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Top Series in United States

Showing 1 - 2 of 2 results for “rosser reeves”
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  • Reality in Advertising

    by Rosser Reeves ...
    Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today acknowledged to be advertising's greatest classic. It has been translated into twelve languages-French, Japanese, Spanish, Dutch, German, Italian, Portuguese, ... Read more

    $7.99 USD or Free with Kobo Plus

  • Rosser Reeves' Reality In Advertising - Second Edition

    Masters of Copywriting

    by Dr. Robert C. Worstell, Rosser Reeves ...
    Series series Masters of Copywriting
    Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising.Published in 1961, Reality in Advertising was listed for weeks on the general best-seller lists, and is today acknowledged to be advertising's greatest classic. It has been translated into twelve languages—French, Japanese, Spanish, Dutch, German, Italian, Portuguese, ... Read more

    $5.99 USD