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  • Think like a Brand, Not a Bank

    5 Practical Strategies to Unlock Innovation, Connect with Customers, and Gr

    Harnessing brand power within financial services demands a new way of thinking. It's not quick. It's not easy. But it's a shift that any financial institution can adopt and it's worth the investment because great brands all speak the same language: returns. Great brands get great returns every time. Cutting expenses and hoping for the best feel like safe solutions when business is unstable. But to ... Leer más

    $6.99 USD o gratis con Kobo Plus

  • Audiolibro

    Think like a Brand, Not a Bank

    Narrado por Holly Adams ...

    Completo

    3 hora 31 minutos

    Harnessing brand power within financial services demands a new way of thinking. It’s not quick. It’s not easy. But it’s a shift that any financial institution can adopt and it’s worth the investment because great brands all speak the same language: returns. Great brands get great returns every time. Cutting expenses and hoping for the best feel like safe solutions when business is unstable. But to ... Leer más

    $14.99 USD o gratis con Kobo Plus

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    What if the real key to a more fulfilling career was not to scale up but to work for yourself and become a successful and sustainable company of one? The New York Times bestselling author of Deep Work Cal Newport calls this book a “must-read for any entrepreneur who prioritizes a rich life over riches.”Company of One offers a refreshingly original small business strategy that’s focused on a ... Leer más

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  • What Rich People Know & Desperately Want to Keep Secret

    de Brian Sher ...
    How You Can Strike It Rich in Life and BusinessFinally, the secrets of the truly wealthy are revealed! Now you can uncover what the world's richest people know that you don't—and learn to apply simple, practical, yet innovative methods that will enrich and enhance your life and bottom line.In What Rich People Know & Desperately Want to Keep Secret, author Brian Sher shares the best-of-the-best ... Leer más

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  • Simple

    Conquering the Crisis of Complexity

    For decades, Alan Siegel and Irene Etzkorn have championed simplicity as a competitive advantage and a consumer right. Consulting with businesses and organizations around the world to streamline products, services, processes and communications, they have achieved dramatic results.In Simple, the culmination of their work together, Siegel and Etzkorn show us how having empathy, striving for clarity, ... Leer más

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  • Choose Possibility

    Take Risks and Thrive (Even When You Fail)

    Wall Street Journal bestseller | An indispensable guide to decision-making and risk-taking for anyone who finds themselves afraid of making a wrong choice in their career. This fresh, new approach comes from one of the most highly regarded and well-respected female tech executives in Silicon Valley, who made many wrong choices in her career, but learned how to turn those down moments into ... Leer más

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  • Love Your Job

    The New Rules for Career Happiness

    AWARDS: Independent Publisher Book Award 2015 (Silver) and National Mature Media Award 2015 (Bronze)Step-by-step tips for revitalizing your careerYes, it is possible to have a job you love, and it doesn't require starting from scratch. Love Your Job is a guide to making work fulfilling and fun — again, or even for the first time. Why count down the hours of the day or the days to retirement when ... Leer más

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  • The Portfolio Life

    How to Future-Proof Your Career, Avoid Burnout, and Build a Life Bigger than Your Business Card

    Whether you’re navigating a bumpy job market, making a post-kid pivot, responding to AI threats, or simply looking for a redesign that reflects updated priorities and ambitions, The Portfolio Life offers a practical way to build diversification and flexibility into your life and career in an ever-changing world.Harvard Business School Senior Lecturer and serial entrepreneur Christina Wallace ... Leer más

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  • Nice Companies Finish First

    Why Cutthroat Management Is Over—and Collaboration Is In

    The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk—to employees, customers, competitors, or anyone else. In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and ... Leer más

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  • Aha Moments in Brand Management

    Commonsense Insights to a Stronger, Healthier Brand

    de Larry Checco ...
    CEOs, executive directors, board members, politicians, religious leaders, and others continue to make the same mindless mistakes. When people consciously make bad decisions, its even more disturbing. These individuals hurt the organizations theyre supposed to lead. They are also hurting clients, customers, and followers of their respective groups. In this guidebook on reputation management, author ... Leer más

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  • Secrets to Success: The Definitive Career Development Guide for New and First Generation Professionals

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  • Been There, Run That

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    $12.99 USD o gratis con Kobo Plus