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Showing 1 - 12 of 12 results for “tim mazzarol”
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  • Co-operative and Mutual Enterprises Research

    A Comprehensive Overview

    by Tim Mazzarol ...
    Series series Routledge Advances in Management and Business Studies
    Co-operative and mutual enterprise is one of the oldest and most enduring forms of business, encompassing co-operatives, mutual firms, friendly societies, and credit unions. This book provides an expert overview of contemporary research in this important field.Governments around the world have encouraged the development of co-operative and mutual enterprises (CMEs), yet relatively little attention ... Read more

    $57.99 USD

  • Commercialisation and Innovation Strategy in Small Firms

    Learning to Manage Uncertainty

    by Tim Mazzarol, Sophie Reboud, Delwyn Clark, Monique Moore, Peter Malone, Geoffrey N. Soutar ...
    Series series Business and Management (R0)
    This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made ... Read more

    $134.09 USD

  • Small Business Management

    Theory and Practice

    by Tim Mazzarol, Sophie Reboud ...
    Series series Business and Management (R0)
    This textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms.For students interested in establishing and managing their own small firm, this book helps them to focus their thinking on the realities of life as a small ... Read more

    $62.99 USD

  • Workbook for Small Business Management

    Theory and Practice

    by Tim Mazzarol, Sophie Reboud ...
    Series series Business and Management (R0)
    This workbook accompanies the textbook Small Business Management: Theory and Practice.The textbook familiarises students with the theory and practice of small business management and challenges assumptions that may be held about the way small business management can or should adopt the management practices of larger firms.For students interested in establishing and managing their own small firm, ... Read more

    $58.49 USD

  • Entrepreneurship and Innovation

    Theory, Practice and Context

    by Tim Mazzarol, Sophie Reboud ...
    Series series Business and Management (R0)
    This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is ... Read more

    $116.09 USD

  • Workbook for Entrepreneurship and Innovation

    Theory, Practice and Context

    by Tim Mazzarol, Sophie Reboud ...
    Series series Business and Management (R0)
    This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is ... Read more

    $76.49 USD

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  • The Smart Entrepreneur

    How to Build for a Successful Business

    by Bart Clarysse, Sabrina Kiefer ...
    More people than ever are becoming entrepreneurs, but the perils of starting your own business are well–documented. The Smart Entrepreneur teaches you how to avoid these pitfalls and make your business a success by following a series of practical and easy–to–understand stepsThe Smart Entrepreneur uses a combination of both mainstream business experiences and state–of–the–art academic research, ... Read more

    $14.99 USD or Free with Kobo Plus

  • Business Strategy

    by George Stonehouse, Bill Houston ...
    'Business Strategy: an introduction' is an accessible textbook that provides a straightforward guide for those with little or no knowledge of the subject. It presents complex issues and concepts in a clear and compact manner, so that readers gain a clear understanding of the topics addressed. The following features are included: * A comprehensive introduction to the subjects of business strategy ... Read more

    $87.99 USD

  • Supply Chain Risk Management

    Vulnerability and Resilience in Logistics

    by Donald Waters ...
    Vulnerability to sudden supply chain disruption is one of the major threats facing companies today. The challenge for businesses today is to mitigate this risk through creating resilient supply chains.Addressing this need, ***Supply Chain Risk Management***guides you through the whole risk management process from start to finish. Using jargon-free language, this accessible book covers the ... Read more

    $58.99 USD

  • Strategic Management Accounting

    by Keith Ward ...
    * Challenging and provocative book * Shows how management accounting techniques can be integrated into the strategic decision making process * Extensive use of practical examples from a variety of contexts.An introduction to business strategy for management accountants, financial accountants or managers with an accounting orientation. The book places management accounting clearly within the ... Read more

    $89.99 USD

  • Risk Management

    by Paul Hopkin ...
    Series series Strategic Success
    Risk management is not just a topic for risk professionals. Managers and directors at all levels must be equipped with an understanding of risk and the tools and processes required to assess and manage it successfully. Risk Management offers a practical and structured approach while avoiding jargon, theory and many of the complex issues that preoccupy risk management practitioners but have little ... Read more

    $38.99 USD

  • Value-based Marketing

    Marketing Strategies for Corporate Growth and Shareholder Value

    by Peter Doyle ...
    This book provides a clear practical introduction to shareholder value analysis for the marketing professional. It gives them the tools to develop the marketing strategies that will create the most value for business. For top management and CFOs the book explains how marketing generates shareholder value. It shows how top management should evaluate strategies and stimulate more effective and ... Read more

    $55.00 USD