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“will leach”

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  • Audiobook

    Marketing to Mindstates

    The Practical Guide to Applying Behavior Design to Research and Marketing

    by Will Leach ...
    Narrated by Mike Rylander ...

    Unabridged

    4 hours 46 min

    Your nonconscious mind will filter out more than 99 percent of marketing you “see” today. Traditional marketing simply doesn’t work in today’s complex world. To reach today’s customers and influence their purchases, marketers and market researchers need to understand and harness the power of applied behavior psychology and behavior economics to break through these nonconscious filters and drive ... Read more

    $14.99 USD or Free with Kobo Plus