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“w eugene estes”

Showing 1 - 12 of 12 results for “w eugene estes”
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  • What Every Engineer Should Know About Project Management

    by Arnold M. Ruskin, W. Eugene Estes ...
    Covering the roles and responsibilities of the project manager, this second edition describes requirement specifications, work breakdown structures, project control and risk management, and offers new information on motivation, matrix arrangements, and project records. Discussing the anatomy of a project planning and control and techniques, the aut ... Read more

    $91.99 USD

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  • Process Theory

    The Principles of Operations Management

    by Matthias Holweg, Jane Davies, Arnoud De Meyer, Benn Lawson, Roger Schmenner ...
    The motivation for this book came out of a shared belief that what passed as 'theory' in operations management (OM) was all too often inadequate. In one respect, OM scholars were bending over backwards to make theories from other fields fit our research problems. In another, questionable assumptions were being used to apply mathematics to OM problems. Neither proved a good match with what the ... Read more

    $41.39 USD

  • The McGraw-Hill 36-Hour Course: Operations Management

    by Linda Brennan ...
    Series series McGraw-Hill 36-Hour Courses
    Take a crash course in boosting operational efficiency!Whether a business manufactures trucks, delivers packages, or sells coffee, it lives and breathes on its operations. Without exception. Ensuring smooth, efficient processes is a challenging task--but the rewards are immense. The McGraw-Hill 36-Hour Course: Operations Management puts you on the fast track to bolstering and managing the ... Read more

    $17.29 USD

  • Scrumban [R]Evolution, The

    Getting the Most Out of Agile, Scrum, and Lean Kanban

    by Ajay Reddy ...
    Series series Agile Software Development Series
    Create Thriving, High-Performing Teams and Organizations with ScrumbanScrumban allows you to use Kanban as a catalyst for increasingly valuable changes to your existing software development processes, amplifying and expanding upon Scrum’s benefits. Now, there’s a definitive guide to Scrumban that explains what it is (and isn’t), how and why it works, and how to use it to improve both team and ... Read more

    $36.89 USD

  • Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

    by Harry Macdivitt, Mike Wilkinson ...
    A Groundbreaking Pricing Model for the New Business LandscapeWhy would any customer choose Brand X over Brand Y, regardless of price? In a word: Value.When customers feel they are getting good value from your product or service, they are more than happy to pay more—which is good news for you and your business. Even in today’s global market—with its aggressive competitors, low-cost commodities, ... Read more

    $35.99 USD

  • EDGE

    Value-Driven Digital Transformation

    by Jim Highsmith, Linda Luu, David Robinson ...
    EDGE: The Agile Operating Model That Will Help You Successfully Execute Your Digital Transformation“[The authors’] passion for technology allows them to recognize that for most enterprises in the 21st century, technology is THE business. This is what really separates the EDGE approach. It is a comprehensive operating model with technology at its core.”—From the Foreword by Heidi Musser, Executive ... Read more

    $30.59 USD

  • Branding to Differ

    The Brand Building Handbook for Business Leaders.

    by Jean-Luc Ambrosi ...
    In Branding to Differ, Jean-Luc Ambrosi provides a practical and comprehensive look at best practice branding for those requiring a real understanding of brand development and management. Ambrosi demonstrates that the brand is fundamentally a promise, that it impacts both the emotional and rationale mind, and that ultimately good branding is about expressing a difference. He shows concisely how to ... Read more

    $12.39 USD

  • Project Management the Agile Way

    Making it Work in the Enterprise

    by John C. Goodpasture ...
    Project Management the Agile Way was written for experienced project managers, architects and systems analysts who are comfortable in traditional methods of project management but now need to learn about agile methods for software projects and understand how to make agile work effectively in the enterprise. The methodologies included under the agile umbrella go by many names, such as Scrum, XP, ... Read more

    $40.49 USD

  • Value Optimization for Project and Performance Management

    by Robert B. Stewart ...
    Discover the proven process for maximizing the potential value of any project.Showing readers how to apply value optimization techniques to project and performance management, dramatically increasing results and efficiency, Value Optimization for Project and Performance Management is written to compliment the Project Management Body of Knowledge, the guidance published by the Project Management ... Read more

    $39.00 USD

  • Contextual Pricing: The Death of List Price and the New Market Reality

    by Michael Barzelay, John G. Hanson, Cecilia Nguyen, Robert G. Docters ...
    A REVOLUTIONARY NEW PERSPECTIVE ON HOW PRICING REALLY WORKS“Contextual Pricing delivers a knock-out punch to complacent and low-return pricing approaches. . . . This book is full of intriguing, fresh insights which will expand your perspective on what is possible in maximizing revenue from your company’s products and services.”—Mark Greatrex, Chief Marketing Officer, Cox Communications, and former ... Read more

    $22.69 USD

  • Marketing Strategy

    Based on First Principles and Data Analytics

    by Robert W. Palmatier, Shrihari Sridhar ...
    Marketing Strategy offers a unique and dynamic approach based on four underlying principles that underpin marketing today: All customers differ; All customers change; All competitors react; and All resources are limited. The structured framework of this acclaimed textbook allows marketers to develop effective and flexible strategies to deal with diverse marketing problems under varying ... Read more

    $64.79 USD

  • Business Strategy Essentials You Always Wanted To Know (Second Edition)

    A Beginner's Guide to Strategic Management, Porter's Five Forces, Industry Life Cycles & Execution

    by Vibrant Publishers, Callie Daum ...
    Series series Self-Learning Management Series
    Business Strategy concepts explained in a simplified wayFundamentals and important strategies includedPractical approach for application by business & working professionalA guide to identifying a company's current strategy and executing new, transformative strategies that will boost the overall business.Business Strategy Essentials You Always Wanted To Know ... ... Read more

    $32.39 USD or Free with Kobo Plus