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  • The Corporate Innovator's Playbook

    Turning Ideas Into Profits

    Your company generates plenty of good ideas, but how many of them have been turned into businesses that move the revenue needle?This is the key challenge facing all corporate innovation efforts-how to scale a promising idea into a global business. The Corporate Innovator's Playbook provides the recipe.Paul Campbell and Steffen Bartschat are practitioners who have led corporate innovation programs ... Read more

    $8.99 USD