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“dave munn”

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  • A Practitioner's Guide to Account-Based Marketing

    Accelerating Growth in Strategic Accounts

    de Bev Burgess, Dave Munn ...
    As some of today's major and complex companies are worth more than the GDPs of some countries, traditional marketing approaches, such as glossy corporate campaigns, will have limited returns.Account-based marketing, also known as client-centric marketing, treats important individual accounts as markets in their own right, to help strengthen relationships, build reputation, and increase revenues in ... Leer más

    $43.99 USD

  • ABM Account-Based Marketing:

    Como acelerar o crescimento nas contas estratégicas com planos de marketing exclusivos

    de Bev Burgess, Dave Munn ...
    Traducido por Afonso Celso da Cunha Serra ...
    Você já parou para pensar que alguns clientes da sua empresa podem ser tão relevantes ao ponto de merecerem uma abordagem de marketing exclusiva? Em ABM – Account Based Marketing: como acelerar o crescimento nas contas estratégicas com planos de marketing exclusivos, Bev Burgess e Dave Munn apresentam o ABM, suas vantagens em relação a outras abordagens de marketing e como implementá-lo de forma ... Leer más

    $9.99 USD

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  • Agile Project Management For Dummies

    de Mark C. Layton, Steven J. Ostermiller ...
    Flex your project management muscleAgile project management is a fast and flexible approach to managing all projects, not just software development. By learning the principles and techniques in this book, you'll be able to create a product roadmap, schedule projects, and prepare for product launches with the ease of Agile software developers. You'll discover how to manage scope, time, and cost, as ... Leer más

    $19.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Supplier Evaluation & Performance Excellence

    A Guide to Meaningful Metrics and Successful Results

    de Sherry Gordon ...
    Understanding supplier performance is vital to ensuring a well-functioning supply network. This how-to book will help you develop and implement an evaluation process to help you reduce costs, lower risk, and improve both the performance of your company and your suppliers.This practical text includes examples of best practices that companies are using to evaluate suppliers and illustrates how to ... Leer más

    $35.99 USD

  • The Complete Guide to Recruitment

    A Step-by-step Approach to Selecting, Assessing and Hiring the Right People

    de Jane Newell Brown ...
    Recruiting the right people is one of the most important activities organisations can undertake. Getting it right can mean fast, healthy growth and the fulfilment of business goals; getting it wrong can mean heavy costs, sinking morale and stunted growth. The Complete Guide to Recruitment is a practical self-help guide to best practice in recruitment. With international case studies demonstrating ... Leer más

    $35.99 USD

  • Excellence in People Analytics

    How to Use Workforce Data to Create Business Value

    de Jonathan Ferrar, David Green ...
    Effectively and ethically leveraging people data to deliver real business value is what sets the best HR leaders and teams apart. Excellence in People Analytics provides business and human resources leaders with everything they need to know about creating value from people analytics.Written by two leading experts in the field, this practical guide outlines how to create sustainable business value ... Leer más

    $43.99 USD

  • Marketing Strategy: A Beginner's Guide to B2B Marketing Success

    de Jason W. Simmons ...
    This book is written for B2B marketers who are interested in learning how to create a competitive marketing strategy for their organizations. The practical content within the book is meant to serve as a user's manual or guide on how to achieve that. The structure is laid out in the chronological sequence one would need to follow in order to create an effective marketing strategy, and is broken ... Leer más

    $6.99 USD o gratis con Kobo Plus

  • ROI of Social Media

    How to Improve the Return on Your Social Marketing Investment

    de Guy Powell, Steven Groves, Jerry Dimos ...
    How to Improve the Return on Your Social Marketing InvestmentThis book more than adequately covers this increasingly important topic, as social media begins to take its rightful place on the center stage of not just marketing but a number of business disciplines. ROI of Social Media is an excellent analysis of the current landscape. I cannot recall any book that singularly tackles ROI at this ... Leer más

    $26.00 USD

  • Six Sigma 100 Success Secrets - The Missing Six Sigma Green Belt, Black Belt Training, Certification, Design and Implementation Guide

    de Gerard Blokdijk ...
    There has never been a Six Sigma manual like this. 100 Success Secrets is not about the ins and outs of Six Sigma. Instead, it answers the top 100 questions that we are asked and those we come across in forums, our consultancy and education programs. It tells you exactly how to deal with those questions, with tips that have never before been offered in print. This book is also not about Six Sigma ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • Agile HR

    Deliver Value in a Changing World of Work

    de Natal Dank, Riina Hellström ...
    In the new world of work, agility is a business imperative. Agile HR is a practical guide written specifically for people professionals on how the HR function can develop agile processes and practices that save time, boost performance and support overall business goals.From small tech start-ups or large traditional companies, organizations need to be fast, flexible and digitally empowered to ... Leer más

    $41.99 USD

  • Agile: An Executive Guide

    Real results from IT budgets

    de Jamie Lynn Cooke, BSc Engineering Psychology ...
    This guide will help you make realistic decisions on whether Agile methodologies are appropriate for your organisation; it also suggests ways of introducing, incorporating and leveraging these methodologies. ... Leer más

    $15.99 USD o gratis con Kobo Plus

  • What Executives Need to Know About Project Management

    de International Institute for Learning, Frank P. Saladis, Harold Kerzner ...
    Series Libro 2 - The IIL/Wiley Series in Project Management
    As project management has evolved and matured, so has the executive's role in project management. To ensure the success of individual projects and the organization as a whole, today's executives are increasingly involved in activities such as capacity planning, portfolio management, prioritization, and strategic planning specifically for project management. In fact, more and more executives are ... Leer más

    $37.00 USD