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Selling Your Value Proposition

How to Transform Your Business into a Selling Organization

by Cindy Barnes, Helen Blake, Tamara Howard ...

A value proposition is created from the combination of a company's products and services, and the value gained by the customer. It is used to drive better business, and is essential to success for any business - without it, companies are at risk of losing customers and being drowned out in crowded marketplaces. ***Selling Your Value Proposition***is a practical, user-friendly guide to establishing ... Read more

$46.99 USD

A value proposition is created from the combination of a company's products and services, and the value gained by the customer. It is used to drive better business, and is essential to success for any business - without it, companies are at risk of losing customers and being drowned out in crowded marketplaces. ***Selling Your Value Proposition***is a practical, user-friendly guide to establishing
... Read more

Win-Win Influence: How to Enhance Your Personal and Business Relationships (with NLP)

by Roger Ellerton ...

You can get anything in the world that you want, if you help somebody else get something they want. —Zig ZiglerWhether you are a parent, son/daughter, friend, employee, manager or salesperson, you are constantly influencing others to accept you, your ideas, products or services. Those who masterfully present themselves and their ideas in a win-win manner, get ahead. Those who do not, may reap ... Read more

$3.99 USD or Free with Kobo Plus

You can get anything in the world that you want, if you help somebody else get something they want. —Zig ZiglerWhether you are a parent, son/daughter, friend, employee, manager or salesperson, you are constantly influencing others to accept you, your ideas, products or services. Those who masterfully present themselves and their ideas in a win-win manner, get ahead. Those who do not, may reap
... Read more
Selling Energy

Inspiring Ideas That Get More Projects Approved!

by Mark T. Jewell, Rachel A. Christenson, Michael Bannett ...

--#8 on The Wall Street Journal Best-Seller list for business hardback -- Given the abundance of commercially available energy-saving technologies, talented technologists to apply them, and even generous rebates to help finance them, why in the world aren't more efficiency projects approved? Based on twenty years of experience influencing efficiency decision-making in more than three billion ... Read more

$1.99 USD

--#8 on The Wall Street Journal Best-Seller list for business hardback -- Given the abundance of commercially available energy-saving technologies, talented technologists to apply them, and even generous rebates to help finance them, why in the world aren't more efficiency projects approved? Based on twenty years of experience influencing efficiency decision-making in more than three billion
... Read more
Dealstorming

The Secret Weapon That Can Solve Your Toughest Sales Challenges

by Tim Sanders ...

Sales genius is a team sport.As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on the line."Dealstorming" is Tim Sanders’s term for a structured, scalable, repeatable process that can break ... Read more

$15.99 USD

Also available as: Audiobook

Sales genius is a team sport.As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on the line."Dealstorming" is Tim Sanders’s term for a structured, scalable, repeatable process that can break
... Read more

Also available as: Audiobook
An Introduction to The Five Abilities of Incredibly Successful Salespeople

by Rick Wong ...

Incredibly successful sales people are naturally drawn to action and results; they thrive on the heat of the sales battle. They would rather be learning from an irate customer than reading a textbook on how to handle an irate customer. If you are drawn to results that come from the best next actions, this book is for you. It addresses the most common execution problems that sales people have to ... Read more

Free

Incredibly successful sales people are naturally drawn to action and results; they thrive on the heat of the sales battle. They would rather be learning from an irate customer than reading a textbook on how to handle an irate customer. If you are drawn to results that come from the best next actions, this book is for you. It addresses the most common execution problems that sales people have to
... Read more
Business-to-Business Marketing

A step-by-step guide

by Mark Eardley ...

The way businesses buy from one another has changed profoundly in recent years. Markets have evolved, disruptive technologies have sprung up and buyers’ expectations have changed. But despite this, the fundamentals of business-to-business marketing have remained constant: today’s corporate decision-makers still need to know who you are, what you do and why you matter to them. In Business-to ... Read more

$9.09 USD

The way businesses buy from one another has changed profoundly in recent years. Markets have evolved, disruptive technologies have sprung up and buyers’ expectations have changed. But despite this, the fundamentals of business-to-business marketing have remained constant: today’s corporate decision-makers still need to know who you are, what you do and why you matter to them. In Business-to
... Read more
Book Yourself Solid

The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling

by Michael Port ...

Kick off the cycle of success with serious self-promotion that worksBook Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force ... Read more

$15.00 USD

Also available as: Audiobook

Kick off the cycle of success with serious self-promotion that worksBook Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force
... Read more

Also available as: Audiobook
Fashion Marketing

by Tony Hines, Margaret Bruce ...

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury ... Read more

$265.00 USD

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury
... Read more
Designing Customer Service Processes

by Jochen Wirtz ...

Series Book 6 - Winning in Service Markets Series
From a customer's perspective, services are experiences. From the organization's perspective, services are processes that have to be designed and managed to create the desired customer experience. This makes processes the architecture of services. Designing Customer Service Processes will discuss how service processes can be designed and improved to deliver the promised value proposition. This ... Read more

$4.99 USD

From a customer's perspective, services are experiences. From the organization's perspective, services are processes that have to be designed and managed to create the desired customer experience. This makes processes the architecture of services. Designing Customer Service Processes will discuss how service processes can be designed and improved to deliver the promised value proposition. This
... Read more
The Sales Book

by Graham Yemm ...

The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure:The objectives of each sectionAn overview of the main principlesWhat you need to do to achieve successA speed-read checklist to help you remember key pointsWhether ... Read more

$12.99 USD

The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure:The objectives of each sectionAn overview of the main principlesWhat you need to do to achieve successA speed-read checklist to help you remember key pointsWhether
... Read more
The Long Tail Theory for Business

Find your niche and future-proof your business

by 50minutes ...

Series Book 26 - Management & Marketing
Find your niche and future-proof your business!This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time.In 50 minutes you will be able to:• Understand the uses of the long tail theory in the digital product market and how you can use it to sell products and for search engine optimization• ... Read more

$9.99 USD or Free with Kobo Plus

Also available as: Audiobook

Find your niche and future-proof your business!This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time.In 50 minutes you will be able to:• Understand the uses of the long tail theory in the digital product market and how you can use it to sell products and for search engine optimization•
... Read more

Also available as: Audiobook
Sales Target Assurance Planning

by Steve Hay, Alan McCarthy ...

This book provides a wealth of material to show salespeople how to continually and assuredly hit sales targets. It is based on a winning combination of practical experience and good research. For over 30 years across 40 countries plus 26 of the American states, the Resource Development Centre (RDC) has helped thousands of sales people to meet their sales target on a regular basis.The authors, Alan ... Read more

$4.99 USD or Free with Kobo Plus

This book provides a wealth of material to show salespeople how to continually and assuredly hit sales targets. It is based on a winning combination of practical experience and good research. For over 30 years across 40 countries plus 26 of the American states, the Resource Development Centre (RDC) has helped thousands of sales people to meet their sales target on a regular basis.The authors, Alan
... Read more

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Selling Your Value Proposition

People who read this also enjoyed

Win-Win Influence: How to Enhance Your Personal and Business Relationships (with NLP)

Selling Energy

Dealstorming

An Introduction to The Five Abilities of Incredibly Successful Salespeople

Business-to-Business Marketing

Book Yourself Solid

Fashion Marketing

Designing Customer Service Processes

The Sales Book

The Long Tail Theory for Business

Sales Target Assurance Planning

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