Skip to main content
Search Button
Estados Unidos Tienda Kobo Tarjetas de regalo Ayuda

Kobo Rakuten

Wishlist

Carrito de compra

¡Obtienes el tratamiento VIP!

Artículos no disponibles para compra.
Por favor revisa tu carrito. Puedes eliminar los artículos no disponibles ahora o los eliminaremos nosotros automáticamente al momento de pagar.
artículosartículo
artículosartículo

Recomendado para ti

Loading...


Serie m´´as popular en Estados Unidos

1 - 12 de 12 resultados para “andrew schall”
Skip side bar filters

  • The Persona and Journey Map Playbook

    Designing Human-Centered Artifacts to Inspire and Drive Change

    de Andrew Schall ...
    Series series Professional and Applied Computing (R0)
    Most personas and journey maps crash land shortly after takeoff. This step-by-step playbook provides a revolutionary approach to creating these pivotal artifacts in product design through the concept of altitudes. They will guide you in conceptualizing your users through research techniques that directly inform persona characteristics.Discover how to create personas that are free from irrelevant ... Leer más

    $53.99 USD

  • Eye Tracking in User Experience Design

    Edición de Jennifer Romano Bergstrom, Andrew Schall ...
    Eye Tracking for User Experience Design explores the many applications of eye tracking to better understand how users view and interact with technology. Ten leading experts in eye tracking discuss how they have taken advantage of this new technology to understand, design, and evaluate user experience. Real-world stories are included from these experts who have used eye tracking during the design ... Leer más

    $53.99 USD

La gente que leyó estos también disfrutó

  • Handbook of Usability Testing

    How to Plan, Design, and Conduct Effective Tests

    de Jeffrey Rubin, Dana Chisnell ...
    Whether it's software, a cell phone, or a refrigerator, your customer wants - no, expects - your product to be easy to use. This fully revised handbook provides clear, step-by-step guidelines to help you test your product for usability. Completely updated with current industry best practices, it can give you that all-important marketplace advantage: products that perform the way users expect. You ... Leer más

    $38.00 USD

  • Observing the User Experience

    A Practitioner's Guide to User Research

    de Mike Kuniavsky, Elizabeth Goodman ...
    Observing the User Experience: A Practitioner's Guide to User Research aims to bridge the gap between what digital companies think they know about their users and the actual user experience. Individuals engaged in digital product and service development often fail to conduct user research. The book presents concepts and techniques to provide an understanding of how people experience products and ... Leer más

    $53.99 USD

  • The Influential Product Manager

    How to Lead and Launch Successful Technology Products

    de Ken Sandy ...
    This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies.Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of trained and experienced talent can barely keep up with the accelerating demand for new and improved ... Leer más

    $28.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Complete B2B Online Marketing

    de William Leake, Lauren Vaccarello, Maura Ginty ...
    Learn to take full advantage of search and social media for B2B marketingBusiness-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Written by experts with first-hand knowledge of the ... Leer más

    $24.00 USD

  • The Psychology Behind Effective Copywriting

    de Khairul Hilmi Bin Sidek ...
    Step into the world of copywriting where every word has the power to persuade, influence, and sell. The Psychology Behind Effective Copywriting is your comprehensive guide to mastering the craft that turns ordinary text into compelling narratives. Whether you’re a marketer, entrepreneur, or aspiring writer, this book is packed with psychological insights and practical strategies to elevate your ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • Engineering Manager's Handbook

    An insider's guide to managing software development and engineering teams

    de Morgan Evans ...
    A comprehensive guide to engineering management packed with tips, tricks, and techniques to drive resultsKey FeaturesAcquire the necessary skills to manage engineers across various settingsGain valuable insights into engineering leadership, people management, and driving organizational changeDiscover pitfalls to avoid as a new engineering manager and understand their causationPurchase of the print ... Leer más

    $30.59 USD o gratis con Kobo Plus

  • Quality Management in Learning and Development

    de Hadiya Nuriddin ...
    Develop a Quality Management System to Support Learner and Organizational GoalsQuality management is collectively all the activities and processes that ensure your learning products meet the standard your organization is committed to. All errors have consequences that compromise that standard. Organizational outcomes are compromised if learners can’t complete e-learning courses due to navigation ... Leer más

    $21.59 USD o gratis con Kobo Plus

  • Gamification for Product Excellence

    Make your product stand out with higher user engagement, retention, and innovation

    de Mike Hyzy, Bret Wardle ...
    Streamline your product management process with gamification strategies, frameworks, and best practices from experts to create remarkable productsKey FeaturesDesign gamification frameworks that captivate users and deliver a compelling experienceBuild a successful gamification strategy to go from concept to prototype to production with easeGamify product management processes using game techniques ... Leer más

    $28.99 USD o gratis con Kobo Plus

  • User Experience Design

    A Practical Playbook to Fuel Business Growth

    de Satyam Kantamneni ...
    Igniting business growth through UXIn an increasingly digital world, users are rewarding products and services that provide them with a good experience and punishing those that don’t — with their wallets. Organizations realize they need to adapt quickly but don’t know how or where to start.In User Experience Design: A Practical Playbook to Fuel Business Growth, UXReactor co-Founder Satyam ... Leer más

    $20.00 USD

  • Delivering Data Analytics

    A Step-By-Step Guide to Driving Adoption of Business Intelligence from Planning to Launch

    de Nicholas Kelly ...
    The importance of data analytics is well known, but how can you get end users to engage with analytics and business intelligence (BI) when adoption of new technology can be frustratingly slow or may not happen at all?Avoid wasting time on dashboards and reports that no one uses with this practical guide to increasing analytics adoption by focusing on people and process, not technology. Pulling ... Leer más

    $41.99 USD