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  • Green Marketing

    A Case Study of the Sub-Industry in Turkey

    de A. Kirgiz ...
    Series series Business and Management (R0)
    Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies. ... Leer más

    $49.49 USD

  • Handbook of Innovative Adhesive Technology

    Biodegradable and Cost-Effective Binder for Built Environment and Engineering Sciences

    Edición de Mehmet Serkan Kirgiz ...
    The environmental impact of the common binders used in construction materials is usually evaluated through life-cycle assessment (LCA), which is an effective process to measure the service life of construction materials. As construction materials are wood-based, they need flame retardants and various other additives to develop the desired features, which are added during the manufacturing process ... Leer más

    $249.95 USD

  • Properties of Pre- and Post-Tensioned Hybrid Epoxy–Cement Concrete Members for Construction Applications

    Complete reference on the field of post-tensioned concrete (PTC), covering applications, key trends, recent research, and new technologiesCombining both breadth and depth, Properties of Pre- and Post-Tensioned Hybrid Epoxy–Cement Concrete Members for Construction Applications delivers a comprehensive summary of the field of post-tensioned concrete (PTC).Properties of Pre- and Post-Tensioned Hybrid ... Leer más

    $120.00 USD

  • Revolutionizing Construction and Environmental Engineering With Materials Innovation

    Innovations in material science are revolutionizing the fields of construction and environmental engineering, offering great solutions to challenges dealing with sustainability and durability. Using nanomaterials and advanced building materials are reshaping how infrastructure is designed and built. By integrating cutting-edge materials into construction practices, engineers are not only enhancing ... Leer más

    $206.99 USD

  • Renewable and Cost-Effective Materials and Structural Systems for the Built Environment and Engineering Sciences

    Edición de Mehmet Serkan Kirgiz ...
    Renewable and Cost-Effective Materials and Structural Systems for Built Environment and Engineering Sciences offers a comprehensive and forward-looking examination of next-generation binder systems designed to meet the urgent sustainability demands of modern construction. As traditional binders such as Portland cement, construction lime, and gypsum face increasing scrutiny for their environmental ... Leer más

    $64.99 USD

  • The Structural Integrity of Recycled Aggregate Concrete Produced With Fillers and Pozzolans

    Series series Woodhead Publishing Series in Civil and Structural Engineering
    The Structural Integrity of Recycled Aggregate Concrete Produced with Fillers and Pozzolans presents a review on the use of by-products, fillers and pozzolanic materials in the development of concrete, with an emphasis on structural integrity. The volume is broken down into key sections, including a review of the types of materials that are used as latent hydraulic supplements, fillers and ... Leer más

    $310.49 USD

  • Advance Upcycling of By-products in Binder and Binder-Based Materials

    Edición de Mehmet Serkan Kirgiz ...
    Series series Woodhead Publishing Series in Civil and Structural Engineering
    Advance Upcycling of By-products in Binder and Binder-Based Materials focuses on research trends in binder and binder-based materials containing by-products. The book covers the properties of these materials, both physical and mechanical, and their durability, as well as their inner structure, both at the micro and nano-scale. The reuse of by-products within binder systems is also discussed as ... Leer más

    $207.89 USD

  • Green Marketing in Emerging Economies

    A Communications Perspective

    Series series Business and Management (R0)
    Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising. Achieving green marketing success encompasses influencing, orientating, and communicating green offerings of an organisation to the consumers. Emerging markets particularly provide unique ... Leer más

    $170.09 USD

  • Marketing Communications in Emerging Economies, Volume I

    Foundational and Contemporary Issues

    Series series Business and Management (R0)
    The first of this two-volume work brings to the fore marketing communication theories and concepts that are prominent in emerging economy contexts, and highlights the opportunities and challenges within these markets. Offering a distinctive meaning and importance to both the practice and the theory of marketing communications in emerging economies, this collection introduces the foundational ... Leer más

    $143.09 USD

  • Green Marketing in Emerging Markets

    Strategic and Operational Perspectives

    Series series Business and Management (R0)
    Green marketing has risen in prominence over recent years as corporations face calls to lower their carbon footprint, engage in socially responsible practices, and promote sustainable ways of conducting business. In emerging economies, social, economic, and environmental problems resulting from rapid industrialisation requires urgent attention. Promoting environmentally responsible practices ... Leer más

    $170.09 USD

  • Mehrsprachigkeit im Kontext des Kurmancî-Kurdischen und des Deutschen

    Eine Fallstudie aus einer kurdisch-deutschen Kindertagesstätte

    de Yasar Kirgiz ...
    Series Libro 42 - Language Development
    Das vorliegende Werk stellt sich anhand einer longitudinal angelegten Fallstudie einem Forschungsdesiderat: der mehrsprachigen Erwerbskonstellation Kurmancî-Kurdisch und Deutsch. Über einen Zeitraum von etwa acht Monaten werden die Sprachentwicklung und Sprachkompetenz von sechs Kindern im Vorschulalter in Kurmancî-Kurdisch und in Deutsch mit diversen Instrumenten erfasst und analysiert, wobei ... Leer más

    $59.99 USD o gratis con Kobo Plus

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  • Co-Creation for Sustainability

    The UN SDGs and the Power of Local Partnerships

    The ebook edition of this title is Open Access and freely available to read online.The UN’s Sustainable Development Goals (SDGs) set an ambitious agenda for global problem-solving and create a framework to achieve it through the power of partnerships. Goal 17 points to the central importance of partnerships, networks, and multi-stakeholder collaborations for bringing together a broad range of ... Leer más

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