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  • Contemporary Management Frameworks for Consumer-Organization Relationships

    Edited by Varinder Singh Rana ...
    Contemporary organizations operate in an environment where consumer expectations are constantly evolving, experiences are increasingly personalized, and relationships extend far beyond single transactions. As a result, management has shifted from a transaction-based approach to one centered on building trust, fostering engagement, creating shared value, and cultivating long-term loyalty. In today ... Read more

    $211.49 USD

  • Future of Contactless Technology in Hotels and Restaurants

    Edited by Varinder Singh Rana ...
    The future of contactless technology in hotels and restaurants transforms the guest experience, driven by growing consumer expectations for convenience, hygiene, and efficiency. From mobile check-ins and digital room keys to touchless payment systems and voice-activated in-room controls, these innovations streamline operations while enhancing personalization. In restaurants, QR code menus, self ... Read more

    $188.99 USD

  • Supporting Microenterprise Development With Local Food Tourism

    Edited by Varinder Singh Rana ...
    Food has always been more than a source of nourishment; it reflects culture, heritage, and community identity. This connection makes local food tourism a powerful driver of economic development. As travelers increasingly seek authentic culinary experiences that connect them with local traditions, new opportunities emerge for small restaurants and home-based food businesses that offer experiences ... Read more

    $202.49 USD

  • Strategic Human Resources in the Modern Service Economy

    Strategic human resources drive organizational success in the modern service economy, where value is created through products, people, relationships, and expertise. As service-based industries expand and evolve, HR functions focus on aligning talent management, organizational culture, and workforce development with long-term strategic goals. This shift embraces new approaches to employee ... Read more

    $170.99 USD

  • Technology, Innovation, and Strategic Transformation in Human Resource Management

    Technology and innovation reshape the landscape of human resources (HR), transforming how organizations retain talent. The integration of digital tools like AI, data analytics, and automation has shifted HR to a strategic partner that informs decision-making and organizational growth. This transformation enables more efficient talent management, personalized employee experience, and data-driven ... Read more

    $175.49 USD

  • Neuro-Nutraceuticals and Drug Discovery and Delivery in Alzheimer’s Disease

    Volume 1: Targeting Key Pathological Pathways

    The number of people living with dementia is expected to rise from 55 million in 2019 to 139 million in 2050, according to a report by WHO. Treatments and potential cures for Alzheimer’s have been researched for a long time now. Conventional drugs, while providing symptomatic relief, have often fallen short of halting the relentless progression of this neurodegenerative disorder. This new two ... Read more

    $220.00 USD

  • Neuro-Nutraceuticals and Drug Discovery and Delivery in Alzheimer’s Disease

    Volume 2: Strategies to Unlock the Brain’s Fortress

    The number of people living with dementia is expected to rise from 55 million in 2019 to 139 million in 2050, according to a report by WHO. Conventional drugs, while providing symptomatic relief, have often fallen short of halting the relentless progression of this neurodegenerative disorder. This new two-volume set represents a collective effort to delve into the potential of nature’s ... Read more

    $220.00 USD

  • Global Sustainable Practices in Gastronomic Tourism

    Developing sustainable practices in gastronomic tourism is essential for creating a responsible and impactful travel experience. As travelers become conscious of their environmental and social impact, the culinary tourism sector prioritizes sustainability at every stage. This includes promoting local ingredients, supporting small-scale producers, and minimizing food waste while also celebrating ... Read more

    $323.99 USD

  • Transforming the Service Sector With New Technology

    Technology can impact the service sector in a variety of ways. It can be used to transform a number of service-related businesses, including hospitality, tourism, banking, healthcare, and others. Businesses navigating the rapidly changing landscape of services and technology can benefit from it by using emerging technology to create new services or improve existing ones. With the rapid rise in ... Read more

    $175.49 USD

  • Exploring the World With Blockchain Through Cryptotravel

    In recent years, blockchain technology has introduced great changes within the travel industry, revolutionizing everything from booking accommodations and flights to securing transactions and verifying identities. By offering a decentralized and transparent approach, blockchain is transforming the way we experience travel, making processes more efficient, reducing costs, and enhancing security. ... Read more

    $233.99 USD

  • Marketing Strategies for Total Quality Management in Hospitality Excellence

    In the hospitality industry, marketing strategies have a symbiotic relationship with Total Quality Management (TQM). When these two key characteristics are combined, they prove useful to improve service quality, customer satisfaction, and drive business growth. Therefore, effective marketing strategies that are consistent with TQM principles encourage a culture of continuous improvement and ... Read more

    $170.99 USD

  • Multi-Criteria Decision Modelling

    Applicational Techniques and Case Studies

    Series series Science, Technology, and Management
    This book examines Multi-Criteria Decision Modelling (MCDM) methodologies and facilitates diverse ways for strategic decision-making in a variety of practical applications. This book also provides a pragmatic foundation for solving real-life problems in different scenarios of emerging global markets.Multi-Criteria Decision Modelling: Applicational Techniques and Case Studies depicts the use of ... Read more

    $68.99 USD