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The Author's Toolkit

by Deborah Kevin, Cheri D. Andrews, Esq., Hanne Broter, Jennifer Nichols, Jill Celeste, Sandra Beatty, Suzanne Tregenza ...

What if writing your book was just the beginning of your author journey?You've poured your heart into the manuscript, hit "publish," and… now what? Visibility doesn't magically appear. In today's crowded marketplace, even the best books need a smart, strategic author behind them—one who knows how to show up, stand out, and stay connected.The Author's Toolkit: Mastering the Art of Author Visibility ... Read more

$9.99 USD or Free with Kobo Plus

What if writing your book was just the beginning of your author journey?You've poured your heart into the manuscript, hit "publish," and… now what? Visibility doesn't magically appear. In today's crowded marketplace, even the best books need a smart, strategic author behind them—one who knows how to show up, stand out, and stay connected.The Author's Toolkit: Mastering the Art of Author Visibility
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Platform: Get Noticed in a Noisy World

Get Noticed in a Noisy World

by Michael Hyatt ...

Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the ... Read more

$16.99 USD or Free with Kobo Plus

Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the
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Growth Hacker Marketing

A Primer on the Future of PR, Marketing, and Advertising

by Ryan Holiday ...

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies"Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of MekanismMegabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with ... Read more

$10.99 USD

Also available as: Audiobook

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies"Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of MekanismMegabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with
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Content Rules

How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

by Ann Handley, C. C. Chapman ...

Series Book 15 - New Rules Social Media Series
The guide to creating engaging web content and building a loyal following, revised and updatedBlogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules ... Read more

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The guide to creating engaging web content and building a loyal following, revised and updatedBlogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules
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How to Market a Book

Third Edition

by Joanna Penn ...

Series Book 2 - Books for Writers
Do you want to sell more books and reach more readers?Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?If you don’t know much about marketing, don’t worry. We all start with nothing.I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.Now I’m a New ... Read more

$9.99 USD or Free with Kobo Plus

Do you want to sell more books and reach more readers?Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?If you don’t know much about marketing, don’t worry. We all start with nothing.I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.Now I’m a New
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Get New Clients Now: The Top 10 Ways to Attract New Clients

by Lyn Kelley ...

New, updated edition 2023. Lyn Kelley, Ph.D, is a certified coach who has been providing seminars, CE courses and consulting for thousands of healthcare providers for over 16 years. Step-by-step guide to implement the 10 best, tried-true-tested and proven methods (each costs less than $100) to promote your practice to a well-pay clientele, in the most cost-effective ways. Here's what you'll get:- ... Read more

$6.95 USD or Free with Kobo Plus

New, updated edition 2023. Lyn Kelley, Ph.D, is a certified coach who has been providing seminars, CE courses and consulting for thousands of healthcare providers for over 16 years. Step-by-step guide to implement the 10 best, tried-true-tested and proven methods (each costs less than $100) to promote your practice to a well-pay clientele, in the most cost-effective ways. Here's what you'll get:-
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Principles of Digital Marketing

by J Christian Connett ...

Written with the small and mid-sized business in mind, this book reveals 7 Keys to developing a Digital Marketing Strategy that will help you reach your target audiences in ways that matter the most.Each Key in this book gives you a no-nonsense "how-to" blueprint for your Digital Marketing efforts that will help you achieve the results and goals that you’re after."Christian’s depth of knowledge on ... Read more

$7.99 USD or Free with Kobo Plus

Written with the small and mid-sized business in mind, this book reveals 7 Keys to developing a Digital Marketing Strategy that will help you reach your target audiences in ways that matter the most.Each Key in this book gives you a no-nonsense "how-to" blueprint for your Digital Marketing efforts that will help you achieve the results and goals that you’re after."Christian’s depth of knowledge on
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Content is Currency

Developing Powerful Content for Web and Mobile

by Jon Wuebben ...

New strategies in SEO and SMM to help grow your businessIn the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed.In ... Read more

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New strategies in SEO and SMM to help grow your businessIn the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed.In
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Warm Email Prospecting: How to Use Short and Simple Emails to Land Better Freelance Writing Clients

by Ed Gandia ...

Finding and landing freelance writing work is not easy. It requires a great deal of hustle, determination and the ability to handle rejection well.Fortunately, there's a faster and simpler way to prospect for clients using nothing but email. This method is perfect if you don't really enjoy prospecting. Or if you just don't have the time (or the motivation) to keep up with the latest marketing fads ... Read more

$9.99 USD or Free with Kobo Plus

Finding and landing freelance writing work is not easy. It requires a great deal of hustle, determination and the ability to handle rejection well.Fortunately, there's a faster and simpler way to prospect for clients using nothing but email. This method is perfect if you don't really enjoy prospecting. Or if you just don't have the time (or the motivation) to keep up with the latest marketing fads
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More AdWords Secret Hacks Revealed. Killer Google AdWords Tips & Why They’ll Crush Your Competition...

by Phil Adair ...

f you’re like most of my readers, you’re a business owner, a high-achiever. You are committed to winning at work, and – equally important – succeeding online. You strive to grow, get better, and reach your potential.But sometimes things keep getting in the way with your marketing efforts: There just seems to be too much to do and too little time.Does This Sound Like You?•Do you feel as if managing ... Read more

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f you’re like most of my readers, you’re a business owner, a high-achiever. You are committed to winning at work, and – equally important – succeeding online. You strive to grow, get better, and reach your potential.But sometimes things keep getting in the way with your marketing efforts: There just seems to be too much to do and too little time.Does This Sound Like You?•Do you feel as if managing
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How to Say It: Marketing with New Media

A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts

by Lena Claxton, Alison Woo ...

Read Lena Claxton and Alison Woo's posts on the Penguin Blog.The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the ... Read more

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Read Lena Claxton and Alison Woo's posts on the Penguin Blog.The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the
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How to Get 750 Million Members to Buy Your Products on Facebook

by Natalie L Petouhoff ...

Facebook is the largest, fastest growing and popular social media site in the world today. With more than half a billion members, it has been a major force in both the cultural and business area for years now, and has now changed everything with f-commerce. In this e-book, Social Media specialist Dr. Natalie Petouhoff explains how this powerful new feature works and provides strategies for ... Read more

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Facebook is the largest, fastest growing and popular social media site in the world today. With more than half a billion members, it has been a major force in both the cultural and business area for years now, and has now changed everything with f-commerce. In this e-book, Social Media specialist Dr. Natalie Petouhoff explains how this powerful new feature works and provides strategies for
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The Author's Toolkit

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Platform: Get Noticed in a Noisy World

Growth Hacker Marketing

Content Rules

How to Market a Book

Get New Clients Now: The Top 10 Ways to Attract New Clients

Principles of Digital Marketing

Content is Currency

Warm Email Prospecting: How to Use Short and Simple Emails to Land Better Freelance Writing Clients

More AdWords Secret Hacks Revealed. Killer Google AdWords Tips & Why They’ll Crush Your Competition...

How to Say It: Marketing with New Media

Like My Stuff

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