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Showing 1 - 12 of 12 results for “ted neward”
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  • Developer Relations Activity Patterns

    A Unified Approach to DevRel, DX, and Community Management

    by Ted Neward, Scott T. McAllister, David Neal, Chris Woodruff ...
    Series series Professional and Applied Computing (R0)
    Developer relations (DevRel) go beyond just blog posts, conference talks, and clever tweets. It is a discipline grounded in intention, empathy, and consistent actions. This book outlines foundational strategies employed by successful DevRel teams in just 39 focused patterns.Using a tactical approach to effectively engage in developer relations, eachpattern is based on real-world experience and ... Read more

    $35.99 USD

  • C# Language Pocket Reference

    by Peter Drayton, Ben Albahari, Ted Neward ...
    Series series
    C# programmers all have one thing in common -- they're learning a new language. That fact alone brings challenges, frustrations, and constant demands on your patience. And, no matter how good your reference books are, you can't always stop to thumb through hundreds of pages to find the piece of information you need. Your answer is the C# Language Pocket Reference. Concise and easy to use, this ... Read more

    $6.99 USD

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  • Successful Business Process Management

    What You Need to Know to Get Results

    by Paula Berman ...
    This book has done all the homework for you and provides a succinct, accessible overview on the training and tools available for process improvement that fills that gap of being not too rigid nor too blasé.Too few standard procedures within an organization and inefficiency will inevitably ensue. But too many, and creativity is stifled. This catch-22 is enough to make heads spin! How does one ... Read more

    $13.49 USD or Free with Kobo Plus

  • Agile and Lean Program Management

    Scaling Collaboration Across the Organization

    by Johanna Rothman ...
    Scale collaboration, not process.If you’re trying to use agile and lean at the program level, you’ve heard of several approaches, all about scaling processes. If you duplicate what one team does for several teams, you get bloat, not delivery. Instead of scaling the process, scale everyone's collaboration.With autonomy, collaboration, and exploration, teams and program level people can decide how ... Read more

    $34.99 USD or Free with Kobo Plus

  • The SaaS Email Marketing Playbook

    Convert Leads, Increase Customer Retention, and Close More Recurring Revenue With Email

    by Étienne Garbugli ...
    “A great no-BS resource where you are guaranteed to pick up useful tips and approaches, whether you’re an email pro or just starting out.” – Andrus Purde, Founder & CEO, Outfunnel- -No matter how great your product is, it’s very likely that 40–60% of free trials never see your product a second time. This means that you stand to lose up to 60% of your hard-earned signups. Do you just let them go ... Read more

    $9.99 USD or Free with Kobo Plus

  • Disciplined Agile Delivery

    A Practitioner's Guide to Agile Software Delivery in the Enterprise

    by Mark Lines, Scott Ambler ...
    Series series IBM Press
    Master IBM’s Breakthrough DAD Process Framework for Succeeding with Agile in Large, Complex, Mission-Critical IT ProjectsIt is widely recognized that moving from traditional to agile approaches to build software solutions is a critical source of competitive advantage. Mainstream agile approaches that are indeed suitable for small projects require significant tailoring for larger, complex ... Read more

    $57.59 USD

  • CRM For Dummies

    by Lars Helgeson ...
    Save time, save money, and grow your business with more effective CRMCRM For Dummies is the small business leader's guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales, marketing, events, and more. Solutions exist for businesses of any size, but how do you know which one ... Read more

    $18.00 USD

  • Inbound Marketing and SEO

    Insights from the Moz Blog

    by Rand Fishkin, Thomas Høgenhaven ...
    Learn from the leading resource on the latest inbound marketing techniquesAs the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels. The Moz Blog is the go-to place for the latest thought leadership on the shifts in inbound marketing and SEO. This book cherry-picks ... Read more

    $20.00 USD

  • Marketing Automation For Dummies

    by Mathew Sweezey ...
    Multiply the effectiveness of your campaigns with marketing automationMarketing automation technology has been shown to dramatically increase lead conversions and average deal sizes as well as improving forecasting and customer segmentation. A subset of CRM, it focuses on defining, scheduling, segmenting, and tracking marketing campaigns. This friendly book demystifies marketing automation in ... Read more

    $19.00 USD

  • Business Analysis For Dummies

    by Alison Cox ...
    Build a successful career in business analysisWhen it comes to doing good business, change is a very good thing. And effective business analysts are at the heart of identifying opportunities for growth and implementing the solutions that can transform an organization’s foundation—and ultimately increase its profitability. Whether you’re an aspiring business analysis professional or a seasoned ... Read more

    $18.00 USD

  • Complete Guide to B2B Marketing, The

    New Tactics, Tools, and Techniques to Compete in the Digital Economy

    by Kim Ann King ...
    To succeed at B2B marketing today, you must excel across all areas: from getting your message out, to generating demand, to enabling sales teams. New technologies and new techniques make excellence possible. Now, top B2B marketer Kim Ann King brings together all the best practices and tools you need to make excellence real.In The Complete Guide to B2B Marketing, King helps you succeed by focusing ... Read more

    $27.39 USD

  • Lead Generation For Dummies

    by Dayna Rothman ...
    Learn how to get your message heard above the online noiseThe buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century lead generation, and this book shows you how. It's packed with effective strategies for inbound and outbound marketing tactics that will generate leads in today's market. You'll learn the ... Read more

    $16.00 USD