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The Comic Hero's Journey

Serious Story Structure for Fabulously Funny Films

by Steve Kaplan ...

A comic hero or heroine also goes on a journey, but for the comic hero, it’s often quite, quite different. The hero decides to go on the adventure; the comic hero often has no choice. The hero has a wise old man; the comic hero often meets an idiot who inadvertently says something that can teach him a thing or two. Steve Kaplan will show you the diverse paths that comedy takes in The Comic Hero’s ... Read more

$19.99 USD

A comic hero or heroine also goes on a journey, but for the comic hero, it’s often quite, quite different. The hero decides to go on the adventure; the comic hero often has no choice. The hero has a wise old man; the comic hero often meets an idiot who inadvertently says something that can teach him a thing or two. Steve Kaplan will show you the diverse paths that comedy takes in The Comic Hero’s
... Read more
Bag the Elephant

by Steve Kaplan ...

Now available in paperback, Steve Kaplan's Bag the Elephant, is the New York Times, Wall Street Journal, USA Today, and Business Week bestseller that has received praise from around the business community:"Steve Kaplan's elephant strategy is right on the money, as long as you're willing to roll up your sleeves and go to work."—Daniel M. Snyder, Owner, Chairman of the Board, The Washington Redskins ... Read more

$9.99 USD

Now available in paperback, Steve Kaplan's Bag the Elephant, is the New York Times, Wall Street Journal, USA Today, and Business Week bestseller that has received praise from around the business community:"Steve Kaplan's elephant strategy is right on the money, as long as you're willing to roll up your sleeves and go to work."—Daniel M. Snyder, Owner, Chairman of the Board, The Washington Redskins
... Read more
Be the Elephant

Build a Bigger, Better Business

by Steve Kaplan ...

In business, there's no standing still. The trick is to become an elephant—big enough to make a difference, healthy enough to withstand financial currents, strong enough to influence your market—and smart enough to avoid the pitfalls of growth.With Be the Elephant, bestselling author Steve Kaplan provides the business-growing playbook for every entrepreneur, CEO, sales professional, small business ... Read more

$11.99 USD

In business, there's no standing still. The trick is to become an elephant—big enough to make a difference, healthy enough to withstand financial currents, strong enough to influence your market—and smart enough to avoid the pitfalls of growth.With Be the Elephant, bestselling author Steve Kaplan provides the business-growing playbook for every entrepreneur, CEO, sales professional, small business
... Read more
Citrix XenApp Platinum Edition for Windows: The Official Guide

by Tim Reeser, Steve Kaplan, Brian Casselman, Alan Wood ...

More than 180,000 organizations and 50 million users run Citrix software ... Read more

$43.49 USD

More than 180,000 organizations and 50 million users run Citrix software
... Read more
Audiobook

Marketing Sales and Service with AI by Steve Kaplan

Create an incredible user experience at every touchpoint

by Steve Kaplan ...

Narrated by Stephen Dalton ...

Unabridged

3 hours 16 min

In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Marketing, Sales and Service with AI" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and strengthen brand loyalty.This groundbreaking book takes you on a ... Read more

$3.99 USD or Free with Kobo Plus

In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Marketing, Sales and Service with AI" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and strengthen brand loyalty.This groundbreaking book takes you on a
... Read more
Audiobook

The Hidden Tools of Comedy

The Serious Business of Being Funny

by Steve Kaplan ...

Narrated by Steve Kaplan, Sean Pratt ...

Unabridged

8 hours 1 min

While other books give you tips on how to “write funny,” this book offers a paradigm shift in understanding the mechanics and art of comedy and the proven, practical tools that help writers translate that understanding into successful, commercial scripts. The Hidden Tools of Comedy unlocks the unique secrets and techniques of writing comedy. Kaplan deconstructs sequences in popular films and TV ... Read more

$24.99 USD

While other books give you tips on how to “write funny,” this book offers a paradigm shift in understanding the mechanics and art of comedy and the proven, practical tools that help writers translate that understanding into successful, commercial scripts. The Hidden Tools of Comedy unlocks the unique secrets and techniques of writing comedy. Kaplan deconstructs sequences in popular films and TV
... Read more
Marketing, Sales and Service with AI

by Steve Kaplan ...

