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Showing 1 - 12 of 12 results for “xiao ping chen”
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  • What Isn’t Being Said

    Culture and Communication at Work

    by Wendi L. Adair, Nancy R. Buchan, Xiao-Ping Chen, Leigh Anne Liu ...
    Series series Behavioral Science and Psychology (R0)
    This book examines how exactly effective intercultural communication at work takes place. In order to do so, the authors take a deep dive into understanding the communication process and variation in communication patterns across cultures and individuals. They introduce a model that focuses on four sources of nonverbal communication, discuss existing research on intercultural communication in the ... Read more

    $116.09 USD

  • A Journey toward Influential Scholarship

    Insights from Leading Management Scholars

    Edited by Xiao-Ping Chen, H. Kevin Steensma ...
    Retrospective accounts of the careers of twelve prominent management scholars The field of academic management is more competitive than ever before. Moreover, scholars have to deal with rapid advances in technology and an increasingly globalized discipline. But, for those who are prepared, there are also great opportunities to generate new and noteworthy scholarship. In this book, Xiao-Ping Chen ... Read more

    $40.49 USD

  • Leadership of Chinese Private Enterprises

    Insights and Interviews

    by Anne S. Tsui, Yingying Zhang, Xiao-Ping Chen ...
    Series series Business and Management (R0)
    This original book presents in-depth research into thirteen successful Chinese private enterprises through interviews with their founder-entrepreneurs. While Chinese economic growth has focused primarily on governmental policies and institutional factors, Leadership of Chinese Private Enterprises proposes that the success of these firms was primarily due to the ‘visible hands’ of these ... Read more

    $98.09 USD

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  • Hacking Growth

    How Today's Fastest-Growing Companies Drive Breakout Success

    by Sean Ellis, Morgan Brown ...
    The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Read more

    $13.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Lightning in a Bottle

    The Proven System to Create New Ideas and Products That Work

    by David Minter, Michael Reid ...
    "You will never look at 'new ideas' the same way again." —H. Wayne Huizenga, founder and former chairman and CEO of Blockbuster Inc."I would strongly suggest that all marketers read this book before they decide to launch a new product, line extension or enter a new line of business." —Mark R. Goldston, chairman and CEO, United Online, Inc., which includes NetZero, Juno, Classmates and MyPoints.com ... Read more

    $11.59 USD

  • Digital Context 2.0

    Seven Lessons in Business Strategy, Consumer Behavior, and the Internet of Things

    by David Norton ...
    We are in the midst of yet another shift in business models because of digital. This time the force for change is not mobility; it’s data and the Internet of Things. The more devices that connect to each other, the more digital creates a personal ecosystem, called Digital Context. Digital Context is as distinct a shift in business strategy from omni-channel as omni-channel was from the first multi ... Read more

    $9.99 USD or Free with Kobo Plus

  • The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing Plans

    by Robert J. Hamper ...
    THE DEFINITIVE M ARKETING GUIDE FOR THE 21st CENTURYEverything You Need to Plan Your Strategy and Achieve Your GoalsFrom Fortune 500 consultant Robert J. Hamper--the man who wrote the book on strategic marketing--comes a powerful new blueprint for growth in today's economy. Combining time-tested marketing tools with the latest global trends, this ready-to-use book guides you through every step of ... Read more

    $32.39 USD

  • Word of Mouse

    The Marketing Power of Collaborative Filtering

    by John Riedl, Joseph Konstan ...
    Through compelling case studies, Word of Mouse maps out a broad range of strategies that companies can employ to raise revenue, customer loyalty, and satisfaction.At the vanguard of the Internet revolution are two computer scientists from Minnesota who are pioneers of Collaborative Filtering (CF). CF is a technology that enables companies to understand their customers and in turn sell products, ... Read more

    $7.99 USD

  • Research Methods

    by Steve Chapman, Patrick McNeill, Patrick McNeill ...
    Since its first edition in 1985, Patrick McNeill's Research Methods has become a classic introductory text for students of sociology at A level and in undergraduate courses as well as for a range of specialists in education, business, social care and medicine who need a brief but authoritative account of how sociologists set about conducting research.After a brief overview of the history of ... Read more

    $57.99 USD

  • Generation Reinvention

    How Boomers Today Are Changing Business, Marketing, Aging and the Future

    by Brent Green ...
    Guidance you need to understand and embrace the nations most economically dominant generation. B. Joseph Pine II, coauthor, The Experience Economy and Authenticity The first book about Boomer men to integrate gender and generational insights into a framework marketers can use. Marti Barletta, author, Marketing to Women and PrimeTime Women a masterful job of envisioning how Baby Boomer men are ... Read more

    $8.69 USD

  • The Trend Management Toolkit

    A Practical Guide to the Future

    by A. Kjaer ...
    Series series Business and Management (R0)
    In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead. ... Read more

    $53.99 USD

  • How Humans Fight the Laws of Nature -- and Lose -- Discover How to Thrive in Life and Business

    by Bill Caswell ...
    All too often, in our efforts to be ambitious and succeed in life, we fight against nature's laws and fail. What would happen if we could understand some of the basic natural principals and apply them effectively? As well, if things aren't going quite right, could a new perspective on nature provide us insights to help us recover and move forward? ... Read more

    $9.95 USD or Free with Kobo Plus