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  • Business Trends in the Digital Era

    Evolution of Theories and Applications

    by Xiaoming Zhu, Bingying Song, Yingzi Ni, Yifan Ren, Rui Li ...
    Series series Business and Management (R0)
    This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments, this book allows readers to keep abreast of rapidly advancing digital technologies and business ... Read more

    $89.09 USD