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  • Redefining Well-Being in Nations and Organizations

    A Process of Improvement

    Series series Business and Management (R0)
    Redefining Well-Being in Nations and Organizations is an essential book for researchers, policy makers and managers. It provides a new multi-disciplinary perspective on wellbeing and engagement, reviewing the latest research from several previously unrelated disciplines to develop a process for active committed enthusiasm (PACE), encompassing theory and clarifying the definitions of, and ... Read more

    $89.09 USD

  • Transforming Engagement, Happiness and Well-Being

    Enthusing People, Teams and Nations

    Series series Business and Management (R0)
    This book aims to help leaders maximise the engagement of employees and citizens by exploring the impact of a process of active enthusiasm (PACE). Engagement of employees has long been recognised as a key factor for organisational and national success. Yet, worldwide, engagement levels languish at only 25%. Providing a practical model, developed from in-depth global research, the authors show that ... Read more

    $40.49 USD

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    Why Things Catch On

    by Jonah Berger ...
    The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... Read more

    $13.99 USD

  • Phishing for Phools

    The Economics of Manipulation and Deception

    Why the free-market system encourages so much trickery even as it creates so much goodEver since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize–winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm ... Read more

    $21.59 USD

  • Unconscious Branding

    How Neuroscience Can Empower (and Inspire) Marketing

    For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop strategies, they need to recognize that consumers have strategies too . . .human strategies, not consumer ... Read more

    $12.99 USD

  • Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole

    How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole

    "Powerful and disturbing. No one who cares about the future of our public life can afford to ignore this book."—Jackson LearsA powerful sequel to Benjamin R. Barber's best-selling Jihad vs. McWorld, Consumed offers a vivid portrait of an overproducing global economy that targets children as consumers in a market where there are never enough shoppers and where the primary goal is no longer to ... Read more

    $12.29 USD

  • Curing Affluenza

    How to Buy Less Stuff and Save the World

    Affluenza has not just changed the world, it has also changed the way we see the world. Short of money? Borrow some. Caught in the rain? Buy an umbrella. Thirsty? Buy a bottle of water and throw the bottle away. Our embrace of “convenience” and our acceptance of our inability to plan ahead is an entirely new way of thinking, and over the past seventy years we have built a new and different ... Read more

    $16.59 USD

  • The New Trail of Tears

    How Washington Is Destroying American Indians

    If you want to know why American Indians have the highest rates of poverty of any racial group, why suicide is the leading cause of death among Indian men, why native women are two and a half times more likely to be raped than the national average and why gang violence affects American Indian youth more than any other group, do not look to history. There is no doubt that white settlers devastated ... Read more

    $17.29 USD

  • Solar Success Principles

    by Keith Cronin ...
    Solar Success Principles- How to Make a Difference and a Fortune in the Green Economy.The first book of its kind to combine the business metrics necessary to thrive in the high growth solar industry. This book is for solar integrators and all of their staff. It also reaches venture capitalists and investors that want to work with solar integrators in project development.The book takes the reader ... Read more

    $9.95 USD or Free with Kobo Plus

  • The Myth of Achievement Tests

    The GED and the Role of Character in American Life

    Achievement tests play an important role in modern societies. They are used to evaluate schools, to assign students to tracks within schools, and to identify weaknesses in student knowledge. The GED is an achievement test used to grant the status of high school graduate to anyone who passes it. GED recipients currently account for 12 percent of all high school credentials issued each year in the ... Read more

    $25.19 USD

  • Consumer Republic

    Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World

    by Bruce Philp ...
    Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation of Bruce Philp's message is this single, inarguable truth: Brands make corporations accountable. They are the only leverage the average consumer has with which to make a company behave itself. Expensive to create, essential to making money, and more public than anything else a ... Read more

    $13.99 USD

  • Secrets of the Moneylab

    How Behavioral Economics Can Improve Your Business

    Taking the findings of behavioral economics from the cocktail party to the boardroom.Experimental economist Kay-Yut Chen leads an economics lab at Hewlett- Packard-the first of its kind at any company. His groundbreaking research into human behavior has turned into tangible results for HP. He has saved the company millions of dollars, simply by explaining why people really do the things they do. ... Read more

    $14.99 USD