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  • Introduction to Tourism

    An Introduction to Tourism is the essential guide to the tourism industry. It provides a comprehensive and authoritative introduction to all facets of tourism including: the history of tourism; factors influencing the tourism industry; tourism in developing countries; sustainable tourism; forecasting future trends. Tourism has changed radically in recent years with the onset of many technological ... Leer más

    $68.99 USD

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  • Team Rodent

    How Disney Devours the World

    de Carl Hiaasen ...
    New York Times bestselling author Carl Hiaasen shows how high the cost of Disney “magic” is in this critique of the company and its influence across America.As a lifelong Florida resident living in the shadow of Disney World, award-winning author Carl Hiaasen has had a front-row seat to the inner workings of the Walt Disney Company. In the nine sharp, assertive essays that make up Team Rodent, ... Leer más

    $11.99 USD

  • Four Seasons

    The Story of a Business Philosophy

    de Isadore Sharp ...
    The founder of Four Seasons Hotels shares the philosophy and values that have made his legendary brandHow did a child of immigrants, starting with no background in the hotel business, create the world's most admired and successful hotel chain? And how has Four Seasons grown dramatically, over nearly a half century, without losing its focus on exceptional quality and unparalleled service?Isadore ... Leer más

    Antes $8.99 USD Ahora $5.99 USD

  • Tourist Attractions

    From Object to Narrative

    Series Libro 46 - Tourism and Cultural Change
    Tourist attractions constitute the metaphorical 'heart' of tourism. This book aims to both deconstruct and construct what tourist attractions are, how we perceive them and how we can enhance our understanding of what attracts us as tourists. The volume reaches beyond current ideas about the ways tourist attractions are created, shaped and packaged. It focuses on the importance and subjective ... Leer más

    $23.99 USD

  • Hospitality Branding

    Series series Cornell Hospitality Management: Best Practices
    In recent years the brand has moved squarely into the spotlight as the key to success in the hospitality industry. Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the larger hospitality enterprise. Not only has it become the chief means of attracting customers, it has, more broadly, become the chief organizing ... Leer más

    $12.99 USD

  • The Complete Dictionary of Mortgage & Lending Terms Explained Simply: What Smart Investors Need to Know

    The Complete Dictionary of Mortgage & Lending Terms Explained Simply explains all the important financial terms you will encounter as you navigate the mortgage market. With easy-to-understand definitions, this dictionary covers everything from accrued interest to wraparound mortgages. It covers types of mortgages, parts of loan agreements, types of insurance, and even home-inspection terms.This ... Leer más

    $13.99 USD o gratis con Kobo Plus

  • Sponsorship: For a Return on Investment

    de Guy Masterman ...
    Sponsorship is both a critical communications tool for sponsors as well as a fundamental revenue stream for rights owners. Market leaders use sponsorship widely and arguably more successfully than any other communications tool to achieve competitive advantage whilst events of all sizes depend on sponsorship just to exist. As the importance of sponsorship has increased the demands of it have risen ... Leer más

    $280.00 USD

  • Food and Wine Festivals and Events Around the World

    Edición de C. Michael Hall, Liz Sharples ...
    Food and Wine Festivals and Events Around the World is a pioneering text that recognises the importance of this rapidly growing aspect of the tourism industry. Food and wine festivals and events play a significant role in rural and urban development and regeneration and the impacts of these events can be far ranging at a social, political, economic and environmental level. This innovative book ... Leer más

    $70.99 USD

  • The Global Nomad

    Backpacker Travel in Theory and Practice

    Series Libro 3 - Tourism and Cultural Change
    Backpackers have shifted from the margins of the travel industry into the global spotlight. This volume explores the international backpacker phenomenon, drawing together different disciplinary perspectives on its meaning, impact and significance. Links are drawn between theory and practice, setting backpacking in its wider social, cultural and economic context. ... Leer más

    $14.99 USD

  • Tourism and Indigenous Peoples

    Tourism and Indigenous Peoples is a unique text examining the role of indigenous societies in tourism and how they interact within the tourism nexus. Unlike other publications, this text focuses on the active role that indigenous peoples take in the industry, and uses international case studies and experiences to provide a global context to illustrate best practice and aid comparison. First ... Leer más

    $91.99 USD

  • 101 Ways to Make Studying Easier and Faster For High School Students: What Every Student Needs to Know Explained Simply

    de Janet Engle ...
    With many students today participating in extracurricular activities, jobs, clubs, and responsibilities at home, it is common to find an area that is lacking studying. Teachers have identified that poor study skills are often to blame. On the other hand, students have found that many of the textbooks and worksheets forced upon them are either boring or difficult to understand.Whether it is bad ... Leer más

    $13.99 USD o gratis con Kobo Plus

  • Sustainable Tourism

    Sustainable Tourism is vital reading for anyone seeking to understand the complexities associated with sustainable tourism development, and how government and industry have responded to the challenges the concept poses.The major areas addressed in this edited volume are:* perspectives and issues associated with the concept of sustainable tourism development* accreditation, education and ... Leer más

    $68.99 USD