In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Revolutionizing the Customer Journey: Harnessing AI to Transform Marketing, Sales, and Service" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and ... Read more

Free

In the rapidly evolving digital era, delivering exceptional user experiences at every touchpoint is vital for businesses to remain competitive."Revolutionizing the Customer Journey: Harnessing AI to Transform Marketing, Sales, and Service" is an insightful guide that demonstrates how artificial intelligence (AI) can be leveraged to create unparalleled customer experiences, boost sales, and
... Read more

Securing Citrix XenApp Server in the Enterprise

by Tariq Azad ...

Citrix Presentation Server allows remote users to work off a network server as if they weren't remote. That means: Incredibly fast access to data and applications for users, no third party VPN connection, and no latency issues. All of these features make Citrix Presentation Server a great tool for increasing access and productivity for remote users. Unfortunately, these same features make Citrix ... Read more

$56.69 USD

Citrix Presentation Server allows remote users to work off a network server as if they weren't remote. That means: Incredibly fast access to data and applications for users, no third party VPN connection, and no latency issues. All of these features make Citrix Presentation Server a great tool for increasing access and productivity for remote users. Unfortunately, these same features make Citrix
... Read more
Citrix® XenApp® 7.x Performance Essentials

by Luca Dentella ...

If you are an IT architect or system administrator who works with Citrix® XenApp® and need an agile, practical guide to tune and optimize the performance of your XenApp® architecture, this is the book for you. Citrix®, Citrix Systems®, XenApp®, XenDesktop® and CloudPortal™ are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the United States ... Read more

$17.09 USD or Free with Kobo Plus

If you are an IT architect or system administrator who works with Citrix® XenApp® and need an agile, practical guide to tune and optimize the performance of your XenApp® architecture, this is the book for you. Citrix®, Citrix Systems®, XenApp®, XenDesktop® and CloudPortal™ are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the United States
... Read more
Getting Everything You Can Out of All You've Got

21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition

by Jay Abraham ...

A trusted advisor to America's top corporations and recognized as one of today's preeminent marketing experts, Jay Abraham has created a program of proven strategies to help you realize undreamed-of success!Unseen opportunities face each of us every day. Using clear examples from his own experience, Jay explains just how easy it can be to find and/or create new opportunities for wealth-building in ... Read more

$12.99 USD

Also available as: Audiobook

A trusted advisor to America's top corporations and recognized as one of today's preeminent marketing experts, Jay Abraham has created a program of proven strategies to help you realize undreamed-of success!Unseen opportunities face each of us every day. Using clear examples from his own experience, Jay explains just how easy it can be to find and/or create new opportunities for wealth-building in
... Read more

Also available as: Audiobook
HBR's 10 Must Reads on Leading Digital Transformation (with bonus article "How Apple Is Organized for Innovation" by Joel M. Podolny and Morten T. Hansen)

by Harvard Business Review, Michael E. Porter, Rita Gunther McGrath, Thomas H. Davenport, Marco Iansiti ...

Series series HBR's 10 Must Reads
Become a digital-first organization—and avoid disruption.If you read nothing else on the principles and practices that lead to successful digital transformation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reinvent your digital strategy, overcome barriers to change, and win in the continuously connected ... Read more

$17.29 USD or Free with Kobo Plus

Become a digital-first organization—and avoid disruption.If you read nothing else on the principles and practices that lead to successful digital transformation, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reinvent your digital strategy, overcome barriers to change, and win in the continuously connected
... Read more
Never Get a "Real" Job

How to Dump Your Boss, Build a Business and Not Go Broke

by Scott Gerber ...

Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial "real” job.In ... Read more

$16.00 USD

Also available as: Audiobook

Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial "real” job.In
... Read more

Also available as: Audiobook

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“steve kaplan”

The Comic Hero's Journey

Bag the Elephant

Be the Elephant

Citrix XenApp Platinum Edition for Windows: The Official Guide

Marketing Sales and Service with AI by Steve Kaplan

The Hidden Tools of Comedy

Marketing, Sales and Service with AI

People who read these also enjoyed

Securing Citrix XenApp Server in the Enterprise

Citrix® XenApp® 7.x Performance Essentials

Getting Everything You Can Out of All You've Got

HBR's 10 Must Reads on Leading Digital Transformation (with bonus article "How Apple Is Organized for Innovation" by Joel M. Podolny and Morten T. Hansen)

Never Get a "Real" Job

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