. Norton ...

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert ... Leer más

$32.39 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert
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Disponible también en: Audiolibro
Strategic Planning For Dummies

de Erica Olsen ...

If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps ... Leer más

$14.99 USD

If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps
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Operations Rules

Delivering Customer Value through Flexible Operations

de David Simchi-Levi ...

An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing ... Leer más

$18.99 USD

An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing
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If You Build It Will They Come?

Three Steps to Test and Validate Any Market Opportunity

de Rob Adams ...

Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend ... Leer más

$15.00 USD

Disponible también en: Audiolibro

Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend
... Leer más

Disponible también en: Audiolibro
Best Practices in Planning and Performance Management

Radically Rethinking Management for a Volatile World

de David A. J. Axson ...

A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully ... Leer más

$39.00 USD

A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully
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Owning Up

The 14 Questions Every Board Member Needs to Ask

de Ram Charan ...

YOUR WORLD AS A DIRECTOR HAS SUDDENLY CHANGED. YOU’VE SEEN MEMBERS OF OTHER boards take the heat when their companies imploded. The managements of Lehman Brothers, Bear Stearns, Merrill Lynch, and Washington Mutual clearly failed, but so did their boards. Now the board of every company beset with problems is coming under scrutiny.The pressure is on. Your board must own up to its accountability for ... Leer más

$21.00 USD

Disponible también en: Audiolibro

YOUR WORLD AS A DIRECTOR HAS SUDDENLY CHANGED. YOU’VE SEEN MEMBERS OF OTHER boards take the heat when their companies imploded. The managements of Lehman Brothers, Bear Stearns, Merrill Lynch, and Washington Mutual clearly failed, but so did their boards. Now the board of every company beset with problems is coming under scrutiny.The pressure is on. Your board must own up to its accountability for
... Leer más

Disponible también en: Audiolibro

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Strategic Management

Consumer Buying Behaviour & Integtrated Marketing Communications

Research Methodology

Marketing Management

Sales and Distribution Management

La gente que leyó estos también disfrutó

Corporate Performance Management

The Execution Premium

Strategic Planning For Dummies

Operations Rules

If You Build It Will They Come?

Best Practices in Planning and Performance Management

Owning Up

eReaders

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