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  • Sustainable Destination Branding and Marketing

    Strategies for Tourism Development

    Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information ... Leer más

    $132.99 USD

  • Service Failures and Recovery in Tourism and Hospitality

    A Practical Manual

    Tourism and hospitality services are highly prone to service-failure due to a high level of customer-employee contact and the inseparable, intangible, heterogeneous and perishable nature of these services. Service Failures and Recovery in Tourism and Hospitality, with its extensive coverage of the literature, presents an invaluable source of information for academics, students, researchers and ... Leer más

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  • Revolutionizing the Service Industry With OpenAI Models

    Edición de Mahmut Demir, Ali Dalgic ...
    The pressing challenges businesses face are rising, including the ethical considerations associated with artificial intelligence (AI) in the service industry. Revolutionizing the Service Industry with OpenAI Models is a book rooted in real-world examples and expert insights, which provides practical solutions by implementing the latest technology and explores the impact of AI-powered ... Leer más

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  • Handbook of Research on the Impacts and Implications of COVID-19 on the Tourism Industry

    The tourism sector has been deeply affected particularly in economic terms by the COVID-19 pandemic. This crisis has led to new practices and radical changes. Scientists emphasize that mankind will face pandemics more frequently in the forthcoming years. Thus, it is important to understand the negative impacts the COVID-19 pandemic had on the tourism sector as well as the measures that were and ... Leer más

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  • Impact of ICTs on Event Management and Marketing

    Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to market. Without the innovative technologies that have changed the face of the tourism industry, many destinations would be unequipped to handle such a task. Impact of ICTs on Event Management and Marketing is a collection of innovative ... Leer más

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    Series series Emerging Trends in Science, Innovation and Business
    Artificial intelligence (AI) and the Internet of Things (IoT) are redefining the educational landscape across schools, universities, and training institutions worldwide. This book explores how these technologies are reshaping teaching, learning, assessment, governance, and institutional strategy in the evolving EduTech era.Bringing together international scholars and practitioners, this volume ... Leer más

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  • Medical Tourism

    The Ethics, Regulation, and Marketing of Health Mobility

    Edición de C. Michael Hall ...
    Series series Contemporary Geographies of Leisure, Tourism and Mobility
    Medical and health tourism is a significant area of growth in the export of medical, health and tourism services. Although spas and improved well-being have long been part of the tourist experience, health tourism now includes travel for medical purposes ranging from cosmetic and dental surgery through to transplants and infertility treatment. Many countries including China, Cuba, Hungary, India, ... Leer más

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  • Radical Solutions for Artificial Intelligence and Digital Transformation in Education

    Utilising Disruptive Technology for a Better Society

    Series series Education (R0)
    This book facilitates understanding of how artificial intelligence (AI) aids and integrates digital transformation (DT) in education institutions worldwide in various scenarios: learning environments (learning innovation, learning management systems, data and analytics), emerging education trends (business trends, strategic technologies), administrative systems (recruit, retain, advance, ... Leer más

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  • COVID-19 Pandemic, Geospatial Information, and Community Resilience

    Global Applications and Lessons

    "The Open Access version of this book, available at https://www.taylorfrancis.com/books/oa-edit/10.1201/9781003181590**, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license."**Geospatial information plays an important role in managing location dependent pandemic situations across different communities and domains. Geospatial information and ... Leer más

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  • Integrating Micro-Credentials With AI in Open Education

    Edición de Gürhan Durak, Serkan Çankaya ...
    Micro-credentials, which offer smaller certifications for specific skills and competencies, are becoming relevant in today’s job market. When combined with artificial intelligence, these credentials can be personalized and tailored to individual learners, assessing their strengths and areas for improvement. AI can also facilitate the creation and management of these micro-credential programs, ... Leer más

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  • AI, Policy, and the Future of Human-Centered Education

    Edición de Andi Asrifan ...
    As AI becomes more integrated in teaching there is a pressing need for educational systems to remain rooted in human centered values. Policy frameworks play a pivotal role in guiding the ethical deployment of AI, safeguarding learner autonomy, and promoting meaningful human engagement in education. By exploring how thoughtful policy design can harmonize technological advancement with pedagogical ... Leer más

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  • Designing Smart and Resilient Cities for a Post-Pandemic World

    Metropandemic Revolution

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    Are pandemics the end of cities? Or, do they present an opportunity for us to reshape cities in ways making us even more innovative, successful and sustainable? Pandemics such as COVID-19 (and comparable disruptions) have caused intense debates over the future of cities.Through a series of investigative studies, Designing Smart and Resilient Cities for a Post-Pandemic World: Metropandemic ... Leer más

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