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  • The Oxford Handbook of Strategy Implementation

    Series series Oxford Handbooks
    Many strategies fail not because they are improperly formulated but because they are poorly implemented. The Oxford Handbook of Strategy Implementation examines the crucial role of implementation in how business and managerial strategies produce returns. In this wide-ranging collection of essays, leading scholars address governance, resources, human capital, and accounting-based control systems, ... Read more

    $116.99 USD

  • Managing Human Resources in Cross-Border Alliances

    Series series Global HRM
    Across the world, companies are forming some of the most complex and exciting collaborations in the business world: cross-border alliances (CBAs). Yet while this offers multinational companies a way into the global marketplace, there is no guarantee of success.This book looks at the business and human resource issues arising in these complex collab ... Read more

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  • The Essential Deming: Leadership Principles from the Father of Quality

    The name W. Edwards Deming is synonymous with the most insightful views, ideas, and commentary on management and quality control. Referred to as "the high prophet of quality" by the New York Times, Deming was instrumental in the spectacular rise of Japanese industry after World War II and influenced many of the world's most innovative managers in the ensuing decades. His original ideas led ... Read more

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  • The Marketing Gurus

    Lessons from the Best Marketing Books of All Time

    Indispensable summaries of the best marketing books of our timeSince 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Focused, insightful, and practical, Soundview’s summaries have been acclaimed as the definitive selection service for the sophisticated business book reader.Now Soundview is bringing together ... Read more

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  • How to Get Free Publicity

    You will learn that it can be surprisingly easy to get yourself free exposure in many quality and targeted publications. With clear guidelines, a powerful objective and creative thinking the world is yours for the taking. This book, once described in a review as 'deceptively simple' has no-nonsense information that is on target.If you have tried to gain free publicity and failed you need a better ... Read more

    $1.99 USD or Free with Kobo Plus

  • HBR Guide to Leading Teams (HBR Guide Series)

    by Mary Shapiro ...
    Series series HBR Guide
    Great teams don’t just happen.How often have you sat in team meetings complaining to yourself, “Why does it take forever for this group to make a simple decision? What are we even trying to achieve?” As a team leader, you have the power to improve things. It’s up to you to get people to work well together and produce results.Written by team expert Mary Shapiro, the HBR Guide to Leading Teams will ... Read more

    $15.99 USD or Free with Kobo Plus

  • DK Essential Managers: Effective Public Relations

    by DK ...
    Series series DK Essential Managers
    Learn all you need to know about how to generate and manage publicity — from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and product launches. Power tips ... Read more

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  • Monozukuri in Practice

    Achieving Mastery

    by Steven Blom ...
    Times are fundamentally changed. Hierarchical management according the Taylorian model is outdated. Companies can no longer survive by going on with what they've always done. There is a great need to answer the question how it should go on with our companies and industries. This book offers such an answer. It goes deep into the Monozukuri philosophy and explains how people in production and ... Read more

    $6.99 USD or Free with Kobo Plus

  • The Economics of Franchising

    This 2005 book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved over ... Read more

    $47.59 USD

  • How To Choose A Business Process Improvement Methodology For Your Organization And Measure The Positive Change- Up to speed with workflow

    Business Process Management and Continuous Improvement Executive Guide series, #3

    by Shruti Bhat ...
    Series Book 3 - Business Process Management and Continuous Improvement Executive Guide series
    Business processes in any organization, can be made more efficient, more effective, and adaptable to changing market and/ or economic needs.However, the biggest problem faced by most companies worldwide, is not its competitors, rather the biggest problems are self-inflicted, that is, created in-house by the management. Therefore, a step further in this direction is to build 'quality' and ... Read more

    $6.99 USD

  • Bang!

    Getting Your Message Heard in a Noisy World

    The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences' ... Read more

    $4.99 USD

  • FAQ Gold Sheet- Answers for 25 Frequently Asked Questions on Business Process Management

    Business Process Management and Continuous Improvement Executive Guide series, #2

    by Shruti Bhat ...
    Series Book 2 - Business Process Management and Continuous Improvement Executive Guide series
    In this book, you will learn about-- Answers to 25 most frequently asked questions on successfully implementing Business Process Management and Continuous improvement methodologies to your workplace.- Business process management (BPM) methodologies for - industries, non-profits, academia, government, e-business and other 'for-profit' organizations.- Tips to maximize output from your business ... Read more

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